Communities, community management and business value

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No man is an island and communities are key in the future of business, let's see what's different from formers communities

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Communities, community management and business value

  1. 1. « No man is an island *» so what? *John Donneclaudesuper.com
  2. 2. Former communitiesclaudesuper.com
  3. 3. www.floridamemory.com/items/show/153504claudesuper.com Families
  4. 4. Friends Credits: redcargulclaudesuper.com
  5. 5. Neighbors http://www.halles.be/fr/23/Voisinsclaudesuper.com
  6. 6. Colleaguesclaudesuper.com
  7. 7. Creating a social capital Exchange(s) Share(s) Association(s) Achievement(s)claudesuper.com
  8. 8. Why? Protection Pleasure Wealth Harmonyclaudesuper.com
  9. 9. How? leader Location Trust Engagement Threats Desireclaudesuper.com
  10. 10. New communities Message Me Mobile Mindset Media Movementclaudesuper.com
  11. 11. For a new social capital Association(s) Achievement(s) Share(s) Exchange(s)claudesuper.com
  12. 12. Exchange(s) Easy Continuous Shorts Multiples Simultaneous Personalized Viralclaudesuper.com
  13. 13. Share(s) Structured Relevant Open Riches Followed Assessed Measured claudesuper.com
  14. 14. Association(s) Simple Abundant Managed Focused Selected Opportunistic Efficient claudesuper.com
  15. 15. Achievement(s) Personal Enhancive Balanced Business Local Global Sustainable claudesuper.com
  16. 16. How? Management Desire Trust Leadership Efficiency Engagementclaudesuper.com
  17. 17. Community leadership vs ownership Investments Benefits Goodwill Desire Rhythm Engagement Content Insights claudesuper.com
  18. 18. The community manager• Manage (and control) – topics, contributions, content, actions, rhythm, to ols, life cycle• Mobilize – people, resources, processes, energy, desire• Measure – engagement, figures, KPIs, insights, achievement• Move (and adapt quickly) claudesuper.com
  19. 19. Communities Benefits Community Business Manager Managerclaudesuper.com

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