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Why Most Training Fails:
Five Keys for Flawless Implementation

January 21, 2014

© 2014 NetSpeed Learning Solutions. All rights reserved.

1
Webinar Objectives
• Define specific training goals that link to
your overall strategic objectives
• Ensure buy-in from multiple levels of
management
• Fully engage your learners during and after
the session to support learning transfer
• Build a training impact map to
communicate results to senior
management

© 2014 NetSpeed Learning Solutions. All rights reserved.

2
About Cynthia Clay
• 25+ years of experience
• Author of Great Webinars and Peer
Power
• An expert in collaborative, engaging
virtual learning
• Committed to helping organizations
achieve flawless implementation

© 2014 NetSpeed Learning Solutions. All rights reserved.

3
Tweet

#flawless
© 2014 NetSpeed Learning Solutions. All rights reserved.

4
Purpose Poll

What got you
here today?

© 2014 NetSpeed Learning Solutions. All rights reserved.

5
Our Story
1992

•Began as an independent consulting practice
•Provided organization and leadership development to Pacific NW clients

2000

•Developed NetSpeed Leadership (blended learning)
•Expanded nationally

2006

•Developed Blazing Service (blended learning)
•Began to experiment with interactive, VILT using web conferencing

2007

•Developed NetSpeed Fast Tracks™ (integrated learning system)

2008

•Rebranded the company as NetSpeed Learning Solutions
•Repurposed all programs for VILT

2009

•Introduced the Virtual Facilitator Trainer Certification course
•Published Great Webinars

2011

•Published Peer Power
•Launched the Peer Power virtual training program

2012

•Established as virtual learning experts
•Wiley & Sons republish both Great Webinars and Peer Power

© 2014 NetSpeed Learning Solutions. All rights reserved.

6
Pulse Check

Have you ever experienced a failed training
implementation?
Yes
No

© 2014 NetSpeed Learning Solutions. All rights reserved.

7
Flawed Implementation

What causes a training
implementation to fail?

© 2014 NetSpeed Learning Solutions. All rights reserved.

8
Causes of Failure

•
•
•
•
•

Poor instructional design
Lack of managerial support
Bad timing
Learners unprepared to learn
No organizational value or
visibility
• Poor facilitator/trainer
• Technology failure
• Wrong training method
© 2014 NetSpeed Learning Solutions. All rights reserved.

9
Cost of Failure Poll

What percentage of training fails?
10 – 35%
36 – 54%
55 – 74%
75 – 90%

© 2014 NetSpeed Learning Solutions. All rights reserved.

10
Failure Rate

• 31% (Knowledge Pool reported in the UK
Guardian)
• 90% (Robert Brinkerhoff’s research)

© 2014 NetSpeed Learning Solutions. All rights reserved.

11
Cost of Failure

What are the tangible and intangible costs of a
failed implementation?

© 2014 NetSpeed Learning Solutions. All rights reserved.

12
Dollars Wasted

• 31% - 90% of the $55.8 billion spent on
training in 2012
• $17.30 - $50.2 billion per
year wasted.

© 2014 NetSpeed Learning Solutions. All rights reserved.

13
Midsize Organization

• $2 million invested in employee training
• $620,000 to $1.8 million of that investment
was wasted.

© 2014 NetSpeed Learning Solutions. All rights reserved.

14
Jack Welch

“An organization’s ability to learn and
translate that learning into action is the
ultimate competitive advantage.”

© 2014 NetSpeed Learning Solutions. All rights reserved.

15
Define Success

Think of the most successful training
implementation you’ve experienced.
What made it so successful?

© 2014 NetSpeed Learning Solutions. All rights reserved.

16
Flawless Implementation

© 2014 NetSpeed Learning Solutions. All rights reserved.

17
Flawless Implementation

© 2014 NetSpeed Learning Solutions. All rights reserved.

18
Flawless Implementation

© 2014 NetSpeed Learning Solutions. All rights reserved.

19
Flawless Implementation

© 2014 NetSpeed Learning Solutions. All rights reserved.

20
Flawless Implementation

© 2014 NetSpeed Learning Solutions. All rights reserved.

21
Well-designed Curriculum

• How are skills, knowledge, and attitudes
being used on the job?
• What barriers might prevent learning from
being transferred?
• What should be done before,
during, and after training to
enhance learning transfer?
© 2014 NetSpeed Learning Solutions. All rights reserved.

