The Flash player is on hundreds of millions of mobile and other non-PC devices. It is a great runtime to quickly create effective applications and compelling experiences targeting both mobile and other device platforms. Attend this session to take a journey through the pains and pleasures of design and development with the Flash Platform across mobile and devices. The session will cover: application design and development with Flash and ActionScript, testing with Adobe Device Central, and deploying to device.

1. Practical Design & Development withFlash on Mobile & Devices Chris Griffith Qualcomm, Inc. User Experience Group

2. Practical Design & Development withFlash on Mobile & Devices Based on a talk given by Scott Janousek

3. Agenda Intro Flash Platform Overview Practical Design & Development Project Discussion Q & A

4. Poll How many people are developing mobile apps in? Flash? iPhone? Android? webOS? BlackBerry/RIM? Other?

5. Mobile is Everywhere

6. Intro

8. My First Public Mobile Apps Mobile Guide Application Adobe MAX 2009 – iPhone Version

9. My First Public Mobile Apps Mobile Guide Application Adobe MAX 2009

10. Mobile Guide Application Adobe MAX 2009 – Flash Lite Version

11. Flash Platform Overview

12. Flash is pervasive Flash Player is installed on 98% of Internet-connected PCs and more than 450 million devices Whether Steve likes it or not!

13. Desktop to Device Working with Flash on devices isn’t just making things smaller!

14. Flash on screens Working with Flash on devices isn’t just making things smaller!

15. Flash on SmartPhones Google Nexus One HTC Incredible Palm Pre HTC EVO It’s a fun time for mobile development

16. Open Screen Project Open Screen Project partners span the entire value chain Hey, I work for one of those companies!

17. Practical Design & Development

18. Flash Mobile & Devices 101 .SWF = Flash Content .FLV = Flash Video Flash Lite 1.x/2.x/3.x/4.x Flash 10 Supported Device Platforms = Dozens of OEM

19. Flash Lite vs. Flash 10 Flash Lite Optimized Flash Player for Mobile & Devices (4.x) Flash Lite 4.0 supports ActionScript 3, and it is a browser plugin (i.e. not standalone player) Flash Lite 4.0 is for slower, less powerful and memory-constraint devices, and Flash 10 is for more powerful devices, possibly with hardware graphics acceleration.

20. Flash Lite vs. Flash 10 Flash Player 10.1* Top-Tier Mobile & Devices (in beta for Android OS) *Late 2010 might be timeframe for release?

21. Flash Lite vs. Flash 10 FlashPlayer 10.1 Features* Enhanced Performance (87% on rendering) Reduced Memory Comsumption (55% improvement) Multitouch & Gesture Support Accelerometer and Geolocation Support Screen Orientation Support Mobile Input Models H.264 Video & Hardware acceleration ActionScript 3 Out of Memory Management Sleep Mode Optimized SWF Management *Late 2010 might be timeframe for release?

22. Flash Lite vs. Flash 10 AIR for Mobile* Top-Tier Mobile & Devices (in beta for Android OS) *Late 2010 might be timeframe for release?

23. Practical Design

24. Creation Tools Photoshop Illustrator Fireworks Flash Flash Catalyst Flash Builder

25. Wireframing Lots of great tools to assist, but pen and paper work just fine

26. Prototyping Guess what I think about this part of the process?

27. UI Components Flash Lite Nokia Sony Ericsson Feather Framework (FL 2.x) Adobe XD UI Components (FL 1.1/FL 2.x)

28. UI Components Flash 10 Kevin Hoyt’s Android Components Reflex Flex

29. Designing: Best Practices Wireframe and/or paper prototype Design LOTS of prototypes Start with vectors to handle varying screen resolutions Learn design considerations for your platform Reuse UI components when possible

30. Practical Development

31. The Flash Platform TOOLS FRAMEWORK CLIENTS SERVICES SERVERS Flash Player Flex Flash Media Server Family Flash PlatformServices FlashCatalyst FlashProfessional FLASH PLATFORM Flash Builder AIR LiveCycle

32. Develop: Best Practices Prototype Conserving memory Using bitmaps Minimizing CPU usage Optimizing network interactions SQL Database performance Read: Optimizing Performance for the Adobe Flash Platform

33. Practical Testing

34. Device Central

35. Testing: Best Practices Always test on device (when possible) Adobe Device Central Automated Test Scripts Utilize Device Central’s Panel (memory, cpu, etc) Utilize testing services (DeviceAnywhere)

36. Practical Deployment

37. Deployment: Best Practices Figure out your business model Look at the #’s! (devices, customers, etc) Focus on key on 1-2 device platforms

38. Project Discussion

39. mobileMAX Overview Flash Lite 2.x Application Platform = Nokia S60 (Symbian) Targets = N95, 6650 3-5 weeks project time Features Personal Schedule unConferences Had no idea what this would lead to…

40. mobileMAX Overview WebKit/iUi Platform = iPhone/iPod 1 week project time Features Personal Schedule unConferences Had no idea what this would lead to…

41. Conference Solutions FlashCamp was not released

42. Wrap Up

43. Mobile is Everywhere

44. Q&A

46. Twitter: @chrisgriffith

49. Title