Merchant Advantage Marketing Sales Channel Partners[1]

Consumers Transaction takes place
Pay Per Click Marketing Channels (PPC) - Continued at the storefront

PPC Channel

Product Feed

One or Multiple Storefronts

Pay Per Click Marketing Channels (PPC)
These are marketing channels where merchants pay a "pay-per-click" fee for leads to their storefront.
MerchantAdvantage can feed to any channel even if not listed below.

 Amazon Product Ads
Amazon.com has the solutions to meet your marketing objectives. We offer a suite of
advertising channels for you to take advantage of including online product ads, online display
advertising, and Clickriver ads, perfect for marketing your service. At Amazon, we want our
customers to have the best information and selection of products available on the Internet.
With Product Ads, as a seller you can participate in this cost-per-click program that allows
customers to see YOUR products and price offerings. Customers viewing your products can click
over to your website where they can buy directly from you.

 Become.com
Become.com helps US based retailers advertise to our 10 Million shoppers visiting our site very
month. Become is both a web search and comparison shopping engine helping to educate
consumers on their
Become does not charge a set-up fee and also offers first time retailers a free trial.. This
unique site helps people make ideal buying decisions by providing consumers comprehensive,
unbiased, and relevant product reviews and information on millions of products, and the ability
to shop for those products from brand name retailers from across the web. Its proprietary
AIR (Affinity Index Ranking) technology is built using contextual analysis that incorporates
human intelligence to deliver targeted results. Provides comprehensive, relevant, and unbiased
research information to help you choose the right product.
Become.com provides a comparison shopping service to help the shopper get the best deal on
hundreds of merchant storefront sites. Finding the right product at the best price to save you
time and money - is their goal. A relatively new shopping comparison site, they are well funded
and are growing.

 BizRate.com
BizRate is one of the leading shopping search engines and part of the Shopzilla network. Every
day, BizRate refers millions of ready-to-buy consumers to these online stores. BizRate is the
most cost effective way for online merchants to find buyers for their products. Shopzilla is a
stand-alone operating unit owned by The E.W. Scripps Company (NYSE: SSP).

Pay Per Click Marketing Channels (PPC) - Continued
 Classified Flyer Ads
ClassifiedFlyerAds is your stop for easy, affordable, and effective online ads. Create highly
targeted, full-color ads for your listings which are automatically posted to the leading online
directories and search engines. Post classified ads with us and join the thousands who have
already benefited. ClassifiedFlyerAds has several flexible pricing plans and bulk upload options
so you can find just the right price to fit your specific needs. Get started with a free 30-day trial,
or jump in head first with one of our subscription plans.
Experience high-quality results and search engine benefits from your online classified ads.
Our optimization and targeted keyword placement produces major exposure for your listings.
Benefits include:
 Search Engine Benefits  Pre-designed Templates
 Mass Online Exposure  Craigslist Friendly
 Targeted Marketing  Easy to Use
 Professional profile page  Affordable pricing

 C|Net.com
CNET Shopper.com will help you find the right product at the right price when you're shopping
online. With pricing and merchant information for computers and electronics, a trusted
merchant-certification program, and tools to compare prices, product reviews, and technical
specs, CNET Shopper.com has everything you need to make your technology purchases.

 FindGift
FindGift.com is a gift giving search engine with the goal of assisting gift givers by finding
unique gift ideas. Traffic from FindGift.com is pre-qualified before any click charges occur
because shoppers can view your product picture, price, description and any specials you are
offering.
There is no need to worry about keyword management, our gift experts will add your products
to the appropriate age, gender, categories, occasions, holidays and expressions. Our pricing
is a flat rate and product rankings are based on popularity in the many thousand categories
supported by our architecture. For further information please visit www.FindGift.com or our
Merchant Account Center at www.FindGift.net.

 Gifts.com
Gifts.com is the premier destination for online gift shopping and gift buying advice. Gifts.com's
gifting gurus recommend holiday and occasion specific gifts from the best online merchants for
different recipients based on their age, gender and interests. Gifts.com is a demand generation
engine. Unlike CSEs or search sites that channel existing demand, Gifts.com creates demand by
suggesting gift ideas that shoppers didn't have in mind when they came to the site. Gifts.com
does not sell products - rather, we deliver buyers to our retail partners for purchase of the gifts
we recommend on a pay per click basis.

