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Creating new paradigms
In the mind of the CIO
                                                                              I need IT
                                                                           infrastructure
 Priorities           Mindset                       Reality
                                                                          that is reliable
                                                                            and always
               Should not be restricted by
  Growth           the lack of DC & IT       Already run out of it           available;
                      infrastructure                                      one that works
                                                                               for me!
                Connectivity to data           Teleco’s rule the
Connectivity   could be much better                 roost

                                             Captive facilities lock us
                 Keep costs low but
   Costs          productivity high
                                              in, 3rd party DC’s are
                                                    expensive

               Outsource to vendors who      Most DC vendors do
Outsourcing    understand the business         not understand
The CIOs challenge
  Growth       1   Scalable infrastructure

Connectivity   2   Ensure better Connectivity

   Costs       3   Decrease bottom-line

Outsourcing    4   Find a visionary partner
The CIOs challenge
  Growth       1   Scalable infrastructure

Connectivity   2   Ensure better Connectivity

   Costs       3   Decrease bottom-line

Outsourcing    4   Find a visionary partner
1      Scalable infrastructure
     Priorities                   Challenges                       Solution

                       1. How do we build
Our growth should
not be restricted by      infrastructure that is flexible
                                                            Your business needs
     the lack of          to our needs?                     infrastructure that will
  space, power or      2. Cost of power is rising and       keep pace with your
       cooling            the quality is dropping. How      growth
                          can we achieve stability?
                                                            • INFRASTRUCTURE
We have already run    3. Our DCs are not made for            ON TAP
     out of it            efficient cooling and this        • CAPEX ON STOP
                          costs us a lot.
1   Scalable infrastructure
                         Scalability for a decade

                        Keep it running at all costs

                              Always plugged in

                              Sound Construction

                               Always guarded

                        Flood safe custom built DC
Scalability for a decade

                                         2.1 lakh sq feet space


                                          5,000 racks, to be
                                          scaled up to 7,000
                                           racks in 2 years


                Typical floor plan


                                     1     Scalable infrastructure
Keep it running at all cost

                                         600 seat BCP and WAR
                                              room space

                                          2-side approach to
                                         ensure accessibility to
                                                  DC


              WAR Room and customer
                   office space layout

                                         1   Scalable infrastructure
Always plugged in

                                                    Dual active power
                                                         source


                                                   Captive gas based 18
                                                     MW power plant


        Electric power source from 2 sources


                                               1     Scalable infrastructure
Always plugged in

                     DG plant with 210 KL
                    capacity HSD tanks for
                       back-up – India's
                    largest capacity in DCs




                    1   Scalable infrastructure
Sound construction

                        Perimeter walls
                     designed to withstand
                      collision with 10 ton
                       truck at 80 kmph




                     1   Scalable infrastructure
Always guarded

                     Armed guards to
                        prevent any
                     attack/sabotage




                 1    Scalable infrastructure
Flood-safe custom-built DC

                        Flood safe at 20
                         mtr above sea
                        level, >2000 mtr
                       from coast/inland




                        1    Scalable infrastructure
The CIOs challenge
  Growth       1   Scalable infrastructure

Connectivity   2   Ensure better Connectivity

   Costs       3   Decrease bottom-line

Outsourcing    4   Find a visionary partner
2      Ensure better connectivity
     Priorities                 Challenges                Solution

                      1. We are at the mercy of
Connectivity to our      carriers. They dictate     Outsource your
datacenter could be      terms                      primary systems and
    much better                                     yet ensure the least
                      2. Latency as well as         possible latency
                         availability is an issue
                                                    • HIGH
Teleco’s are ruling                                   AVAILABILITY
the roost. How can                                  • LOW LATENCY
  we fight them?
Carrier neutral datacenter
                                Directly connected to
                               the NIXI nodes in India

                               2 self-sufficient MMR's with a
                                 capacity of 60 racks each


                               2 in, 2 out redundancy to address
                                     cable cutting instances


                                  All major Teleco’s
                                      connected
             MMR Layout

                          2   Ensure better connectivity
The CIOs challenge
  Growth       1   Scalable infrastructure

Connectivity   2   Ensure better Connectivity

   Costs       3   Decrease bottom-line

Outsourcing    4   Find a visionary partner
3      Decrease bottom line
     Priorities                  Challenges                   Solution

