Empowering Engagement and Connection to Achieve Fundraising Success
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This document introduces Boundless Community, a mobile-first platform for fundraising teams and participants to connect through forums, chats, and sharing content. It provides examples of how different types of fundraising events could utilize the platform to foster engagement through tips, advice, celebrations, and questions. The platform aims to supplement existing communications and coaching by allowing ongoing and on-demand discussions in a privacy-protected environment monitored through artificial intelligence.
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Empowering Engagement and Connection to Achieve Fundraising Success
- 1. Empowering Engagement & Connection to Achieve Fundraising Success
- 2. We are the DIGITAL EXPERTS you rely on.
- 3. In 2020, Americans spent MORE TIME ON MOBILE DEVICES than watching live TV.
- 5. Consumers expect everything to be MOBILE-FIRST ON-DEMAND.
- 7. Fundraisers are looking to be a part of something BIGGER THAN THEMSELVES.
- 10. FOSTER TEAM SPIRIT WITH TEAM-SPECIFIC CHANNELS
- 12. SEEK ANSWERS ON-DEMAND IN CATEGORIZED FORUMS
- 13. SHARE IDEAS & ENCOURAGEMENT BY LIKING OR COMMENTING ON POSTS
- 14. SUPPLEMENT COACHING EMAILS BY POSTING MORE DETAILED TIPS IN FORUMS
- 15. WALKS & RUNS • Offer forums for first-timers seeking fundraising help • Provide support to team captains with recruitment and team management tips • Poll participants about event day details
- 16. ENDURANCE EVENTS • Connect training groups in your area • Share training tips, nutrition advice, favorite gear, best trails or courses • Celebrate fundraising milestones
- 17. DIY CAMPAIGNS • Connect fundraisers & offer resources based on campaign type – corporate, birthday, athletic event, etc. • Post a Q & A thread with a successful fundraiser
- 18. PRIVACY CONFIGURATION ALLOWS USERS TO OPT-IN & DECIDE WHAT INFO TO SHARE
- 19. CONTENT MODERATION & ARTIFICIAL INTELLIGENCE TO MONITOR OFFENSIVE POSTS
- 20. HOW CAN I JUMPSTART CONVERSATIONS? Create a content calendar to spark conversation Identify key participants that can help foster communication Start small with forums & expand as needed Integrate into communication plan to encourage participation
- 21. The way we build relationships might be changing, but THE WHY IS THE SAME.
- 22. QUESTIONS?
- 23. THANK YOU ©2021 Charity Dynamics – Confidential & Proprietary
Notes de l'éditeur
- 2020 experienced unprecedented growth in mobile usage, advancing two to three years in the just 12 months. According to App Annie Intelligence’s State of Mobile 2021 report, for the first time in history, Americans spent more time on their mobile devices (4+ hours) than watching live television (3.7 hours), up 20% year over year.
- While our events might look different, the basics of peer-to-peer fundraising haven’t changed. The WAY we build relationships, empower team captains and recognize top fundraisers might be different, but the WHY is still the same. Create a mobile & web forum for participants to connect with other participants to maximize engagement within our virtual or hybrid event Allow participants to connect with other like-minded participants across the event program or event, team or direct message another participant
- Create a content calendar with regular posts & questions to spark conversation Reinforce your coaching email themes by seeking input Share participant success stories Identify key participants that can help foster communication and engage with others Proactively invite active volunteers, committee members, veteran fundraisers, current social ambassadors, staff Consider starting with 1-2 to get the community started and then add as engagement grows Listen to the community and respond to what they want to talk about – use that information to create a new Forum Integrate into email communication & social posts to encourage participation Promote via Stories & Push Notifications
- Fundraising isn’t a solo sport.