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LEWEB ’12

                            HI!
                   MY NAME IS
                  AMBER CASE
                      I’M FROM
            GEOLOQI (NOW ESRI)
                          AMBER CASE
                       @CASEORGANIC
                      ACASE@ESRI.COM
LEWEB ’12

                        FROM SOLID
                          TO LIQUID
                             TO AIR
            THE FUTURE OF THE INTERFACE
             AND THE INTERNET OF THINGS
                                AMBER CASE
                             @CASEORGANIC
                            ACASE@ESRI.COM
we are all
            cyborgs
LEWEB ’12
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




LEWEB ’12
cyborg:
an organism “to which exogenous
components have been added
for the purpose of adapting
to new ambient spaces”

LEWEB ’12
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




LEWEB ’12
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




LEWEB ’12                                                                       Flickr: cybertoad
http://farm1.static.flickr.com/
            119/293670483_cbce23bdde
                        _b.jpg




LEWEB ’12                                    Flickr: soylentgreen23
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




   Univac 1 ~1950’s ^^

   iPhone ~2000’s >>
LEWEB ’12
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




LEWEB ’12
                                          traditional anthropology
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




                                                                         Flickr: futurestreet

LEWEB ’12                                        cyborg anthropology
VISUALIZED 2012


I. MAKING THE INVISIBLE
VISIBLE
LEWEB ’12



EXAMPLE:
AARON PARECKI’S
GPS MAPS OF PORTLAND
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




LEWEB ’12
What can you do when your
phone knows where it is?


LEWEB ’12
An Invisible
   Button       120m




                       1500m




LEWEB ’12
Calm technology




LEWEB ’12
Calm technology
 Actions as buttons
 Invisible interfaces
 Trigger-based interactions


LEWEB ’12
LEWEB ’12

Ambient Notifications
•Processes occur in the background
•Data is pushed to the user




Ambient Input
•User’s location
•Time of day

•Current speed
Geoloqi (now Esri)
        Next Generation Location
               Platform

LEWEB ’12
LEWEB ’12




            your phone will become a
            remote control for reality.
LEWEB ’12




            Location should empower
                              people
LEWEB ’12




            Uses of real-time location
Geonotes - Location-Based Messages
USE YOUR
LOCATION TO
TURN ON AND OFF
THE LIGHTS

-Enter the house, the
lights turn on
-Leave, and the lights
turn off
mapattack.org
II. DATA IS STUCK
ON THE WEB


LEWEB ’12
BRINGING WIKIPEDIA TO LIFE




LEWEB ’12      WORLD’S SMALLEST PARK
REAL-TIME
PERSONALIZED
WEATHER
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




Don’t Eat That!
LEWEB ’12
                                                                                      Reid Beels
Geotrigger™
functionality
integrated
into the Esri
                120m




platform
July 2013              1500m




LEWEB ’12
III. QUANTIFIED SELF



LEWEB ’12
“Of all of the newest technologies for
 finding friends or dating, I’ve found
that I have many friends, and a loving
 wife. At the end of it all, the person I
     know least about is myself.”
            - Jon Lebkowsky

LEWEB ’12
Harvard
Happiness Project

VISUALIZED 2012
VISUALIZED 2012
SLIDE TITLE GOES HERE
SUBHEADLINE CAN GO HERE OR DELETE THIS BOX.
To reshape the digital media experience in a way that will become a new standard in
quality publishing.




LEWEB ’12
EXAMPLE DATASETS
•Food and Drink   •Happiness
•Stress Level     •Ambient Noise
•Who I’m with     •Amount of Sleep
•Location         •Weight
•Time of day      •Amount of Activity
•Productivity     •Writing


LEWEB ’12
We have frictionless data
gathering



LEWEB ’12
We have frictionless data
gathering
We need frictionless
correlation
LEWEB ’12
TOWER OF
BABEL
OF DIFFERENT
DATA TYPES




LEWEB ’12
When we correlate multiple
datasets we give meaning
to data.

LEWEB ’12
IV. FUTURE OF LOCATION
FUTURE OF MAPS




LEWEB ’12
LEWEB ’12
              •Walking route/time of
              day with the least crime
              •Bike routes with fewest
              accidents
              •Best air quality
              •Safest Intersections

              •Least windy routes (for
              walking on a cold day)
INTELLIGENT
ROUTING
LEWEB ’12
LEWEB ’12                PLANNING FOR THE FUTURE




Analysis of Stroke-related Deaths and
Distance to Stroke Hospitals
THE BEST TECHNOLOGY
IS INVISIBLE

It should get out of the way
and help people live their
lives.
LEWEB ’12
No longer this.




LEWEB ’12
This!


LEWEB ’12
LEWEB ’12




            Thank you!
Amber Case
@caseorganic
http://geoloqi.com
acase@esri.com

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