Challenging conventional methods, Mark will present a framework you can use to minimize process and how to consistently level-up your product. This product - not project - management approach to building Flixel’s apps has been critical for development decision making and focus. It has lead to partnerships with ANTM, Adobe, and Facebook, and an Apple Design Award for Cinemagraph Pro for Mac. Mark is the Co-founder and CTO of Flixel, makers of the award winning Cinemagraph Pro. He holds a B.Eng & Mgmt. and M.A.Sc. in Software Engineering from McMaster University. Part way through his Ph.D. work on symbolic timing analysis of safety critical real-time systems he took a “short” leave to build the first versions of the Shortcovers (now Kobo) ebook reader for iPhone. Eight years later, Mark has lead and developed over 20 apps for several clients and startups.