                        1. Taxes, tariffs and capex
  We need to keep          are killing us
  our costs low yet                                     Engage with a
  maintain a high       2. Higher productivity with     Datacenter that
                                                        breathes business
level of productivity      rising costs and lower       sense
                           budgets?
 Captive facilities     3. 60% of our budget goes       • TCO DOWN
 lock us in and 3rd                                     • PRODUCTIVITY
                           into IT operations. How do     UP
 party datacenter
   costs are high          we cut it down?
Vantage
Location
Location analysis
                                Navi
               Mumbai
                               Mumbai
                                                      A total TCO
  Taxes         5.5%          No Octri               benefit of 30%
  (Octroi)                                           delivered due
                                                       to location
             Rs. 100 to 200   Rs. 40 to 100
  Rental                                              advantage
               per Sq ft        per Sq ft

  Power       Rs. 8 to 10     Rs. 6 per unit
  tariff       per unit



                                         3     Decrease Bottom line
Guaranteed power efficiency



1.42
                                             Heavy investment in
                                            energy efficient system

                                            Cost of PUE over 1.7 will
                                                be borne by us
With a PUE of 1.42, we are the most
power efficient datacenter in the country    Every 0.1 unit saved in
                                            PUE on a 1 MW system
                                                 can save you
                                            Rs 60 lakhs per annum


                                            3   Decrease Bottom line
Plans to suit every need
                           Not a one size fits all
                           approach to business

                       Minimize risk with pay-
                              per-use

                       Scale up or down at
                          will with on-
                        demand services

                       3      Decrease Bottom line
Bandwidth up, cost down

                                Carrier
                             neutral, hence
                            Teleco’s cannot
                            dictate terms on
                                cost and
                              connectivity



                     3    Decrease Bottom line
Overall TCO advantage


                                                         Overall
Location advantage   Advantage from on-
                      demand services
                                                          TCO
                                                        Benefits of
                                                        upto 40%

 PUE advantage        Bandwidth driven
                         advantages
                                                          The CtrlS Advantage


                                          3   Decrease Bottom line
The CIOs challenge
  Growth       1   Scalable infrastructure

Connectivity   2   Ensure better Connectivity

   Costs       3   Decrease bottom-line

Outsourcing    4   Find a visionary partner
4      Find a visionary partner
     Priorities                Challenges                   Solution

                     1. We cannot quality control a
  Outsource? But
Datacenter vendors      third party datacenter.
                                                      A datacenter provider
    don’t really     2. They sell space. We need
  understand my                                       who understands the
                        services.                     Managed Services
     business
                     3. The quality of their          Landscape
                        manpower is never
Most DC vendors do                                    • INFRASTRUCTURE
  not understand        consistent. They have high
                        churn rates                     WITH SERVICE
 Managed Services
     Business        4. They lack ownership and
                        vision
Established systems and processes

Certifications   TIA Tier 4 certification , ISO 20000, ISO 27001, BS 25999


 Processes           ITIL + Lean Six Sigma model of operation


 TOI Index              An average TOI rating of 4.5 in 2010




                                        4    Find a visionary partner
Skilled manpower on tap

                         240 employees slated to
                          grow to 600 in 1 year

                          Bench strength of 50
                          people at all times to
                           handle emergency




                     4     Find a visionary partner
Cloud


                              SAP                                   Linux
                                            Program
                                           management
CtrlS Academy




                                             CRM                IT
                Databases        Network                                      Windows
                                             Team         Infrastructure




                               Data
                                           Security               Messaging
                            assurance                              and OS

                                             DR on
                                            Demand
                                                          Our Services Framework
                                                     4   Find a visionary partner
WHAT DOES THIS MEAN
FOR YOU?
Infrastructure                  Largest, First T-
Solutions                       Services                         IV DC
that are
                                Disaster
disrupting                      Recovery
                                                             DR on Demand

current                         Managed                      CtrlS delivery
business                        Services                      Framework
paradigms      CtrlS             Cloud                          MyCloud
                                                             On-Demand private
             Datacenters       Computing                          cloud