 GroupGain.com
GroupGain.com is a revolutionary e-commerce marketplace that facilitates group buying online.
Here sellers can sell products in bulk to groups of individual buyers - sellers can lower costs and
individual buyers can take advantage of bulk discounts. Buyers on GroupGain are highly
motivated to bring friends and family to each deal - which helps sellers push more product.
Also, GroupGain does not charge sellers any listing fees - sellers only pay commission on closed
deals! GroupGain is a broad marketplace and almost every product category sells well. Sellers
simply must have inventory on hand and the ability to ship to individual buyers. GroupGain
buyers are very passionate - looking to shop online in a fun, non-traditional way. They are also
savvy online shoppers that know how to find the best deal possible.

 Like.com
Like.com is the first true visual shopping engine that combines the fun and enjoyment of
discovering products offline with the efficiency of comparison shopping online. With Like.com,
users can search for products by color, shape, or pattern with the simple click of a mouse on
an image. For Merchants, our Like Listings program allow you to easily bring your inventory
to Like.com and our partners and to start driving qualified traffic that will convert to your site
immediately.

 Market America
Market America is a product brokerage and Internet marketing company that specializes
in One-One-Marketing. With more than three million customers and 160,000 Distributors
worldwide, the company has generated over $2.4 billion in accumulated retail sales.
Headquartered in Greensboro, NC - the company employs over 500 people globally with
international operations in the United States, Canada, Taiwan, Hong Kong and Australia.
Through its revolutionary One-to-One Marketing concept, Market America combines the
Internet with the power of people - creating the ultimate online shopping destination. More
information is available at www.marketamerica.com.

 MSN Shopping
Promote Your Products and Brand: Your products will be featured prominently in MSN
Shopping and appear in highly relevant areas across MSN Shopping's Web site, giving you
access to millions of motivated buyers. Pay for Performance: Inclusion in gift guides are based
on a cost-per-click price that varies by product category. You pay only for leads directly to
your site. Manage Your Program: Web-based account access lets you quickly and easily update
product information and monitor performance.
Increase your reach. Millions of shoppers use MSN Shopping to browse or search for the items
they need. Inclusion in MSN Shopping allows you to increase your reach for consumers who are
actively searching for your products. It can also be used as an extension of any online marketing
campaigns you are currently running.
Showcase your brand. Merchandising and consumer programming continue to be a valuable
part of the MSN shopping experience, for both MSN merchants and MSN consumers. In addition
to standard advertising placements, we will continue to leverage valuable opportunities such as
Seasonal Shopping to effectively differentiate us from our partners - bringing the best of what
our merchants have to offer with what is top of mind for MSN customers.

 mySimon.com
A CNet owned company, mySimon is a robust and sophisticated shopping destination site that
features shopping comparison and research of products and services. When the shopper clicks
on a recommended product, the shopper is redirected to the site selling the product.
mySimon researches thousands of product categories and millions of products and then
identifies those merchants selling the product allowing the shopper to compare product
offerings before making a purchase from an online merchant.

 NexTag.com
NexTag.com is the leading comparison shopping site for products, financial services, travel,
Comparison Shopping automobiles, real estate, education and more. At the core of NexTag.com is its proprietary
Search And Match (SAM) technology that enables shoppers to quickly compare prices and
find the best deals on millions of products and services. For thousands of merchants, service
providers and individuals, NexTag is an extremely efficient sales channel with its highly qualified
traffic and performance-based pricing. More than 10 million shoppers per month use NexTag.
com to research, compare, and buy products and services online.

 oodle.com
Oodle reaches more than 5 million highly targeted classified ad seekers for free through our
network of hundreds of local classifieds sites including Lycos Classifieds, Walmart.com, Military.
com, Google Base, Local.com and many others. We send over 25 million clicks to advertisers'
sites each month. Our audience is actively engaged in a classifieds search within a specific
geographic location. With a strong intent to buy, they visit an advertiser's site when they are
expressly interested in a given listing.
Once you set up the channel for FREE, upgrade and try our “Featured Listings” and double
your traffic and get high-quality leads with very little effort.
Once your classified ads are in our network of sites for FREE (see how you can list with us for
free under the free channels tab), you can easily increase their visibility through our featured
listings program. As a paid advertising partner, your listings will be highlighted throughout the
Oodle network, delivering qualified leads and referrals to your site.
 Your relevant listings will be featured on the top of search results pages
 Your banner ads will be targeted locally to interested buyers
Oodle lets you tap into the world's largest classifieds marketplace and grow additional revenue
for your website. For more information, contact an Oodle.

