Personal Information
Entreprise/Lieu de travail
London, United Kingdom United Kingdom
Profession
Strategy & Transformation Consultant. Co-Founder of Kaleidoko.
Secteur d’activité
Advertising / Marketing / PR
Site Web
info.deandonaldson.com
À propos
Transformation strategist. Consumer evangelist. Digital futurologist.
A world-renowned visionary and initiator who is a recognised expert for navigating through the maze of emerging media; fusing creative technology with brand messaging.
Working with global brands, agency networks, industry bodies, charities and governments – from start-ups to Fortune 100;
• I help with the difficult but necessary journey of realignment; empowering organisations to transform by realising their true potential to grow into market leaders.
• I filter a futuristic outlook through a consumer-focused lens and infuse it with grounded research to provoke all stakeholders to rethink ways that can impact their bo...
Mots-clés
digital advertising
media
digital marketing
social media
eyeblaster
digital media
rfid
mobile marketing
mobile
future
digital strategy
smart tv
digital experience
creative
nfc
online
rich media
online marketing
programmatic
digital video
marketing
online advertsing
geo targeting
television
big data
2014
ad tech
second screen
tv
marketing and advertising
adtech
dual-screen
china
advertising
haptic
mediamind
ded2010
privacy
qr
engagement
roi
analytics
conversions
metrics
location-based
ubicomp
future media
cross-channel
business intelligence
industry 4.0
dna
genetics
artificial intelligence
ai
blockchain
genotech
genomedia
video games
gaming
social media marketing
broadcast
gamification
direct response
u2
guitar
facebook
addressable advertising
mobil
got
game of thrones
dooh
inspire
consumer
smartphone
chinese language
japan
streaming media
convergence
mass media
vod
search
display
media measurement
data
mandarin
chinese
ethics
tagging
digital analytics
agency
dwell
ctr
strategy
commercial art
brand-building
dmexco
measurement
branding
contextual
gps
behavioural
behavioral
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