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Better the devil you know

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Talk given at the Textile Services Conference, June 15th 2017 in Paris.

Publié dans : Design
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Better the devil you know

  1. 1. Better the devil you know Alexandra Deschamps-Sonsino alex@designswarm.com @iotwatch
  2. 2. About me First UK distributor the Arduino Founder of the Good Night Lamp Consultant Writing a book on the internet of things Organise of London Internet of Things Meetup
  3. 3. Clients
  4. 4. What I’d like to talk about today The practicalities of data The politics of data The ethics of data
  5. 5. The practicalities of obtaining data The promise of the internet of things is a world fully connected. But which world are we connecting and how?
  6. 6. Embedding a little computer onto a thing Making sure that thing’s computer can connect to a network Make sure the network can collect the data and lead to actionable information 3 layers to obtaining data
  7. 7. Embedding a little computer onto a thing 3 layers to obtaining data
  8. 8. Embedding a little computer onto a thing We must choose how deep we embed that computer. Challenge 1: Little computers everywhere
  9. 9. We must choose how transparent or obvious the experience should be. Challenge 1: Little computers everywhere
  10. 10. Challenge 1: Little computers everywhere We must choose how much we’re willing to invest in manufacturing: Partnerships or manufacturing from scratch? Marketing? Internal or external investment? R&D or spinoff?
  11. 11. The good news is it’s cheap to try with the Arduino or the RaspberryPi Challenge 1: Little computers everywhere
  12. 12. Embedding a little computer onto a thing Making sure that thing’s computer can connect to a network 3 layers to obtaining data
  13. 13. Challenge 2: Connecting things NFC: cheap but needs an antenna Xbee: cheap and reliable Bluetooth: cheap-ish but not great Wifi: cheap-ish and reliable GSM: expensive and unreliable LoRaWAN: still under development
  14. 14. Challenge 2: Connecting things There is no perfect connectivity solution, just good ways to manage it when it fails.
  15. 15. Challenge 2: Connecting things The minimum viable team for you to do this yourself: Electronics engineer Embedded software engineer User experience designer Testing on site, with real users is essential.
  16. 16. Embedding a little computer onto a thing Making sure that thing’s computer can connect to a network Make sure the network can collect the data and lead to actionable information 3 layers to obtaining data
  17. 17. What do I need to capture and what will it tell me? How do I know when things have gone wrong? How do I know when I’ve been hacked? Challenge 3: Data collection & management
  18. 18. What do I need to capture and what will it tell me? How do I know when things have gone wrong? How do I know when I’ve been hacked? Do I build my own thing or do I use someone else’s platform? Challenge 3: Data collection & management
  19. 19. Many platforms to choose from and integrations. Challenge 3: Data collection & management
  20. 20. Security means profiling the products so they can be recognised and their ‘normal’ behaviour assessed no matter where you send the product. Challenge 3: Data collection & management Ericsson IT #iot security platform
  21. 21. What I’d like to talk about today The practicalities of data The politics of data The ethics of data
  22. 22. If this is over your head don’t worry, just hire a CTO. Someone who will decide the best way to deal with these 3 challenges. It doesn’t have to be a large cost centre, but you must realise you are now a tech company, not a textiles one. The politics of data
  23. 23. Litmus test for whether you are a tech company or not? You need to track the use of a product (texiles?) You need to track a complex supply chain process (cars/vans?) You need to understand where you can make savings (fuel/staff?) You are thinking of using technology for one or all of the above
  24. 24. How do you turn into a tech company? You start building a diverse tech team. You start to adapt to agile methods of product development. You trust your tech team to tell you things you couldn’t tell even with all your experience. You engage with digital products to help you understand that team’s culture, documentation, knowledge sharing and output. (Github,Slack, etc.) You finance this properly.
  25. 25. What I’d like to talk about today The practicalities of data The politics of data The ethics of data
  26. 26. The ethics of data
  27. 27. Think about the work environment you’re creating. What unintended consequences will this create for you, for your staff? Is that creating a positive workplace? Are you recycling the devices or just creating e-waste? Are you holding your partners responsible for good practices? Is that creating a fair workplace? If you’re planning on managing people with the #iot
  28. 28. If you’re planning on managing people with the #iot Think about it before the government thinks about it for you.
  29. 29. What I’ve talked about today The practicalities of data The politics of data The ethics of data
  30. 30. Merci & bonne chance. Alexandra Deschamps-Sonsino designswarm.com Get in touch at: alex@designswarm.com @iotwatch on twitter and instagram

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