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Drivers Of World Change
Coming Full Circle What is it about? ,[object Object]
Downfall of traditional media
Return of social media,[object Object]
Highlights ,[object Object]
Social Media is “vibrant, freewheeling &discursive”
“opinionated, polarized & partisan”
No more journalists!
No more barriers to entry!

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Teo Hui Pin

  • 2.
  • 4.
  • 5.
  • 6. Social Media is “vibrant, freewheeling &discursive”
  • 9. No more barriers to entry!
  • 10. Vertical  Horizontal distribution of information
  • 11.
  • 12. Information Capital Informed Choices Less Censorship For informed choices, see Yahoo Answers!  (I saw this on Y!A hahaha)
  • 13. Distribution of Power Horizontal  Vertical Distribution of news Empowered individual against a corporation So how is social media a driver of world change? From a Passive Audiences  Audiences with a voice
  • 14. “Media organizations need to reorient themselves to serving readers rather than advertisers, embrace social features and collaboration, get off political and moral high horses and stop trying to erect barriers around journalism to protect their position.” “Journalism will no longer be the exclusive preserve of journalists” “The digital future of news has much in common with its chaotic, ink-stained past” The End (10/10)
  • 15. Discussion Time! 1. Are there any downsides to social media? 2. Will old media like newspapers and books become obsolete one day? 3. How have journalists been affected by new media?

Editor's Notes

  1. Relevance – we often wonder if traditional media will be outdated (borders bookstore closing down). Even straits times move to interactive online ver.
  2. Transitional generation. They read the “actadiurna” which was their official gazette posted in their forums everyday.
  3. Advertisers –profit making. Which is why niche magazines are very expensive, cuz they wont be seen by wide audience