                           Core Value - Total ownership to
                           meet and surpass commitments
The CIO’s dilemma, answered
       Mindset                       Reality                            Solution

Should not be restricted by
                                                                               Scalability for
   the lack of DC & IT        Already run out of it        Largest T-IV DC
      infrastructure                                                             10 years

 Connectivity to data           Teleco’s rule the          Carrier neutral         Bandwidth
could be much better                 roost                     MMR                  surplus

                              Captive facilities lock us
  Keep costs low but                                        TCO benefit        Saved cost on
                               in, 3rd party DC’s are
   productivity high                 expensive                of 40%            intangibles

Outsource to vendors who      Most DC vendors do           Tested services
understand the business
                                                                              Total ownership
                                not understand               framework
Thank you

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CtrlS launch @ Mumbai

  • 2. In the mind of the CIO I need IT infrastructure Priorities Mindset Reality that is reliable and always Should not be restricted by Growth the lack of DC & IT Already run out of it available; infrastructure one that works for me! Connectivity to data Teleco’s rule the Connectivity could be much better roost Captive facilities lock us Keep costs low but Costs productivity high in, 3rd party DC’s are expensive Outsource to vendors who Most DC vendors do Outsourcing understand the business not understand
  • 3. The CIOs challenge Growth 1 Scalable infrastructure Connectivity 2 Ensure better Connectivity Costs 3 Decrease bottom-line Outsourcing 4 Find a visionary partner
  • 4. The CIOs challenge Growth 1 Scalable infrastructure Connectivity 2 Ensure better Connectivity Costs 3 Decrease bottom-line Outsourcing 4 Find a visionary partner
  • 5. 1 Scalable infrastructure Priorities Challenges Solution 1. How do we build Our growth should not be restricted by infrastructure that is flexible Your business needs the lack of to our needs? infrastructure that will space, power or 2. Cost of power is rising and keep pace with your cooling the quality is dropping. How growth can we achieve stability? • INFRASTRUCTURE We have already run 3. Our DCs are not made for ON TAP out of it efficient cooling and this • CAPEX ON STOP costs us a lot.
  • 6. 1 Scalable infrastructure Scalability for a decade Keep it running at all costs Always plugged in Sound Construction Always guarded Flood safe custom built DC
  • 7. Scalability for a decade 2.1 lakh sq feet space 5,000 racks, to be scaled up to 7,000 racks in 2 years Typical floor plan 1 Scalable infrastructure
  • 8. Keep it running at all cost 600 seat BCP and WAR room space 2-side approach to ensure accessibility to DC WAR Room and customer office space layout 1 Scalable infrastructure
  • 9. Always plugged in Dual active power source Captive gas based 18 MW power plant Electric power source from 2 sources 1 Scalable infrastructure
  • 10. Always plugged in DG plant with 210 KL capacity HSD tanks for back-up – India's largest capacity in DCs 1 Scalable infrastructure
  • 11. Sound construction Perimeter walls designed to withstand collision with 10 ton truck at 80 kmph 1 Scalable infrastructure
  • 12. Always guarded Armed guards to prevent any attack/sabotage 1 Scalable infrastructure
  • 13. Flood-safe custom-built DC Flood safe at 20 mtr above sea level, >2000 mtr from coast/inland 1 Scalable infrastructure
  • 14. The CIOs challenge Growth 1 Scalable infrastructure Connectivity 2 Ensure better Connectivity Costs 3 Decrease bottom-line Outsourcing 4 Find a visionary partner
  • 15. 2 Ensure better connectivity Priorities Challenges Solution 1. We are at the mercy of Connectivity to our carriers. They dictate Outsource your datacenter could be terms primary systems and much better yet ensure the least 2. Latency as well as possible latency availability is an issue • HIGH Teleco’s are ruling AVAILABILITY the roost. How can • LOW LATENCY we fight them?
