The Future of News

•

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Carsonified Team

Technologie Actualités & Politique

The Future of News
Sharing & Discovery

Kevin Rose, Founder

Unanswered questions:
• How can we create an experience that
*you* will enjoy?
• How can we enhance your experience
based on your participation?
• How can we further empower you to
spread the information you care about, to
the people that want it?
• How can we improve the conversation?

Filters of information

EMAIL

IM People you know
IRC/CHAT

BOOKMARK
The unﬁltered masses
DIGG/VOTE

Filters of information
EMAIL

IM People you know
IRC/CHAT

RECOMMENDATIONS
Similar users

BOOKMARK
The unﬁltered masses
DIGG/VOTE

Results...
• Launched ‘upcoming’ recommendations in July
• Increase in friends adding activity (4x)
• Increased Digging activity by more than 40%.

Open up the taxonomy
TEA

AUDI A3 BIOTECH

BUILDERING

STOCKS GREEN BAY
FOOTBALL

WINE

Apply recommendations to
popular and upcoming content

TEA

POPULAR -
UPCOMING -
CLIMBING FRIENDS -

Promote conversation among
similar users

AUDI-A3

Push your content to
wherever you live
• Facebook Connect
• FriendFeed
• Blogs / Pownce / Twitter etc.

Recommendation API &
tools for publishers

Publisher

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The Future of News

1. The Future of News Sharing & Discovery Kevin Rose, Founder

2. Unanswered questions: • How can we create an experience that *you* will enjoy? • How can we enhance your experience based on your participation? • How can we further empower you to spread the information you care about, to the people that want it? • How can we improve the conversation?

3. Filters of information EMAIL IM People you know IRC/CHAT BOOKMARK The unﬁltered masses DIGG/VOTE

4. Filters of information EMAIL IM People you know IRC/CHAT RECOMMENDATIONS Similar users BOOKMARK The unﬁltered masses DIGG/VOTE

6. Topic: Sports Digg Bury

7. Topic: Sports Digg Bury

8. Topic: Sports Digg Bury

9. Results... • Launched ‘upcoming’ recommendations in July • Increase in friends adding activity (4x) • Increased Digging activity by more than 40%.

10. Next steps...

11. Open up the taxonomy TEA AUDI A3 BIOTECH BUILDERING STOCKS GREEN BAY FOOTBALL WINE

12. Apply recommendations to popular and upcoming content TEA POPULAR - UPCOMING - CLIMBING FRIENDS -

13. Promote conversation among similar users AUDI-A3

14. Show your impact Digg Bury

15. Push your content to wherever you live • Facebook Connect • FriendFeed • Blogs / Pownce / Twitter etc.

16. Recommendation API & tools for publishers Publisher

The Future of News

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The Future of News