 PriceFish.com
Pricefish, Inc is the creator of Pricefish.com, an innovative online comparison-shopping search
engine and information delivery tool, which assists online shoppers to easily find, compare
and purchase items from a variety of online merchants. Pricefish.com streamlines the process
of comparing product features and finding the best overall price, for millions of products in
a number of different categories, from a list of customer-rated merchants. Shoppers can find
products in many different categories, including: Electronics, Photography, Home and Garden,
Apparel, Jewelry, Health and Beauty, and many more. Pricefish.com incorporates unique multi-
media features, useful content and a wide range of product categories, all designed to achieve
the ultimate shopping experience for both consumers and merchants. Pricefish, Pricefish.com,
and FishClips are all trademarks of Pricefish, Inc.

 PriceGrabber
Millions of consumers use PriceGrabber to quickly obtain free and unbiased information about
products, services, merchants and sellers before making a purchase decision. PriceGrabber has
established itself as the most trusted and effective online destination for savvy shopping.
Shoppers can instantly find and compare millions of unique products and services contained
in 22 channels, such as Apparel, Autos, Babies Kids, Books Magazines, Cell Phones, Plans,
Accessories, Computers, Home Garden, Photography and Travel. The website also offers
shoppers the ability to view and compare over thousands of merchants and sellers and their
respective pricing information for products and services, thereby enabling users to ultimately
find the right product from the right merchant at the best price.

 Pronto.com
Pronto.com is the Web's most comprehensive comparison-shopping engine. Consumers using
Pronto.com can now find and compare prices for over 50 million products from over 50,000
merchants in an unbiased and easy to use display. Recently named as Best Online Price
Comparison Site by Kiplinger's and selected by FireFox as one of their recommended add-ons,
Pronto.com has a team of experts in technology, Web search and consumer products working
to create a world-class shopping search experience. Pronto.com is a wholly owned subsidiary
of IAC/InterActiveCorp (NASDAQ: IACI), which operates Ask.com, Citysearch, HSN, LendingTree,
Match.com, Ticketmaster and more and has a worldwide online audience of 229 million
(September 2006, comScore).

 ShopAndPrice.com
ShopAndPrice.com increases website traffic and revenue to targeted buyers while limiting
advertising costs. CSEs usually increase your expenses and not buyers! They are interested in
increasing click charges, not website traffic. This results in poor cost per click to conversion rate
ratios.
ShopAndPrice.com focuses on web surfers looking for specific brands and model numbers.
Customers who search for general terms like Flat screen TV are many steps away from a
purchase. However, customers who search for specific brands and model numbers know what
they want and are prepared to make a purchase. This adds up to a higher conversion rate.
So stop paying for clicks from consumers only researching what to buy? Want proof? Enter in
a TV or video product in a Google or AOL search and you will be convinced that ShopAndPrice.
com means what we say! Contact us today to see how we can increase your webs sales now.

 Shopping.com
Shopping.com, an eBay company, pioneered online comparison shopping and today is one of
the fastest growing shopping destinations on the Internet. With millions of products, thousands
of merchants, and millions of reviews from the Epinions community, Shopping.com empowers
consumers to make informed choices and, as a result, drives much higher conversion to sale and
value for merchants.

 Shopzilla.com
Shopzilla is one of the leading shopping search engines, with more than 36 million products
from more than 80,000 stores. Every day, Shopzilla refers millions of ready-to-buy consumers to
these online stores from Shopzilla.com, BizRate.com, Vicaom sites and many others.
Shopzilla is the most cost effective way for online merchants to find buyers for their products.
Shopzilla is a stand-alone operating unit owned by The E.W. Scripps Company (NYSE: SSP).

 Smarter.com
Smarter.com is a leading online comparison shopping service. Our goal is to help consumers
make smarter buying decisions by enabling them to research and compare products, as well as
to compare prices on millions of products available at thousands of reputable online stores. We
gather product and merchant data from across the Internet, organize and structure it into a
comprehensive catalog which we publish on Smarter.com.

