How to waste less and eat more. And

1. Every year 540.000 ton of food
is wasted in Denmark
fredag den 27. april 2012

2. Because we all tend to
throw out our
leftovers...
fredag den 27. april 2012

3. Did we mention that this is
eatable food?
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4. We turned our attention to this
unexplored food resource
to inspire the people of Copenhagen
and get them to
waste less and eat more.
fredag den 27. april 2012

5. so How do we make leftovers
‘right’-overs?
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6. By giving
the people of Copenhagen
the opportunity to share
what they can’t eat.
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7. How does it work?
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8. Everyone can upload leftovers
even you and...
restaurants, cafes and bakeries.
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9. Browse for leftovers
near you Search...
THE TASTE
OF
COPENHAGEN
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10. and Once you’ve
found a dish Potroa . t,
Search..s
1720 Cop
enhagen
V..
THE TASTE
Claim it! OeøFtdeerrbbroou1l7e2v0a.rd 88.
Sn
Vs
Copenhagen
CickPENHAGEN
P
O up
V.
. Hot
potroast! in
“Mmmm
28 mins.
Clai ”
Crynchm!
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11. We promoted the app
with the campaign
‘the world’s
best leftovers’
a food hunt around copenhagen
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12. We involved
Stop Spild Af Mad’s
partners
( who just happens to be some of
the best chefs in Copenhagen
and the world... )
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13. we announced
that it would be possible
to claim leftovers
from among others
Kong Hans, The Paul and NOMA.
fredag den 27. april 2012

14. through the app
it would be possible
to get notifications
about whom,
what and where
the next leftovers
would come from.
fredag den 27. april 2012