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Skywalker 15 10 2020 - CVexperts

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Social Media in the Job Search

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Skywalker 15 10 2020 - CVexperts

  1. 1. Ta Social Media στην Αναζήτηση Εργασίας Μαρία Παφιώλη Founder CVEXPERTS.GR gr.linkedin.com/in/mariapafioli
  2. 2. Social Recruiting Social recruiting is recruiting candidates by using social platforms as talent databases or for advertising. Social recruiting uses social media profiles, blogs, and other Internet sites to find information on candidates. w w w . c v e x p e r t s . g r
  3. 3. w w w . c v e x p e r t s . g r Case Study: Skroutz
  4. 4. w w w . c v e x p e r t s . g r Case Study: Papastratos
  5. 5. w w w . c v e x p e r t s . g r
  6. 6. 610mLinkedIn currently has over 610 million members. w w w . c v e x p e r t s . g r
  7. 7. 92%of Fortune 500 companies use LinkedIn. w w w . c v e x p e r t s . g r
  8. 8. 77%of recruiters are on LinkedIn. w w w . c v e x p e r t s . g r
  9. 9. 70%of LinkedIn’s members live outside the US. w w w . c v e x p e r t s . g r
  10. 10. 76%of LinkedIn members rank "Who’s Viewed Your Profile" as the top feature on the site. w w w . c v e x p e r t s . g r
  11. 11. Building Your Brand on LinkedIn Tips
  12. 12. Be Authentic. The best online identities are real, honest, and focus on what makes you unique and what you can offer. Personal branding is not about sales or spin. w w w . c v e x p e r t s . g r
  13. 13. Create a distinctive profile headline. Your LinkedIn headline is the first description that people will see. Make it count. Good headlines are clear, confident, and use terms people search for. w w w . c v e x p e r t s . g r
  14. 14. Avoid clichés. Words like “creative,” “extensive experience,” and “team player” appear on so many profiles that they’re almost meaningless. Find unique ways to describe your skills. w w w . c v e x p e r t s . g r
  15. 15. Be visible. Stand out by updating your status with projects you're working on, stuff you're reading (and your opinions on them), and events you're attending. Your brand is not just who you are; it’s what you do. w w w . c v e x p e r t s . g r
  16. 16. Build brand associations. You’re judged by the company you keep. By building your LinkedIn network, you’re building your personal brand. Connect with colleagues, classmates, and others. w w w . c v e x p e r t s . g r
  17. 17. Add to your knowledge. Differentiate yourself by knowing your industry deeply. Read up on topics you care about (as a start, check out LinkedIn Today, Channels, and Influencers). w w w . c v e x p e r t s . g r
  18. 18. Share in LinkedIn Groups. Every Group post you make and question you answer is an opportunity to market yourself and to build your credibility. Groups are also a great way to learn industry lingo. w w w . c v e x p e r t s . g r
  19. 19. Be personal. Customize connection requests or any other message on LinkedIn to your recipient. People will appreciate the personal attention. w w w . c v e x p e r t s . g r
  20. 20. Be consistent. Make sure all the pieces of your professional footprint are consistent and send the same message — from your LinkedIn profile to your resume to other social networks. w w w . c v e x p e r t s . g r
  21. 21. Give generously. Helping others is a crucial way to build your own personal brand. Give advice, share job leads, provide endorsements, and congratulate people on their successes. w w w . c v e x p e r t s . g r
  22. 22. Social Media Job Search Tips w w w . c v e x p e r t s . g r
  23. 23. What platforms should I be on? w w w . c v e x p e r t s . g r
  24. 24. What about Instagram and Pinterest? w w w . c v e x p e r t s . g r
  25. 25. How often do I need to be on it? w w w . c v e x p e r t s . g r
  26. 26. What’s the biggest mistake people make on social media? w w w . c v e x p e r t s . g r
  27. 27. 25% Job Postings 15% Internal 45% Networking 15% Recruiters The Hidden Job Market w w w . c v e x p e r t s . g r
  28. 28. Effective networking! w w w . c v e x p e r t s . g r
  29. 29. Join Networking & Support Hubs, Professional Associations w w w . c v e x p e r t s . g r
  30. 30. Optimize your career tools (CV, LinkedIn, etc.) w w w . c v e x p e r t s . g r
  31. 31. Your Online Brand In todays working world, your professional online brand is key. And LinkedIn can help you build one.
  32. 32. NEED A LINKEDIN MAKEOVER? Take your LinkedIn profile to the next level and turn it into a POWERFUL career tool that spotlights your skills, experiences, AND impresses your network of connections. GET STARTED TODAY. CONTACT CVEXPERTS AT: +30 210 32 17 400 info@cvexperts.gr
  33. 33. Thank You Maria Pafioli maria@cvexperts.gr www.linkedin.com/company/cvexperts/

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