The Boston Consulting Matrix is a very well known management tool for decition making process,in spite of its popularity among business consultants and business teachers around the world the application of tis matrix , from a financial point of view is very limited.

2. The Boston Consulting Matrix Growth-share matrix The purpose of this presentation is to demonstrate: 1.- Why the Growth-share matrix, is a very limited management tool in the real business world. 2.- What are the disadvantages in its application . 3.- Why this management tool does not represent a real support in the process of resource allocation . 4.- Why The Grow - share matrix is not helpful in the strategic management process. 5.- From a financial point of view this is a terrible management tool for decision making.