At Creative Spark, we encourage our employees to host sharing sessions with the rest of the team about new trends and updates within the industry. Recently, Ltisch Amos, our senior Digital Designer, shared her knowledge in a sharing session on current and upcoming web design trends. We liked it so much that we uploaded a short video of her presentation onto YouTube. Now you can view the entire slideshow on Slideshare - BOOM! Ltisch focused on: Flat Design - a distinct two-dimensional style that is simply...flat, devoid of embellishment, drop shadows or any other tools that add depth. Parallax scrolling sites - this involves the website background moving at a slower rate to the foreground, creating a 3D effect as you scroll down the page. Responsive design - A website should automatically switch to accommodate for resolution, image size and scripting abilities if a user switches from their laptop to their iPad, for example, thereby responding to the user's preferences and eliminating the need for a different design and development phase for each new gadget on the market.

2. • Flat design
• Large feature images
• Parallax scrolling sites
• Beautiful typography
• Responsive design
In this presentation we discuss

3. Flat Design

4. • No more “eye-popping” gradients or
shadows
• Strong focus on colour
• Flat buttons still look clickable and the
input fields still look editable
• Layouts still look interactive but without
the more exquisitely refined graphics
Flat Design

5. Apple

6. Apple

7. Large hero areas
quickly killing
simple sliders

8. • Often an image with a little amount of
text, at the top of a website
• A borrowed term from print design
• They are here to replace sliders and are
increasingly creative and elaborate
• These images can be elaborate and
illustrated or simple images which are
slightly blurred
Large Hero Areas

11. Videos in Place of Text

12. Coin

13. Manuel Rueda

14. Long Scrolling Sites
(Parallax)

15. Cyclemon

16. Sony

17. Beautiful
Typography

18. Slam Dunk History

19. London to Paris

20. Responsive Design

21. Slam Dunk History

22. Slam Dunk History

23. Creative Spark
How we fit in

27. • Flat design - no gradients on buttons or navigation but
the call to action still looks clickable.
• We feature large hero images with small amounts of
text on all pages. This immediately attracts the user’s
attention, especially if the image is well photographed
or creatively made.
• Although our new site has multiple pages – we have a
nifty little feature on top of all pages.
• Use of beautiful typography in headings.
• And of course, our website is responsive.
Web ‘pro’ prediction for 2014

29. • Flat design
• Large feature images
Web ‘pro’ prediction for 2014

31. • Flat design
• Large feature images
• Parallax scrolling sites
Web ‘pro’ prediction for 2014

36. • Flat design
• Large feature images
• Parallax scrolling sites
• Beautiful typography
Web ‘pro’ prediction for 2014

38. • Flat design
• Large feature images
• Parallax scrolling sites
• Beautiful typography
• Responsive design
Web ‘pro’ prediction for 2014