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Social Media

  1. 1. Social Media Meet the next age of internet Derek Hsu (So-net, Taiwan) <derekhsu@gmail.com>
  2. 2. Facebook vs Yahoo (1/2) From alexa @ 2009/09
  3. 3. Facebook vs Yahoo (2/2)
  4. 4. What is social media? Social Broadcast Access anywhere Mashup You
  5. 5. Examples <ul><li>Social Network </li></ul><ul><li>Microblogging </li></ul>Even more...
  6. 6. The transaction of Internet Web 1.0 Social Media Websites provide content Web 2.0 Users provide and decide content Users are the content
  7. 7. Summary Importance of social media What is social media Examples of social media
  8. 8. From “Trying to Sell” to “Making Connections”
  9. 9. From “Large Campaigns” to “Small Acts”
  10. 10. From “Controlling Our Image” to “Being Ourselves”
  11. 11. From “Hard to Reach” to “Available Everywhere”
  12. 12. Summary Trying to Sell Making Connections Large Campaigns Small Acts Controlling Our Image Being Ourselves Hard to Reach Available Everywhere
  13. 13. Thank you ! Q & A [email_address] http://www.twitter.com/derekhsu


  • In web development, a mashup is a web page or application that combines data or functionality from two or more external sources to create a new service. The term mashup implies easy, fast integration, frequently using open APIs and data sources to produce results that were not the original reason for producing the raw source data. An example of a mashup is the use of cartographic data to add location information to real estate data, thereby creating a new and distinct web API that was not originally provided by either source.
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