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Cédric Giorgi
Cookening Co-Founder & CEO
@cgiorgi @cookening
www.cookening.com
#mystartupstory
The Story
September 2011 – The Idea 
+	
  
April 2012 – Defining the Cookening Experience
April 2012 – First Specifications
March – June 2012 First Meals
«	
  We	
  also	
  could	
  exchange	
  experiences	
  and	
  ideas	
  
about	
  our	
  countries	
  during	
  the	
  dinner	
  we	
  had	
  
together.	
  It	
  was	
  a	
  really	
  cultural	
  experience	
  being	
  with	
  
them!	
  »	
  
«	
  We	
  would	
  highly	
  recommend	
  them	
  to	
  anyone	
  [...]	
  
the	
  endless	
  wonders	
  of	
  French	
  cuisine.	
  Be	
  sure	
  to	
  take	
  
them	
  up	
  on	
  their	
  offer	
  to	
  cook	
  dinner,	
  you	
  definitely	
  
will	
  not	
  regret	
  it.	
  »	
  
«	
  We	
  took	
  up	
  their	
  offer	
  to	
  have	
  dinner	
  with	
  them	
  
which	
  we	
  really	
  enjoyed.	
  It	
  was	
  nice	
  geGng	
  to	
  know	
  
them	
  beHer.	
  »	
  
May 2012 – First Meal
May 2012 – First Internal Release
June 2012 – Logo and name announced
June 2012 – Cookening.com Live
June 2012 – The Cookening Brigade
June 2012 - Business Cards
September 2012 - Teasing
November 2012 - Private Alpha Release
December 2012 – First hosts’ tables
January 2013 – The Art of Cookening Magazine
March 2013 – First meal through Cookening
April 2013 – First « Apéro » at the office
May 2013 – Public Launch
May 2013 – Public Launch
June 2013 – Collaborative Dinner
June 2013 – Cookening in the Press
July 2013 – Cookening Content Srategy
September 2013 – More and more Hosts and Meals
September 2013 – Cookening Video
The best is yet to come
www.cookening.com

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The cookening story