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Introducing Loose

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Martin Thomas
Martin Thomas

Summary of thinking behind my latest book, Loose

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Loose: The Future of Business is Letting Go Martin Thomas @crowdsurfing
The Future is Loose ,[object Object],[object Object]
Loose Drivers ,[object Object],[object Object],[object Object],[object Object],[object Object]
1.Chaos, Complexity & Need for Speed ,[object Object],[object Object],[object Object],[object Object],[object Object]
1.Chaos, Complexity & Need for Speed ,[object Object],[object Object],“ The 21 st Century is not a place for tidy minds” Sir Martin Sorrell
2. New forms of collective behaviour ,[object Object],[object Object], Emergence of new, informal organisational models Arab Spring Tea Party Movement Wikileaks Shared Grief in Wootton Bassett
3. New Generations ,[object Object],[object Object],[object Object],[object Object]
4. New Technology ,[object Object],[object Object],meets Connected Consumer Disconnected Corporation
Why Many Institutions Struggle ,[object Object],* Critical response time for responding to negative comments
5. Failure of Tight ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Emergence of Looser Ways of Thinking ,[object Object],[object Object],[object Object],[object Object]
Thriving by Loosening Up ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Tight Thinkers Need Not Apply ,[object Object],[object Object],[object Object],[object Object],[object Object]
Trusting ,[object Object],[object Object],[object Object]
Nordstrom Revisited “ Prescriptive rules have the effect of infantilising staff & make it harder for them to adapt to different situations. This goes as much for digital communications as for selling socks … Like the Nordstrom handbook we’re trusting staff to follow the spirit, not just the letter, of our guidelines” Meg Pickard, writing about The Guardian’s new social media guidelines, November 2010
Trust & Zappos ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Open ,[object Object],[object Object]
Agile ,[object Object],[object Object],[object Object]
Organisational Agility ,[object Object],[object Object],[object Object], Business plans that used to take six months to develop and approve, can now be put together in a week
Informal ,[object Object],[object Object],[object Object]
Informality in the Workplace ,[object Object],[object Object],“ We’re giving people the latitude to go off & do their own thing. We trust them to do their regular jobs & to experiment, innovate & have fun” Microsoft Snr Mgr, quoted in Business Strategy Review
Informality Drives Innovation ,[object Object],[object Object],[object Object],[object Object],[object Object]
Collaborative ,[object Object]
Numbers are Compelling ,[object Object],[object Object],* McKinsey 2010
Lessons from Software Industry ,[object Object],[object Object],[object Object],[object Object]
Collaborative ,[object Object]
Community Commerce ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Community Commerce ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Formula for Collaborative Success ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thriving by Loosening Up ,[object Object],[object Object],[object Object],[object Object],[object Object],@crowdsurfing

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Introducing Loose

  • 1. Loose: The Future of Business is Letting Go Martin Thomas @crowdsurfing
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  • 15. Nordstrom Revisited “ Prescriptive rules have the effect of infantilising staff & make it harder for them to adapt to different situations. This goes as much for digital communications as for selling socks … Like the Nordstrom handbook we’re trusting staff to follow the spirit, not just the letter, of our guidelines” Meg Pickard, writing about The Guardian’s new social media guidelines, November 2010
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