 SortPrice.com (Flat Monthly Fee or Free)
Sortprice.com has become one of the most popular shopping search engines on the internet.
Millions of online shoppers use Sortprice.com to save money on products and get a hassle-free
shopping experience. We have created the perfect environment that any online shopper can
adapt to. Our advanced search technology combined with our simple interface allows us to
provide the most effective online shopping tool.
Merchants can work with SortPrice one of two ways:
Flat Fee per month = list all of your products and receive an unlimited amount of clicks at a low
flat rate per month.
or
Start off with their basic package for FREE = a small percentage of your products are selected
and displayed in the Sortprice.com search results.
 Merchants listed on Sortprice receive very high sales conversions since we deliver
qualified buyers and not just visitors directly to your product pages.
 All merchants listed on Sortprice can receive unlimited clicks for product listings. There
is no cost per click or cost per impression for any of our product listings. Click fraud
has been a large factor in the decrease of revenue from online advertising. At Sortprice
with the unlimited click-through business model, click fraud cannot harm your
advertising budget.
 Sortprice.com accepts almost any product data feed format from merchants. We are
dedicated to maintaining and expanding a simple-to-use, time and cost-effective
environment for the consumer and merchant alike.
 We harvest product information from all of our listed merchants at least once a day to
ensure accurate product/pricing information.

 StreetPrices
Founded by entrepreneur Stephen Heise, StreetPrices is a price comparison shopping search
engine specializing in consumer electronics and computer parts. We search out the lowest prices
online, finding the best deals so you don't have to.
StreetPrices was developed in Hilo, Hawaii, in a solar-powered rainforest shack. The site took
shape between re-working the solar system, avoiding the wild pigs, and listening to the rain
pound on the roof (over 200/year!). Now located in Santa Clara, CA, we track prices on
millions of products online, and we still have a fondness for solar power.
From the beginning, we have focused on technological innovation, so you have the tools you
need to get the best price on every purchase. We were the first site to offer price alerts and
price graphs, and continue to offer useful tools you won't find anywhere else.
For example, our search by specs tool lets you quickly find the cheapest product that meets
your needs. We were also the first site to offer verified price alerts — we make sure the price is
actually available on the merchant's site before sending you email.
On StreetPrices you can:
 browse our product categories by low price, manufacturer or popularity
 search our extensive database to find the right product, fast
 search by specs like Megapixels or Digital Zoom
 save your shopping research on myStreetPrices
 purchase with confidence knowing you've found a great deal
We compare prices in four countries: the USA, UK, Ireland, and Canada. We also offer where
to buy widgets for content publishers! Check us out.

 Yahoo Shopping
Yahoo! Product Submit gives you access to millions of potential customers across the Yahoo!
Network and on Yahoo! Shopping - one of the premier, branded and most visited shopping
destination sites. Yahoo! Shopping features professional buyer's guides, seasonal editorials,
consumer ratings and reviews, and much more to help you sell your products.

The information provided within this document was obtained from publicly available information in December 2009. MerchantAdvantage is
not responsible for updates and changes to the information that may occur. For the most up to date information regarding any company or
organization listed contact them directly.
The MerchantAdvantage, Channel Management and all related MerchantAdvantage logos are registered trademarks of MerchantAdvantage,
LLC and are not to be copied or used without permission from MerchantAdvantage, LLC. All other logos, trademarks, and copyrights are the
property of their respective owners and appear in this document for informational purposes only.

Pay Per Aquisition Marketing Channels (PPA) - Continued

Pay Per Aquisition Marketing Channels (PPA)
These are marketing channels where merchants only pay a fee when a sale is made from
their storefront. MerchantAdvantage can feed to any channel even if not listed below.

 Bing cashback
At Bing cashback, we only get paid when your cash register rings. Bing cashback is an
innovative new comparison shopping search engine that operates on the risk-free Cost Per Sale
advertising model. The Bing cashback channel delivers the highly qualified buying traffic of a
comparison engine with the 100% accountability of Cost Per Sale advertising. And because we
reward our users for making purchase decisions through our shopping engine, Bing cashback is
a magnet for serious online shoppers at the end of the purchase decision cycle. We are able to
create this new retail marketplace because we have eliminated the misalignment of incentives
and hidden costs of the Pay Per Click search advertising model. As a Bing cashback merchant,
you can eliminate click fraud, drive profitable new sales, and use your advertising dollars to
create added customer value.

 buySAFE - BSN
The buySAFE Bonded Shopping Network (BSN) a cost-per-sale advertising network that
brings together consumers in search of 100% risk-free shopping with reliable, trustworthy
merchants. Every purchase made through the Bonded Shopping Network can be backed by
a bond - the only 100% risk-free shopping experience on the Internet. buySAFE channels
buyers to buySAFE Bonded Merchant websites directly from the buySAFE Shopping Advisor (a
browser-based shopping application) , via 3rd party comparison shopping sites and from www.
buySAFEshopping.com


Free Marketing Channels - Continued

Free Marketing Channels
These are marketing channels where merchants advertise their products for free and no charges are
incurred for a lead or sale. MerchantAdvantage can feed to any channel even if not listed below.