22
Completion Rates

How do you achieve high completion
rates?
Why do learners complete any course?

© 2014 NetSpeed Learning Solutions. All rights reserved.

23
On-the-job Application

• Provide tools and resources
• Engage managers to support,
encourage, and reinforce
• Capture case examples from
learners
• Build communities of practice
(social media)
© 2014 NetSpeed Learning Solutions. All rights reserved.

24
Managerial Support

94% of learners who experienced
improved performance reported that
their manager provided support and
encouragement to attend and
apply the training.

Flawless Implementation white paper
© 2014 NetSpeed Learning Solutions. All rights reserved.

25
Performance Improvement

How can you document performance
improvement?

© 2014 NetSpeed Learning Solutions. All rights reserved.

26
Organizational Impact

•
•
•
•

Build an impact map
Identify key indicators
Collect application examples and cases
Report completion rates, application rates,
and success cases to senior management

© 2014 NetSpeed Learning Solutions. All rights reserved.

27
Impact Map

© 2014 NetSpeed Learning Solutions. All rights reserved.

28
Best Practices

•
•
•
•

Organizational Support
Managerial Support
Training Impact Maps
Post-class
Reinforcement

© 2014 NetSpeed Learning Solutions. All rights reserved.

29
Gaining Org Support

What evidence have you seen of strong
organizational support?
Stakeholders engaged in design
Participants’ successes featured in newsletters
Active discussion forums
Programs have respected internal
“champions”
Senior management is apprised of results

© 2014 NetSpeed Learning Solutions. All rights reserved.

30
Organizational Support

• Create high visibility for key programs
• Engage critical stakeholders to identify key
issues, challenges, and business
drivers
• Leverage internal newsletters,
blogs, and discussion forums
• Identify senior management
“champions”
© 2014 NetSpeed Learning Solutions. All rights reserved.

31
Managerial Support

•
•
•
•

Attend the training program
Set goals with direct reports
Reinforce on-the-job application
Include training and skill
development goals in
performance reviews
• Collaborate with direct reports
to write and share case studies
© 2014 NetSpeed Learning Solutions. All rights reserved.

32
Gaining Managerial Support

How do you gain that level of managerial
support and buy-in?

© 2014 NetSpeed Learning Solutions. All rights reserved.

33
Building an Impact Map
Skills

Critical
Tasks

• What skills are developed in this course?
• What critical tasks will the learner be able to
complete as a result of training?

• What impact will the performance of these tasks
have on the organization?
Impacts

Business
Results

Strategic
Objectives

• What business results will be achieved due to
these impacts?
• What strategic objectives will be supported?

© 2014 NetSpeed Learning Solutions. All rights reserved.

34
Online Reinforcement

© 2014 NetSpeed Learning Solutions. All rights reserved.

35
NetSpeed Fast Tracks™

© 2014 NetSpeed Learning Solutions. All rights reserved.

36
Webinar Objectives
• Define specific training goals that link to
your overall strategic objectives
• Ensure buy-in from multiple levels of
management
• Fully engage your learners during and after
the session to support learning transfer
• Build a training impact map to
communicate results to senior
management

© 2014 NetSpeed Learning Solutions. All rights reserved.

37
Flawless Implementation

© 2014 NetSpeed Learning Solutions. All rights reserved.

38
Best Practices

•
•
•
•

Organizational Support
Managerial Support
Training Impact Maps
Post-class
Reinforcement

© 2014 NetSpeed Learning Solutions. All rights reserved.

39
Benefits
•
•
•
•
•

Achieve flawless implementation
Reduce wasted training dollars
Offer ready-to-launch blended programs
Report business impact
Receive flexible, responsive service

© 2014 NetSpeed Learning Solutions. All rights reserved.

40
Let’s Take Action
What best practice will you take away from this
webinar?

© 2014 NetSpeed Learning Solutions. All rights reserved.

41
Take Our Survey
• Receive a link to download a white paper on
Flawless Implementation
• Receive a link to view the slides
• Receive a link to view a recording of this webinar

© 2014 NetSpeed Learning Solutions. All rights reserved.

42
Q&A

© 2014 NetSpeed Learning Solutions. All rights reserved.

