The survey found that cloud/SaaS and data management initiatives continue to be a focus, while AI/ML are seen as having more potential impact but are still in earlier adoption phases. Blockchain remains further from widespread practical application than previously thought. Respondents expect the most investment in cloud/SaaS and AI/ML over the next few years, and see AI/ML having the most potential impact in areas like data analysis, asset modeling, and price forecasting. Disruptive technologies are seen as most likely to emerge from cloud-based AI/ML vendors and platforms that facilitate digitalization of business processes.
7. Disruptive Technologies – A 2021 Update A ComTechAdvisory Report
the tested areas except perhaps custody transfer /
ownership transfer.
Equally, using social media data draws little interest
for most respondents (Figure 8), with the number of
those who see value in mining social media for market
indications having dropped from 39% in 2018 to 25%
in 2021.
9. Disruptive Technologies – A 2021 Update A ComTechAdvisory Report
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In summary, the 2021 survey results show only subtle
yet arguably significant differences to the previous
survey conducted in 2018, but those differences are
informative. Cloud and SaaS seem to be the major
focus for most firms and these technologies are
clearly being broadly accepted within all sides of
the industry. It could be argued that digitalization
should be preceded by data management; elevating
data mining/management as a significant area of
investment, though there are hints that this focus is
lessening somewhat. Viewed another way, perhaps
there is an on-going shift from organizing data to
attempting to extract value from it?
Of course, at any point in time, each of these trends is
at a different level of maturity or adoption within any
individual company or technology vendor. While some
innovative vendors have already fully moved to a “true
cloud” platform, others for various reasons are only in
the early staging of architecting their products to run
11. Disruptive Technologies – A 2021 Update A ComTechAdvisory Report
Given that most blockchain initiatives to date in the
commodities industries have been driven via consortia,
their lack of broad success might be more a result of
their inability to overcome competing agendas in terms
of business processes and proposed standards, and
less so any shortcoming with the technology itself.
It is also interesting to examine perceptions as to where
the impetus for adoption of disruptive technologies is
coming from. Our respondents point squarely to those
technology vendors that are focusing on cloud delivery
of AI and ML tools, and to data and data management
solution providers. The availability of these platforms
that have embedded these technologies seems to be
driving additional adoption as opposed to users having
to invest in the basic technologies and develop their
own solutions from them.
Other technologies like VR remain on the edge of
perception it would seem; yet our research indicates
there does seem to be evidence that augmented reality
is getting closer to practical usage as there are a few
emerging use cases that will be covered later in this
report.
13. Disruptive Technologies – A 2021 Update A ComTechAdvisory Report
DISRUPTIVE TECHNOLOGIES IN THE
COMMODITY MARKETS
As the results of our survey indicate, there continues to be significant interest and investment
in many new and emerging disruptive technologies. Though we have included Cloud and SaaS
in our survey, the reality is that cloud-delivered software has now reached the point that it could
be considered mainstream and well past peak adoption.
Few companies operating today have not adopted
and/or are using at least one or more cloud/SaaS
applications - either by choice or by being essentially
“forced to” to operate effectively with industry
partners or service providers. Other of the examined
technologies, such as Blockchain, have been available
to industry participants for several years, but their
take-up as enablers of applications and processes in
everyday use by most industry participants have clearly
lagged the expectations that were held when they were
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Commodity
Technology
Advisory
LLC
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