 Google Product Search
Google Product Search helps shoppers find and buy products across the web. As a seller, you can
submit your products to Google Product Search, allowing shoppers to quickly and easily find
your site.
Increase traffic and sales
Product Search connects your products to the shoppers searching for them, helping you drive
traffic and sales to your store. Your products will appear on Google Product Search and may
even be displayed on Google.com, depending on your items' relevance.
Submit products for free
Inclusion of your products is completely free. There are no charges for uploading your items or
the additional traffic you receive.
Reach qualified shoppers
Reach shoppers precisely when they are searching for items to buy on Google.

 GoShopping.com
GoShopping is a relatively new site. As a merchant, you can promote your products for free
with no hidden fees. List your products in one of the largest shopping malls available. Go
shopping with us, compare prices and find the best available deals in our shopping mall. Online
shopping has never been easier. Compare store prices to always find the best price. Find the
best deals, and read reviews before buying.
Register your online shop and start selling your products now!
Once you register, you will be able to add products, edit product descriptions, and remove
them. If you have more products than you can add manually, take advantage of our feed parser.
We'll receive and validate all your product information for you within 12 hours.
We hope you enjoy this free service.

 oodle.com
Oodle reaches more than 5 million highly targeted classified ad seekers for free through our
network of hundreds of local classifieds sites including Lycos Classifieds, Walmart.com, Military.
com, Google Base, Local.com and many others. We send over 25 million clicks to advertisers'
sites each month. Our audience is actively engaged in a classifieds search within a specific
geographic location. With a strong intent to buy, they visit an advertiser's site when they are
expressly interested in a given listing.

Free Marketing Channels - Continued
 SortPrice.com (Flat Monthly Fee or Free)
Sortprice.com has become one of the most popular shopping search engines on the internet.
Millions of online shoppers use Sortprice.com to save money on products and get a hassle-free
shopping experience. We have created the perfect environment that any online shopper can
adapt to. Our advanced search technology combined with our simple interface allows us to
provide the most effective online shopping tool.
Merchants can work with SortPrice one of two ways:
Flat Fee per month = list all of your products and receive an unlimited amount of clicks at a low
flat rate per month.
or
Start off with their basic package for FREE = a small percentage of your products are selected
and displayed in the Sortprice.com search results.
 Merchants listed on Sortprice receive very high sales conversions since we deliver
qualified buyers and not just visitors directly to your product pages.
 All merchants listed on Sortprice can receive unlimited clicks for product listings. There
is no cost per click or cost per impression for any of our product listings. Click fraud
has been a large factor in the decrease of revenue from online advertising. At Sortprice
with the unlimited click-through business model, click fraud cannot harm your
advertising budget.
 Sortprice.com accepts almost any product data feed format from merchants. We are
dedicated to maintaining and expanding a simple-to-use, time and cost-effective
environment for the consumer and merchant alike.
 We harvest product information from all of our listed merchants at least once a day to
ensure accurate product/pricing information.

 TheFind.com
TheFind is the vertical search engine for shopping that puts every product, every store, every
sale, coupon and discount, right at your fingertips. Our mission is to help every shopper find
exactly what they want to buy, and to help every merchant, large and small, to reach those
shoppers. If your store is not yet on TheFind, submit your store to get started. It's free!
Registered merchants can add and edit store information, upload logos, coupons and store
locations, and become an UpFront Merchant to drive more quality traffic and increase
conversion rates.


0

Consumers
Marketplaces - Continued Transaction takes place
at the Marketplace Website

Marketplace

Product Feed

One or Multiple Storefronts

Marketplaces
These are marketing channels where marketing and sales transactions occur on the Marketplace's
website. Normally, a monthly fee plus a percentage of commission per sale is paid by the merchant.

