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David Vogel-Northern European Sales Manager January 2009 [email_address] The Leader in Open Source  Content Management
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Management Team & Investors
ECM Today ,[object Object],High Complexity Tie-In
Economic Reality
Alfresco is Different ,[object Object],Simplicity Choice
Massive Market  Momentum in 3 Years 1.5m Downloads 600+ Customers Market Buzz ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],300%Growth for 2 Years
"[Alfresco] has the technical capabilities, and  along with Microsoft is likely to be the most disruptive player in the ECM market  at the enterprise level in the next five years.“ Mike Davis Senior Analyst Ovum “ Embracing Web 2.0 tools, using representational state transfer (REST), together with tackling document management, imaging, content archiving, records management and WCM, make  Alfresco a real ECM suites contender .” Kyle McNabb Principal Analyst Forrester Research “ ...[Alfresco 3.0] definitely provides an alternative for those organizations looking for basic content services a la  SharePoint in a non Microsoft or mixed server OS, database and browser environments .”  Kathleen Reidy Senior Analyst The 451 Group CMSwire on Alfresco’s integration with Adobe Flex: “…news which doubtless prompted innumerable Enterprise CMS developers to choke on their morning cereal with anguish because they hadn’t thought of it first.” CMS Wire Industry Recognition
Industry Leaders Choose Alfresco Government Financial Services
Industry Leaders Choose Alfresco Media, Entertainment & Publishing Other Professional Services Education & NFP
Alfresco Products
Our Business is about  Successful Deployments ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Document Management ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Web Content Management ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Major OEM Relationships ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why Alfresco? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Model ,[object Object],[object Object],Large Upfront License No Upfront License Support  & Maintenance Support & Maintenance ,[object Object],[object Object],[object Object]
Support Options ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Alfresco Northern European Sales Manager Document

  • 1. David Vogel-Northern European Sales Manager January 2009 [email_address] The Leader in Open Source Content Management
  • 2.
  • 3.
  • 5.
  • 6.
  • 7. "[Alfresco] has the technical capabilities, and along with Microsoft is likely to be the most disruptive player in the ECM market at the enterprise level in the next five years.“ Mike Davis Senior Analyst Ovum “ Embracing Web 2.0 tools, using representational state transfer (REST), together with tackling document management, imaging, content archiving, records management and WCM, make Alfresco a real ECM suites contender .” Kyle McNabb Principal Analyst Forrester Research “ ...[Alfresco 3.0] definitely provides an alternative for those organizations looking for basic content services a la SharePoint in a non Microsoft or mixed server OS, database and browser environments .” Kathleen Reidy Senior Analyst The 451 Group CMSwire on Alfresco’s integration with Adobe Flex: “…news which doubtless prompted innumerable Enterprise CMS developers to choke on their morning cereal with anguish because they hadn’t thought of it first.” CMS Wire Industry Recognition
  • 8. Industry Leaders Choose Alfresco Government Financial Services
  • 9. Industry Leaders Choose Alfresco Media, Entertainment & Publishing Other Professional Services Education & NFP
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.

Editor's Notes

  1. Alfresco is the leading open source enterprise content management system built by the most experienced team in the industry drawn from Documentum®, Vignette® and Interwoven®. Twenty years of experience drove us to believe that the Enterprise Content Management industry was driven by: High Cost – Application driven purchases with a high up-front investment and and per user pricing High Complexity – Long rollout cycles and complexity resulting in software either not being implemented or used Lack of Customer Control – Proprietary control preventing choice and ability to switch to other vendors For these reasons the vast majority of people do not use ECM system but instead work with shared drives and email to create, share and store content.
  2. Alfresco is Different In the current economic climate organizations need to do more with less. Alfresco’s passion is to offer a solution that focuses on: Low Cost – A low cost, open source, subscription model with minimal upfront investment that can be driven out of operating expense (op ex) as opposed to capital expense (cap ex) Simplicity – Rapid deployment to deliver immediate business value and rapid application development using pre-built components and lightweight scripting Choice – Lower Total Cost of Ownership (TCO) by reusing existing hardware, software and skills. No lock-in to one ECM vendor or one stack, so when a vendor tries to dramatically increase maintenance fees you have a choice to go elsewhere
  3. Alfresco Content Platform Enterprise Content Management (ECM) is traditionally thought of as very expensive to license, extremely costly to roll-out and scale, and often requiring expensive hardware and supporting software in the underlying stack. However, there is now an alternative, the most scalable collaboration and web sites in the world now run on open source software. These Web 2.0 sites have commoditized the scaling process and changed the ways content is both accessed and mashed-up. The New Low Cost, Lower TCO Way to Scale Scale on a set of loosely coupled, low cost, commodity hardware and software - the open source way vs. Scale on high-end, high-cost, SMP machines and cluster software - the proprietary way   Reuse existing hardware, software and skills – database, application server, clustering, load balancing vs. Let the ECM system dictate the stack you have to use The New Way to Access and Mash-up Content with No Tie-In   Deliver Content-as-a-Service as simply as accessing a URL and simply mash-up internal and external content Vs. Access Content through a complex proprietary API tying you to that ECM vendor and cutting you off from any external content   Alfresco – A Content Platform from the 21 st Century Most commercial ECM systems were built in the early 1990’s and have added layer upon layer over the last 20 years to update their systems. Alfresco is different. It offers a modern content platform, built on a modern architecture using modern tools that power the most scalable collaboration and web sites in the world today.
  4. Global support (24/7/365) We handle serious mission-critical applications and scale We respect customers' time Only ECM experts in support We respect customers' money We deliver value or you don’t pay 1/10 th the cost of Documentum; 1/3 rd the cost of SharePoint Best-in-class performance, ease-of-use, scalability We fairly allocate risk Subscription model Try before you buy
  5. See case studies and internal information
  6. See case studies and internal information
  7. See case studies and internal information
  8. Alfresco is Different In the current economic climate organizations need to do more with less. Alfresco’s passion is to offer a solution that focuses on: Low Cost – A low cost, open source, subscription model with minimal upfront investment that can be driven out of operating expense (op ex) as opposed to capital expense (cap ex) Simplicity – Rapid deployment to deliver immediate business value and rapid application development using pre-built components and lightweight scripting Choice – Lower Total Cost of Ownership (TCO) by reusing existing hardware, software and skills. No lock-in to one ECM vendor or one stack, so when a vendor tries to dramatically increase maintenance fees you have a choice to go elsewhere