  • 16. Carrier neutral datacenter Directly connected to the NIXI nodes in India 2 self-sufficient MMR's with a capacity of 60 racks each 2 in, 2 out redundancy to address cable cutting instances All major Teleco’s connected MMR Layout 2 Ensure better connectivity
  • 17. The CIOs challenge Growth 1 Scalable infrastructure Connectivity 2 Ensure better Connectivity Costs 3 Decrease bottom-line Outsourcing 4 Find a visionary partner
  • 18. 3 Decrease bottom line Priorities Challenges Solution 1. Taxes, tariffs and capex We need to keep are killing us our costs low yet Engage with a maintain a high 2. Higher productivity with Datacenter that breathes business level of productivity rising costs and lower sense budgets? Captive facilities 3. 60% of our budget goes • TCO DOWN lock us in and 3rd • PRODUCTIVITY into IT operations. How do UP party datacenter costs are high we cut it down?
  • 20. Location analysis Navi Mumbai Mumbai A total TCO Taxes 5.5% No Octri benefit of 30% (Octroi) delivered due to location Rs. 100 to 200 Rs. 40 to 100 Rental advantage per Sq ft per Sq ft Power Rs. 8 to 10 Rs. 6 per unit tariff per unit 3 Decrease Bottom line
  • 21. Guaranteed power efficiency 1.42 Heavy investment in energy efficient system Cost of PUE over 1.7 will be borne by us With a PUE of 1.42, we are the most power efficient datacenter in the country Every 0.1 unit saved in PUE on a 1 MW system can save you Rs 60 lakhs per annum 3 Decrease Bottom line
  • 22. Plans to suit every need Not a one size fits all approach to business Minimize risk with pay- per-use Scale up or down at will with on- demand services 3 Decrease Bottom line
  • 23. Bandwidth up, cost down Carrier neutral, hence Teleco’s cannot dictate terms on cost and connectivity 3 Decrease Bottom line
  • 24. Overall TCO advantage Overall Location advantage Advantage from on- demand services TCO Benefits of upto 40% PUE advantage Bandwidth driven advantages The CtrlS Advantage 3 Decrease Bottom line
  • 25. The CIOs challenge Growth 1 Scalable infrastructure Connectivity 2 Ensure better Connectivity Costs 3 Decrease bottom-line Outsourcing 4 Find a visionary partner
  • 26. 4 Find a visionary partner Priorities Challenges Solution 1. We cannot quality control a Outsource? But Datacenter vendors third party datacenter. A datacenter provider don’t really 2. They sell space. We need understand my who understands the services. Managed Services business 3. The quality of their Landscape manpower is never Most DC vendors do • INFRASTRUCTURE not understand consistent. They have high churn rates WITH SERVICE Managed Services Business 4. They lack ownership and vision
  • 27. Established systems and processes Certifications TIA Tier 4 certification , ISO 20000, ISO 27001, BS 25999 Processes ITIL + Lean Six Sigma model of operation TOI Index An average TOI rating of 4.5 in 2010 4 Find a visionary partner
  • 28. Skilled manpower on tap 240 employees slated to grow to 600 in 1 year Bench strength of 50 people at all times to handle emergency 4 Find a visionary partner
  • 29. Cloud SAP Linux Program management CtrlS Academy CRM IT Databases Network Windows Team Infrastructure Data Security Messaging assurance and OS DR on Demand Our Services Framework 4 Find a visionary partner
  • 30. WHAT DOES THIS MEAN FOR YOU?
  • 31. Infrastructure Largest, First T- Solutions Services IV DC that are Disaster disrupting Recovery DR on Demand current Managed CtrlS delivery business Services Framework paradigms CtrlS Cloud MyCloud On-Demand private Datacenters Computing cloud Core Value - Total ownership to meet and surpass commitments
  • 32. The CIO’s dilemma, answered Mindset Reality Solution Should not be restricted by Scalability for the lack of DC & IT Already run out of it Largest T-IV DC infrastructure 10 years Connectivity to data Teleco’s rule the Carrier neutral Bandwidth could be much better roost MMR surplus Captive facilities lock us Keep costs low but TCO benefit Saved cost on in, 3rd party DC’s are productivity high expensive of 40% intangibles Outsource to vendors who Most DC vendors do Tested services understand the business Total ownership not understand framework

Notes de l'éditeur

  1. In FMCG,Retail and hospitality business, it is said that most important factor is Location, the 2nd most important factor is Loaction and the 3rd most important factor is location