First, we have presented a brief history of Coupons along with a timeline. Then, we have discussed the benefits of coupon codes for the Consumers as well as Stores/Companies. At the end, we have highlighted some of the top online coupon sites.
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2. In 1888, Coca-Cola was the first Company that started this Ticket
“coupon” to help promote their drink. It gained so much popularity all
over the United States and it is estimated that till the year 1913, around
8.5 Million free drinks were served using these coupons.
3. 1888 – Asa Candler used paper tickets
for free glasses of Coke to help market
his new soda
1909 – C. W. Post used 1 cent coupons
to start marketing Grape Nuts
breakfast
1930 – Coupon usage grows
dramatically during the great
depression
1940 – Big chain grocery stores begin to use coupons to attract consumers away
from purchasing at local markets
1957 – Nielsen Coupon Clearing House was created to be devoted entirely to
coupon redemption and the software to manage the entire redemption process.
1965 – Half of all the families in the United States begin cutting coupons
4. 1968 - Terry Loebel invents Valpak, the little blue envelope with coupons
for businesses in your local neighborhood.
1972 - George Valassis invents the first insert for coupons which today is
called the Sunday Circular.
1990 – The invention of the internet leads to the downloaded printable
coupon and online coupons
1992 – The last year coupon usage is on the rise for the next 17 years
1997 - In September 1997, the U.S. celebrates the first ever National
Coupon Month.
2002 – Americans saved $3.8 billion shopping with coupons
2009 – The U.S. government uses coupons to promote converter box sales
for the digital television transition
2010 -Target becomes the first national chain to put mobile coupons on it’s
customers’ cell phones. Extreme Couponing also premieres in December of
2010 on TLC.
5. Coupons Benefits:
1. Increases the Number of new
Customers.
2. Build’s Brand Awareness.
3. Reward Lucky Current
Customers.
4. Entice former Customers to
Return.
5. Up-sell a more Profitable
Product.
6. Female Couponers feels more
victorious and get emotional
satisfaction.
6. Well, there are hundreds & thousands of Sources to find these coupons. I’m
only mentioning the top Online Coupons hubs here:
Retail Me Not | » Lavish Coupon
ClothingRIC.com | » Coupons Rain
Coupon Follow | » Hip2Save
The Krazy Coupon Lady | » Groupon
Coupons.com |