43
Thank You!

44

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Why Most Training Fails: Five Keys for Flawless Implementation

  • 1. Why Most Training Fails: Five Keys for Flawless Implementation January 21, 2014 © 2014 NetSpeed Learning Solutions. All rights reserved. 1
  • 2. Webinar Objectives • Define specific training goals that link to your overall strategic objectives • Ensure buy-in from multiple levels of management • Fully engage your learners during and after the session to support learning transfer • Build a training impact map to communicate results to senior management © 2014 NetSpeed Learning Solutions. All rights reserved. 2
  • 3. About Cynthia Clay • 25+ years of experience • Author of Great Webinars and Peer Power • An expert in collaborative, engaging virtual learning • Committed to helping organizations achieve flawless implementation © 2014 NetSpeed Learning Solutions. All rights reserved. 3
  • 4. Tweet #flawless © 2014 NetSpeed Learning Solutions. All rights reserved. 4
  • 5. Purpose Poll What got you here today? © 2014 NetSpeed Learning Solutions. All rights reserved. 5
  • 6. Our Story 1992 •Began as an independent consulting practice •Provided organization and leadership development to Pacific NW clients 2000 •Developed NetSpeed Leadership (blended learning) •Expanded nationally 2006 •Developed Blazing Service (blended learning) •Began to experiment with interactive, VILT using web conferencing 2007 •Developed NetSpeed Fast Tracks™ (integrated learning system) 2008 •Rebranded the company as NetSpeed Learning Solutions •Repurposed all programs for VILT 2009 •Introduced the Virtual Facilitator Trainer Certification course •Published Great Webinars 2011 •Published Peer Power •Launched the Peer Power virtual training program 2012 •Established as virtual learning experts •Wiley & Sons republish both Great Webinars and Peer Power © 2014 NetSpeed Learning Solutions. All rights reserved. 6
  • 7. Pulse Check Have you ever experienced a failed training implementation? Yes No © 2014 NetSpeed Learning Solutions. All rights reserved. 7
  • 8. Flawed Implementation What causes a training implementation to fail? © 2014 NetSpeed Learning Solutions. All rights reserved. 8
  • 9. Causes of Failure • • • • • Poor instructional design Lack of managerial support Bad timing Learners unprepared to learn No organizational value or visibility • Poor facilitator/trainer • Technology failure • Wrong training method © 2014 NetSpeed Learning Solutions. All rights reserved. 9
  • 10. Cost of Failure Poll What percentage of training fails? 10 – 35% 36 – 54% 55 – 74% 75 – 90% © 2014 NetSpeed Learning Solutions. All rights reserved. 10
  • 11. Failure Rate • 31% (Knowledge Pool reported in the UK Guardian) • 90% (Robert Brinkerhoff’s research) © 2014 NetSpeed Learning Solutions. All rights reserved. 11
  • 12. Cost of Failure What are the tangible and intangible costs of a failed implementation? © 2014 NetSpeed Learning Solutions. All rights reserved. 12
  • 13. Dollars Wasted • 31% - 90% of the $55.8 billion spent on training in 2012 • $17.30 - $50.2 billion per year wasted. © 2014 NetSpeed Learning Solutions. All rights reserved. 13
  • 14. Midsize Organization • $2 million invested in employee training • $620,000 to $1.8 million of that investment was wasted. © 2014 NetSpeed Learning Solutions. All rights reserved. 14
  • 15. Jack Welch “An organization’s ability to learn and translate that learning into action is the ultimate competitive advantage.” © 2014 NetSpeed Learning Solutions. All rights reserved. 15
  • 16. Define Success Think of the most successful training implementation you’ve experienced. What made it so successful? © 2014 NetSpeed Learning Solutions. All rights reserved. 16
  • 17. Flawless Implementation © 2014 NetSpeed Learning Solutions. All rights reserved. 17
  • 18. Flawless Implementation © 2014 NetSpeed Learning Solutions. All rights reserved. 18
  • 19. Flawless Implementation © 2014 NetSpeed Learning Solutions. All rights reserved. 19
  • 20. Flawless Implementation © 2014 NetSpeed Learning Solutions. All rights reserved. 20
  • 21. Flawless Implementation © 2014 NetSpeed Learning Solutions. All rights reserved. 21
  • 22. Well-designed Curriculum • How are skills, knowledge, and attitudes being used on the job? • What barriers might prevent learning from being transferred? • What should be done before, during, and after training to enhance learning transfer? © 2014 NetSpeed Learning Solutions. All rights reserved. 22
