Types of Links to Acquire Post Penguin
•
1 like•11,439 views
Q: What types of backlink profiles did well post penguin? I've analysed over 40 sites which were big winners and loosers from Penguin to discover image links and news links were well received by Google while over optimised product anchor text did quite poorly.
Recommended
More Related Content
Viewers also liked
Viewers also liked (15)
More from Oben8 UG
More from Oben8 UG (9)
Recently uploaded
Recently uploaded (20)
Types of Links to Acquire Post Penguin
- 1. What Types of Links Do You Need to Rank Post Penguin? @ChelseaBlacker @Quaturo
- 5. Types of Links Directories? Others? Blogs? News? @ChelseaBlacker
- 6. Types of Anchor Text Other? Images? Non Branded? Products? @ChelseaBlacker
- 7. The Sectors • Furniture • Finance • Mobile phones • Holidays • Musical instruments • Online daLng • Coupons @ChelseaBlacker
- 8. The Tools @ChelseaBlacker
- 9. External Links @ChelseaBlacker
- 10. Winners Losers @ChelseaBlacker
- 11. % of Links From Directories 14% 15% 6% 10% 5% 0% Winners Losers @ChelseaBlacker
- 12. % of Links From Ar;cles 3% 3% 2% 1% 1% 0% Winners Losers @ChelseaBlacker
- 13. % of Links From News 9% 10% 8% 4% 6% 4% 2% 0% Winners Losers @ChelseaBlacker
- 14. % of Links From Blogs 25% 25% 16% 20% 15% 10% 5% 0% Winners Losers @ChelseaBlacker
- 15. % of Links From Other 68% 80% 54% 60% 40% 20% 0% Winners Losers @ChelseaBlacker
- 16. Losers Blogs 25% News Other 4% 54% Directori es ArLcles 14% 3% @ChelseaBlacker
- 17. Winners Blogs 16% News 9% Directori es Other 6% 68% ArLcles 1% @ChelseaBlacker
- 18. 1. Blogs are not the only answer • Bullet point 1 @ChelseaBlacker
- 19. • Bullet point 1 @ChelseaBlacker
- 20. • Bullet point 1 3. Quality News @ChelseaBlacker
- 21. Anchor Text @ChelseaBlacker
- 22. The Data • Voucher Codes Industry • 4 Winner Sites • 4 Loser Sites • Anchor text above 1% of a site’s backlink profile @ChelseaBlacker
- 23. Winners Losers @ChelseaBlacker
- 24. Types of Anchor Text • Branded • Product • Image • Non Branded • Other @ChelseaBlacker
- 25. % of Links From Non Branded 10% 3% 2% 5% 0% Winners Losers @ChelseaBlacker
- 26. % of Links From Other 100% 72% 61% 80% 60% 40% 20% 0% Winners Losers @ChelseaBlacker
- 27. % of Links From Branded 26% 30% 18% 20% 10% 0% Winners Losers @ChelseaBlacker
- 28. % of Links From Product 10% 7% 8% 6% 4% 0% 2% 0% Winners Losers @ChelseaBlacker
- 29. % of Links From Images 10% 10% 8% 6% 4% 1% 2% 0% Winners Losers @ChelseaBlacker
- 30. Winners Branded; 26% Non Branded; 3% Product; 0% Other; 61% Images; 10% @ChelseaBlacker
- 31. Losers Branded; 18% Non Branded; 2% Product; 7% Other; 72% Images; 1% @ChelseaBlacker
- 32. 1. Build a Brand Sub Title 1 @ChelseaBlacker
- 33. Slide Title • Bullet point 1 @ChelseaBlacker
- 34. 3. Over‐op;misa;on is too obvious. @ChelseaBlacker
- 35. Where did it all go wrong?
- 36. In the beginning… @ChelseaBlacker
- 37. A public value on your site @ChelseaBlacker
- 39. @ChelseaBlacker
- 40. Calm before It’s Scary • Bullet point 1 the storm @ChelseaBlacker
- 41. It’s Scary • Bullet point 1 It just got scary. @ChelseaBlacker
- 42. It’s Scary • Bullet point 1 Killer Content Can Win! @ChelseaBlacker
- 43. Slide Title • Bullet point 1 @ChelseaBlacker
- 44. Successful Content in AcLon
- 45. • Bullet point 1 @ChelseaBlacker
- 46. Shi`ing Mindset towards Link Building • Bullet point 1 @ChelseaBlacker
- 47. @ChelseaBlacker
- 48. • Bullet point 1 @ChelseaBlacker
- 49. @ChelseaBlacker
- 50. 146 Backlinks 108 Unique Domains @ChelseaBlacker
- 51. What I Expected to See… top 10 foods highest in potassium this arLcle 18 hcp://www.healthaliciousness.com/arLcles/ food‐sources‐of‐potassium.php high potassium food potassium healthaliciious.com 9 hcp://www.healthaliciousness.com/ar...‐ potassium.php fantasLc list food list NA 18 dried apricots @ChelseaBlacker
- 52. Actual Anchor Text 2 Distribu;on 3 (10 foods high in potassium) top 10 foods highest in potassium 9 this arLcle hcp://www.healthaliciousness.com/arLcles/food‐ 18 sources‐of‐potassium.php high potassium food potassium 18 90 healthaliciious.com hcp://www.healthaliciousness.com/ar...‐potassium.php fantasLc list food list @ChelseaBlacker
- 54. Images are Gems! Focus on Branded Anchor Text @ChelseaBlacker
- 55. Slide Title • Bullet point 1 Focus on Branded Anchor Text @ChelseaBlacker
- 56. Slide Title • Bullet point 1 @ChelseaBlacker
- 57. Slide Title Mix it up • Bullet point 1 @ChelseaBlacker