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Xpanding Boundaries World IA Day 2016 - Kent, Ohio

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This is a great time to be in the UX field. Employment is up, salaries are good, and businesses recognize the value of UX. The only thing that could limit the potential for UX professionals - is themselves. Though things are good, too many people see UX as... web design - at best, a better version of web design. In this presentation, Ben Woods illustrates how UX professionals can (and should) seek new frontiers.

Publié dans : Design
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Xpanding Boundaries World IA Day 2016 - Kent, Ohio

  1. 1. Ben Woods : Xpanding Boundaries
  2. 2. XPANDING BOUNDARIES | BEN WOODS UX IS A TOOL FOR COMPETITION.
  3. 3. XPANDING BOUNDARIES | BEN WOODS
  4. 4. XPANDING BOUNDARIES | BEN WOODS
  5. 5. XPANDING BOUNDARIES | BEN WOODS
  6. 6. XPANDING BOUNDARIES | BEN WOODS
  7. 7. XPANDING BOUNDARIES | BEN WOODS
  8. 8. XPANDING BOUNDARIES | BEN WOODS WHAT ABOUT THE FUTURE?
  9. 9. XPANDING BOUNDARIES | BEN WOODS
  10. 10. XPANDING BOUNDARIES | BEN WOODS UX /= Web Design
  11. 11. XPANDING BOUNDARIES | BEN WOODS THERE IS NO BUBBLE.
  12. 12. XPANDING BOUNDARIES | BEN WOODS Two Things: Fundamentals New tools and tech
  13. 13. XPANDING BOUNDARIES | BEN WOODS THERE IS NOT AN INDUSTRY OR JOB FUNCTION THAT CANNOT BE IMPROVED WITH UX…
  14. 14. XPANDING BOUNDARIES | BEN WOODS ANYONE CAN DO UX. EVERYONE SHOULD.
  15. 15. XPANDING BOUNDARIES | BEN WOODS UX > A profession
  16. 16. XPANDING BOUNDARIES | BEN WOODS
  17. 17. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  18. 18. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  19. 19. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  20. 20. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  21. 21. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  22. 22. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  23. 23. XPANDING BOUNDARIES | BEN WOODS OH NO… He’s going to talk about bathrooms…
  24. 24. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  25. 25. XPANDING BOUNDARIES | BEN WOODS
  26. 26. XPANDING BOUNDARIES | BEN WOODS
  27. 27. XPANDING BOUNDARIES | BEN WOODS
  28. 28. XPANDING BOUNDARIES | BEN WOODS
  29. 29. XPANDING BOUNDARIES | BEN WOODS
  30. 30. XPANDING BOUNDARIES | BEN WOODS Enough of that…
  31. 31. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  32. 32. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  33. 33. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  34. 34. XPANDING BOUNDARIES | BEN WOODS
  35. 35. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  36. 36. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  37. 37. XPANDING BOUNDARIES | BEN WOODS THIS IS UX
  38. 38. XPANDING BOUNDARIES | BEN WOODS THIS IS UX http://assets.nydailynews.com/polopoly_fs/1.2434473!/img/httpImage/image.jpg_gen/derivatives/article_635/colorweb14s-1-web.jpg
  39. 39. XPANDING BOUNDARIES | BEN WOODS THIS IS UX http://assets.nydailynews.com/polopoly_fs/1.2434473!/img/httpImage/image.jpg_gen/derivatives/article_635/colorweb14s-1-web.jpg
  40. 40. XPANDING BOUNDARIES | BEN WOODS THIS IS UX http://www.sportando.com/upload/5757a8d167a9f.jpg
  41. 41. XPANDING BOUNDARIES | BEN WOODS
  42. 42. XPANDING BOUNDARIES | BEN WOODS UX IS THE FRICTION BETWEEN USER GOALS AND ORGANIZATION GOALS (UX DESIGN REDUCES THE FRICTION)
  43. 43. XPANDING BOUNDARIES | BEN WOODS UX IS A TOOL FOR MAKING TOOLS.
  44. 44. XPANDING BOUNDARIES | BEN WOODS 1.76 Million BCE 2015 CE http://i.telegraph.co.uk/multimedia/archive/03058/ iphone_6_3058505b.jpg http://www.popularmechanics.com/science/environment/a7351/the- 1-point-76-million-year-old-toolchest-of-human-ancestors/
  45. 45. XPANDING BOUNDARIES | BEN WOODS THANK YOU dbenwoods.com

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