developing an automobile finance system and how it is useful for the company as well as customers. it leads to a case study of what problems Maruti faced in its initial stages.

1. MARUTI UDYOG:
Developing an automobile
finance system
GROUP-8

2. Introduction
• Maruti Suzuki India Limited formerly known
as Maruti Udyog Limited, is an automobile
manufacturer in India.
• Maruti Udyog Limited was established in
February 1981, though the actual production
commenced only in 1993.
• It is a subsidiary of Japanese automobile and
motorcycle manufacturer Suzuki.
• Its headquarters are located at New Delhi.

3. Introduction(cont.)
• As of November 2012, it had a market share of
37 % of the Indian passenger car markets.
• The stated purpose of the company was to
provide technical know how for the design,
manufacturer and assembly of a wholly
indigenous motor car.
• The company has maintained in India a sales
network of 802 centres in 555 cities and towns.
• Maruti offers 15 brands and over 150 variants.

4. Facilities
• Maruti Udyog Limited has combined
production capacity of 14,50,000 vehicles
annually.
• Maruti Suzuki to set up second plant in
Gujarat, acquires 600 acres.
• The Gurgaon manufacturing facility has 3
fully integrated manufacturing plants and is
spread over 300 acres.
• Its productivity improvements have enabled it
to manufacture 900,000 vehicles annually.

5. Problems faced by Maruti
• Managing huge network of sales and financing
on a daily basis.
• Tracking the business movement of sales and
finance at various levels.
• Improper system development methodology
used by the company.
• Indian Labour always ready to work in
Japenese culture.

6. Goals of Maruti
• Modernization of the Indian Automobile
Industry.
• Production of large number of motor vehicles
which was necessary for economic growth.
• Providing value for money products.
• Production of fuel-efficient vehicles to
conserve scarce resources.

7. Vision

8. Maruti Finance
• Maruti Suzuki launched Maruti Finance in
January 2002. It started 2 joint ventures
citicorp Maruti & Maruti countrywide with
citicorp to assist its client in securing loan.
• Maruti Suzuki tied up with ABN, Amro,
HDFC, ICICI Limited, Kotak Mahindra,
Standard Charted Bank to start this venture
including its strategic partners in car finance.

9. Benefits of finance system
• Single-window solution for all the car related
needs.
• Maruti Finance, empowers to buy the car
customers want, on their terms.
• Partnered with leading Finance companies in
India to provide highly attractive finance deals
to its customers through its authorized dealers.
• The whole system is simple and hassle free.

10. Need of finance system
• It is helpful for the business to keep record of
customers for future analysis .
• Master information system helps the company
to generate report.
• It is necessary to promote its bottom line
growth.
• Maruti udyog offer most competitive interest
rate to the customers which are lower by
0.25% to 0.5% from the markets rates.

11. Questions & Answers

12. What prompted Maruti Suzuki India
limited (MSIL) to outsource the
development of the auto finance
system?
Could a packaged software system
meet the requirement?

13. • Impact on company’s growth.
• Set a goal to expand it’s manufacturing capacity
to 1.75 million by 2013.
• To ensure that business critical data are readily
available across the network (dealers, sales and
financing),actually prompted and created a
thought to outsource the development of the auto
finance system.

14. • Maruti finalized BSL(Binary Semantics
limited ) as its technology partner.
• With the help of OOAD(Object Oriented
Analysis and Design) methodology, RAD
technique and definitely SQL s/w on the the
backend , fulfilled the goal.

15. What kind of system development
methodologies were used by Binary
Semantics to develop and IS for
MSIL? Did the method adhere to the
SDLC process.

16. • BSL used OOAD (Object Oriented Analysis
and Design)methodology.
• The smart part of BSL was SQL in with
ASP(Application Service Provider)on a robust
MS architecture .
• During this implementation BSL followed
System Development Life Cycle.

17. • In SDLC after taking the feedback from
customers and client they deliver the best and
as this system was to be used across the
country data security was the main concern
and as per SDLC testing was definitely part of
it.

18. What was the business case of
implementing the IS system? What
tangible and intangible benefits did
MSIL perceive in the case?

19. • The agenda was to implement Information
System.
• To create B2B(Business to Business) to be
accessed across the network to facilitate
financial process(Loan, Accounting, master,
payout and report subsystems)
• Benefits-
 To provide car loans to the customer.
 Track the record of customers for future
analysis.
 Master Information System reports generation

20. Testified by this case, do you think
most of the present day IS
development is happening through
Rapid Application Development
(RAD) techniques clubbing together
object oriented analysis and
development(OOAD) and Computer –
aided software engineering(CASE)
tools?

21. • RAD is a concept that products can be developed
faster and of higher quality through:
 Gathering requirements using workshops or focus
groups.
 Prototyping and early, reiterative user testing of
designs.
 The re-use of software components.
 A rigidly paced schedule that defers design
improvements to the next product version.
 Less formality in reviews and other team
communication.

22. • Some companies offer products that provide some or
all of the tools for RAD software development. (The
concept can be applied to hardware development as
well.)
• These products include requirements gathering tools,
prototyping tools, computer-aided software
engineering tools, language development
environments such as those for the Java platform.
• RAD usually embraces Object Oriented
methodology, which inherently fosters software re-
use. The most popular object-oriented programming
languages, C++ and Java, are offered in visual
programming packages often described.

23. Find out some other development
project done using Computer–aided
software engineering (CASE) tool.

24. TATA DOCOMO

25. • Founded in 1996, Tata Teleservices (TTSL) is a
subsidiary of the Tata Group.
• It provides telecommunications services to about
85 million clients in thousands of towns and
villages across India.
• Services are mobile and wire line telephone
(under the Tata Indicom brand), fixed wireless
phones (Walky), public telephone booths, and
Internet access (Photon).
•It also provides wireless phone service through a
joint venture with Japan-based NTT Docomo.

26. Need:
• Tata Docomo realized that they were losing
out due to cumbersome supplier registration
and bidding processes. They wanted to
automate their business processes and
streamline their procurement activities. They
had to collaborate better with their 500
suppliers and enable better transparency.

27. Solution:
• Bristlecone implemented SAP System,
Applications, Products in data processing and
helped leverage supplier registration, supplier
evaluation, bidding and auctioning process,
supplier collaboration and SRM analytics.

28. Benefit:
• Bristlecone helped revamp the procurement
processes and automated bidding &
auctioning.
• Suppliers were provided with better
transparency enabling real-time collaboration
with them, shortening the procurement cycle.

29. Conclusion
• Packaged software system help the customer as
well as company to expand their manufacturing
capacity from 1.2 million to 1.75 million.
• All the necessary information and data are
readily available across the network.
• Major portion of work was done with the help of
robots / machines with the advancement of
technology companies are becoming capital
intensive.

30. Conclusion(cont.)
• SDLC ( system development life cycle ) help
the company to produce a product that is cost-
efficient, effective and of high quality.
• The main agenda of information system
introduced by Maruti is that the customer can
get available all the necessary information in
the home page and car loan easily.

31. Thank you..