 Amazon
Amazon.com is one of the branded global leaders in e-commerce. Acting as much as a
marketplace as a shopping comparison site, Amazon offers pricing on everything from books,
music, sports equipment, beauty supplies and jewelry. Amazon often sends product catalog
feeds to other shopping destination sites for maximum reach of products to shoppers and
works with thousands of merchants to provide a very diverse product catalog offering from
which shoppers can choose.

 Buy.com
Buy.com engages over 5 million educated, savvy, and influential shoppers each month. Since
1997, Buy.com has been a trusted advertising destination for high-impact campaigns that build
brand awareness and drive direct response goals. 8 of Interbrand 2008’s top 15 global brands
have advertised with Buy.com. Buy.com now sells in Canada, France, Germany, and the United
Kingdom through Buy.com marketplaces in those respective countries.
We work closely with our partners to develop flexible and innovative advertising solutions.
Example options include: selling products in our marketplace on a commission basis, custom
rich media placements, behavioral re-targeting, purchase targeting, sponsorships, video content
integration, roadblocks, microsites, and email marketing.
Our premium IAB premium banner placements deliver prime exposure to reach your target
audience. All our standard and rich media options can be targeted by site section, site content,
user behavior, time, geography, and much more! Through custom email programs, we can
partner to relevantly reach millions of opt-in subscribers that actively shop online. Methods
include dedicated emails to targeted audiences, as well as placements in Hot Deal newsletters
and confirmation receipts.
Buy.com works with qualified sellers on an approval basis only. So check us out and start selling
with us.

 GoDaddy
Founded in 1997, Go Daddy dominates the domain, Web site hosting and SSL industries. Now
Go Daddy has introduced an online shopping mall similar to Amazon. Lots of merchants list
their products and only pay a small initial set-up fee and commissions on sales. The Company
owns and operates its own services and equipment, which enables it to keep prices low and
quality high. Go Daddy is renowned for its controversial Super Bowl® commercials, the comely
and accomplished Go Daddy Girls and our round-the-clock live customer service. CEO and
Founder Bob Parsons® produces a popular blog at www.bobparsons.me and weekly radio show
called Radio Go Daddy®

Marketplaces - Continued
 NewEggMall
Our Cost-per-Order Model is fantastic for you, because we allow you to list as many products
as you want and we won't charge a single listing fee for any of them. Only when a customer
actually buys your product do we charge a commission fee — and our commission rates are
always extremely competitive!
What's more, because we don't get paid if you don't sell, our priority is always to drive more
traffic to your product pages with our aggressive advertising campaigns and promotions. With
NeweggMall.com, you can receive the same kind of grand-scale traffic and exposure that major
brands get at a superstore, but at a price tailored to your business, whatever its size!
As our valued partner in this exciting venture, you can look forward to:
 Front-and-center exposure to Newegg.com's 8 million registered customers!
 No-Hassle Online Retail — we do all the advertising, site maintenance, and innovation
to bring in the customers and let you concentrate on what you do best: selling!
 NO LISTING FEES!
 Cost-per-Order (CPO) Business Model with extremely competitive commission rates!
 State-of-the-art website with a powerful search engine, stylish design, and top-notch
security!

 Shop.com Marketplace
SHOP.COM is unique from other shopping comparison sites, in that we focus on serving the
coveted female demographic through targeted merchandising, editorial and advertorial
initiatives, all of which are designed to compliment her online experience no matter where she
is in the shopping process. Many comparison shopping engines are designed primarily to serve
their own strategic business agendas, meaning there are limited media opportunities available
to outside advertisers. At SHOP.COM, we have just two missions: to serve our consumers with
the most compelling shopping experience and to serve our advertisers with media programs
that meet their objectives. That means as an advertiser with SHOP.COM, you'll get industry-
leading and flexible advertising opportunities through both our CPO and CPC product listing
programs in addition to a full range of standard media advertising units.
SHOP.COM attracts a very unique and valuable audience - one who explores SHOP.COM for
gifts, price product comparison, engaging editorial content, buying guides and other online
shopping experiences. Our media reaches the most active, engaged and responsive female
consumers in the online universe. The efficacy of SHOP.COM's powerful advertising platform
is evidenced by its wide array of regular advertisers - many of whom represent the most
prestigious brands in their respective categories.
At SHOP.COM, customers can:
 Discover. Shoppers can compare products from over 1,000 of their favorite stores and
purchase on-site with OneCart® or directly from our Partner Stores.
 Compare. Customers can search for the products they love from their favorite stores
on the web and see them side by side. They decide which price, shipping method, and
delivery schedule options works best for them.
 Learn. Unlike other shopping comparison sites, we offer our audience a variety of
tools and expert advice like informative articles and buying guides to help the
consumer make informed purchasing decisions and to find the best product to suit
their needs.
 Share. Customers can share opinions through tools like product reviews, our shopping
blog, and My Shop, a place to keep track of favorites.
 Shop. And when ready to buy, we give our customers options. They can use their secure
SHOP.COM account to make purchases right on our site using our patented OneCart or
make purchases directly from the web sites of one of hundreds of our Partner Stores.