  • 23. Completion Rates How do you achieve high completion rates? Why do learners complete any course? © 2014 NetSpeed Learning Solutions. All rights reserved. 23
  • 24. On-the-job Application • Provide tools and resources • Engage managers to support, encourage, and reinforce • Capture case examples from learners • Build communities of practice (social media) © 2014 NetSpeed Learning Solutions. All rights reserved. 24
  • 25. Managerial Support 94% of learners who experienced improved performance reported that their manager provided support and encouragement to attend and apply the training. Flawless Implementation white paper © 2014 NetSpeed Learning Solutions. All rights reserved. 25
  • 26. Performance Improvement How can you document performance improvement? © 2014 NetSpeed Learning Solutions. All rights reserved. 26
  • 27. Organizational Impact • • • • Build an impact map Identify key indicators Collect application examples and cases Report completion rates, application rates, and success cases to senior management © 2014 NetSpeed Learning Solutions. All rights reserved. 27
  • 28. Impact Map © 2014 NetSpeed Learning Solutions. All rights reserved. 28
  • 29. Best Practices • • • • Organizational Support Managerial Support Training Impact Maps Post-class Reinforcement © 2014 NetSpeed Learning Solutions. All rights reserved. 29
  • 30. Gaining Org Support What evidence have you seen of strong organizational support? Stakeholders engaged in design Participants’ successes featured in newsletters Active discussion forums Programs have respected internal “champions” Senior management is apprised of results © 2014 NetSpeed Learning Solutions. All rights reserved. 30
  • 31. Organizational Support • Create high visibility for key programs • Engage critical stakeholders to identify key issues, challenges, and business drivers • Leverage internal newsletters, blogs, and discussion forums • Identify senior management “champions” © 2014 NetSpeed Learning Solutions. All rights reserved. 31
  • 32. Managerial Support • • • • Attend the training program Set goals with direct reports Reinforce on-the-job application Include training and skill development goals in performance reviews • Collaborate with direct reports to write and share case studies © 2014 NetSpeed Learning Solutions. All rights reserved. 32
  • 33. Gaining Managerial Support How do you gain that level of managerial support and buy-in? © 2014 NetSpeed Learning Solutions. All rights reserved. 33
  • 34. Building an Impact Map Skills Critical Tasks • What skills are developed in this course? • What critical tasks will the learner be able to complete as a result of training? • What impact will the performance of these tasks have on the organization? Impacts Business Results Strategic Objectives • What business results will be achieved due to these impacts? • What strategic objectives will be supported? © 2014 NetSpeed Learning Solutions. All rights reserved. 34
  • 35. Online Reinforcement © 2014 NetSpeed Learning Solutions. All rights reserved. 35
  • 36. NetSpeed Fast Tracks™ © 2014 NetSpeed Learning Solutions. All rights reserved. 36
  • 37. Webinar Objectives • Define specific training goals that link to your overall strategic objectives • Ensure buy-in from multiple levels of management • Fully engage your learners during and after the session to support learning transfer • Build a training impact map to communicate results to senior management © 2014 NetSpeed Learning Solutions. All rights reserved. 37
  • 38. Flawless Implementation © 2014 NetSpeed Learning Solutions. All rights reserved. 38
  • 39. Best Practices • • • • Organizational Support Managerial Support Training Impact Maps Post-class Reinforcement © 2014 NetSpeed Learning Solutions. All rights reserved. 39
  • 40. Benefits • • • • • Achieve flawless implementation Reduce wasted training dollars Offer ready-to-launch blended programs Report business impact Receive flexible, responsive service © 2014 NetSpeed Learning Solutions. All rights reserved. 40
  • 41. Let’s Take Action What best practice will you take away from this webinar? © 2014 NetSpeed Learning Solutions. All rights reserved. 41
  • 42. Take Our Survey • Receive a link to download a white paper on Flawless Implementation • Receive a link to view the slides • Receive a link to view a recording of this webinar © 2014 NetSpeed Learning Solutions. All rights reserved. 42
  • 43. Q&A © 2014 NetSpeed Learning Solutions. All rights reserved. 43