Despite the prevalent mythology of the lone creative genius, many of the most innovative contributions spring from the creative chemistry of a group and the blending of everyone’s ideas and concepts. How can we best leverage this collective wisdom to generate creative synergy and co-create? Let’s look at the process of recognizing and removing our personal creative blocks, connecting and communicating with others, combining ideas using play, and constructing a collaborative environment to discover effective methods for tapping into a group’s creative brilliance. Through these steps, you’ll learn to capitalize on the super-linearity of creativity to embrace and leverage diversity to create better together.
8. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Do folks share their great ideas?
https://www.pexels.com/photo/four-person-holding-bulb-light-decors-1446263/
21. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Myth of the lone
creative genius
http://www.flickr.com/photos/anieto2k/8127201319/
22. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Who generates a lot of brilliant ideas
https://www.flickr.com/photos/anieto2k/8115237421/
24. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Blending ideas and concepts
creates the strongest ones
https://www.flickr.com/photos/splorp/6212690140
25. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Comes through
collaboration!
https://www.flickr.com/photos/emmafielder/5772514289/
26. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Teamwork
(aka collaboration)
is even more
important than
creativity
https://business.linkedin.com/talent-solutions/blog/trends-and-research/2016/most-indemand-soft-skills#
27. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Working together toward a common goal
http://www.flickr.com/photos/ashleighb77/3682858416/
28. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Unblock
Connect
Combine
Play
https://www.flickr.com/photos/boklm/486676439/
Four Steps:
30. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
"The creative process involves many
conversations…conversations with
co-creators and colleagues,
conversations with oneself…."
– The team at the Dubberly Design Office (emphasis added)
35. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Fear of not being
perfect and making
mistakez
https://www.flickr.com/photos/stevendepolo/4498817330/
36. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Fear of not measuring up to others
http://www.flickr.com/photos/kharied/3315558702/
37. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Fear of being judged & criticized
https://www.pexels.com/photo/businesswomen-businesswoman-interview-meeting-70292/
38. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Fear of ideas being
too “out there”
http://www.flickr.com/photos/tboard/2259391512/
47. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
“Creativity is social….Instead (of
brainstorming) you need “magic circles,”
small teams of people who trust each
other, are familiar with each other, and
play together.”
– Bruce Nussbaum, Creativity Intelligence
50. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
“None of us is as smart as all of us.”
– Ken Blanchard
http://www.weareforeal.com/projects/bssp-nouiasaaou-2013
51. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Keeping your ideas
to yourself is
detrimental
http://www.flickr.com/photos/anieto2k/8127201319/
74. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
“Play is how we invent and
experiment.”
– Josh Clarke, “The Web Gets Real” talk
85. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
5) Make your colleagues look good
https://www.flickr.com/photos/j-no/6161022803/
89. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
“Co-creation needs externalized
material. Sharing the fuzzy, early, raw
concept gives your (team) material to
work with, to respond to and evolve.”
– Stefan Klocek, “Better Together”
91. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Post ideas to allow them to grow and develop
http://www.flickr.com/photos/nanpalmero/4278466639/
95. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Tried to do it all by
ourselves
http://www.flickr.com/photos/44085287@N05/4052943367/
99. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Too afraid to share
your brilliance ?
http://www.flickr.com/photos/massimobarbieri/3998455558/
100. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Keeping your
“cards” to yourself?
https://unsplash.com/search/cards?photo=GikVY_KS9vQ
101. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Bulldozing
everyone with your
ideas?
https://www.flickr.com/photos/dawilson/2605538661/
102. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
When you collaborate, you’ve got support
https://www.flickr.com/photos/joi/2941559903
104. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
“Collaboration flourishes when
there is a willingness to embrace
new practices and thinking.”
- Nic Evans, “How to Collaborate: The Creative & the Practical”
105. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Tap into collective
brilliance
http://www.flickr.com/photos/anieto2k/8156999698/
106. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
Co-create to make
be er things
https://www.flickr.com/photos/lauroroger/8808985531
107. @denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
And most importantly, to
http://www.flickr.com/photos/opensourceway/5319988695/
111. Title Text
• Body Level One
• Body Level Two
• Body Level Three
• Body Level Four
• Body Level Five
@denisejacobs / #createbettertogether | @clarity_conf / #clarity2019
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