Marketplaces - Continued
 Underbid.com
UnderBid has broken new ground by establishing a truly cost-effective Pay-Per-Sale marketing
channel. Underbid is building a business based on professional and reputable merchants and
genuinely partners with each merchant. There are NO listing fees, NO pay-per-click fees, NO
cost per-impressions fees, NO pay-per-lead fees, NO monthly subscriptions fees, NO upfront
setup costs, and NO hidden marketing costs. Underbid is at the other end of the spectrum from
other marketing driven business models and delivers a NO RISK solution, eliminating click fraud
to the merchant because only when a visitor completes their purchases is Underbid paid a small
commission.


Coupon Marketing Channels - Continued

Coupon Marketing Channels
These are marketing channels where merchants list coupons for free and the merchant is charged if the
coupon is redeemed. MerchantAdvantage can feed to any channel even if not listed below.

 CouponMountain
Thank you for your interest in CouponMountain.com, a MeziMedia company that makes it
easier it easier for shoppers to save money every time they shop online. CouponMountain
accepts data feeds from ecommerce merchants and lists merchants on its site either for free
or through a premium package. CouponMountain is updated a few times each day, with the
hopes of bringing shoppers the latest and best deals on the internet.
CouponMountain offers online coupon codes, link based coupons, product discount news and
sale announcements. Many of the coupons a shopper finds are only found at CouponMountain
and when a shopper clicks on a coupon link, they will be directed to the advertiser's website.

 MyCoupons
MyCoupons is a pioneer of on-line coupon distribution. Since its inception in 1994, MyCoupons
It's your revenue...It's your customer
has led the way with innovations to help merchants reach their target markets in a cost-
effective fashion. The latest innovations are the cost per redeem(tm) coupon code distribution
system and the Couparison shopping(tm) engine.
Cost per redeem provides merchants a lower cost method of distributing coupon codes. No set
up costs and listing to MyCoupons is always FREE.
Couparison shopping provides consumers with an easy way to locate a coupon code for a
specific product they are seeking and allows merchants to more finally tune their offers by
linking them to specific products or product categories.
The fees are low, flat and they only apply when the coupon is actually used. There are never
any per-click charges and merchants have complete freedom over the structure of their coupon
code offer.


mCommerce Marketing Channels - Continued

mCommerce Marketing Channels
These are marketing channels where merchants create a mobile eCommerce presence and charge fees
for set up and sales. MerchantAdvantage can feed to any channel even if not listed below.

 mPoria
mPoria's flagship product - GoMobile!(TM)- allows merchants to launch their own branded
mobile shopping site accessible by over 60 million consumers on all major carrier networks
(ATT, Verizon, and Sprint). GoMobile! is an easy-to-use, cost-effective platform available
through a monthly subscription service after a one time set-up fee of $70. With mPoria,
retailers are able to extend their e-commerce web site to the mobile channel, giving consumers
the convenience of researching, price comparing, and purchasing their favorite brand name
products directly from the palm of their hand. mPoria offers a suite of advanced features for
retailers such as mobile coupons with bar codes, catalog promotions through SMS, location
services (for brick and mortar stores), real-time inventory and product information, as well as
online order form integration.

 mShopper
Your customers are ready for mobile shopping. Are you? mShopper is a leading mobile
commerce site which allows any online merchant to set up a mobile storefront and begin
selling to wireless devices seamlessly. mShopper offers the first comprehensive, universal mobile
shopping tool. Partnering with major U.S. carriers, and available on most handsets to more than
110 million U.S. subscribers, mShopper lets your customers find you wherever, whenever. Find
out how mShop, mStore, and mPower can empower thousands of online merchants in mobile
commerce to reach millions of new potential customers. mShopper offers:
 Your Own Branded Mobile Destination: http://yourstore.mshopper.com. Market your
new mobile storefront to loyal customers, so they can find you whether they're
shopping in the store, or just having fun.
 Distribution: Available to more than 110 million U.S. subscribers, and promoted jointly
with major U.S. carriers.
 Ease of Use: mShopper works! Try it to search by keyword or browse to products
mShopper also provides universal call center support to make mobile shopping a snap.


Affiliate Marketing Channels - Continued

Affiliate Marketing Channels
These are marketing channels where merchants list their products and the affiliate brokers
introduction for a fee to other marketing channels to advertise a merchant's products and storefront.
Normally, set up fees and commissions are charged to the merchant.

 Avant Link
Avant Link is an affiliate marketing site that helps merchants get their products listed with
a myriad of Website destinations. Merchants accepted to AvantLink are required to have
a functioning web store with good conversion rates, a technically sound platform and a
dedicated program manager.
Progressive web retailers looking for brand protection and an advanced Affiliate marketing
solution can get started by completing our Merchant Application.

 Commission Junction
Commission Junction, a ValueClick company, is a leader in performance-based online marketing,
delivering advanced solutions that facilitate strategic online relationships between advertisers
and publishers, driving measurable results for each client. By publishing performance metrics
on advertisers, publishers, and ads within its marketplace and leveraging its own expertise in
online marketing through service, education and promotion, Commission
Junction creates an open marketplace of low risk and high reward for its clients. The company
serves billions of impressions monthly, ranking it among the largest ad networks in the world.
Publishers place ads and links directly in and around their content and earn commissions. Online
advertisers extend their reach, build their brand, drive sales and lower customer acquisition
costs - all on a pay-for-performance basis. The company earns revenue on a per-transaction and
subscription-fee basis.

 LinkShare
LinkShare is a leading provider of full-service online marketing solutions specializing in the
areas of Search (SEM), Lead Generation and Affiliate
Marketing. As the online marketing industry continues to evolve at a fast pace, advertisers and
publishers are turning to LinkShare for technology innovation, experience and a passion for
driving results.

 pepperjamNETWORK
pepperjamNETWORK is built upon the foundation of empowering advertisers to build
successful publisher relationships through exceptional communication technology and
enhanced brand protection through full and unfettered publisher transparency. We strongly
believe that publishers are the lifeblood of affiliate marketing. Also, pepperjamNETWORK
provides the necessary resources and educational materials to help publishers become Super
Affiliates.

Affiliate Marketing Channels - Continued
 Performics
Performics’ FeedsConnect solution optimizes and distributes single client feeds to multiple
sites and facilitates quick and simultaneous updates across properties. Our technology enables
an advertiser to send one product feed which is then translated and distributed to multiple
partners. Performics optimizes the feed and provides daily updates to the engines.
We have superior relationships with the top comparison shopping engines, enabling us to
be the first to take advantage of new opportunities to connect with more consumers. Our
solution helps advertisers expand reach and improve relevancy, using the most cost-effective
strategies. Our vertical experts utilize advanced technology to enhance program development
through a proven methodology, which includes uploading product data via email or FTP site,
automatically validating and report errors and excluding certain products from select partner
feeds if necessary.

 ShareASale
Performance Marketing is one of the most powerful and effective customer acquisition tools
available to an online Merchant. As a Merchant - you decide the commission structure to pay
- and only pay when results come in. Established in 2000, ShareASale provides award winning
technology and service which will enable you to connect with a network of established
Affiliates as well as recruit new ones to your program.


Industry Specific Marketing Channels - Continued

Industry Specific Marketing Channels
These are marketing channels that focus on targeted product lines and allow merchants to work with
them on a PPC, PPA, or commission basis. MerchantAdvantage can feed to any channel even if not listed
below.

 Bob Vila
Best known as the television show host for This Old House, Bob Vila's Home Again and Bob Vila,
Bob Vila is the most trusted name in home improvement. Now, with BobVila.com, he makes it
possible for do-it-yourself homeowners to get all of the information they need to get the job
done and for ecommerce merchants to reach these focused buyers.

 BookFinder
BookFinder.com is a one-stop ecommerce search engine that searches over 150 million books
for sale-new, used, rare, out-of-print, and textbooks. We save you time and money by searching
every major catalog online, and letting you know which booksellers are offering the best prices
and selection.
When you find a book you like, you can buy it directly from the original seller;; we never charge
a markup. The BookFinder.com website is part of the BookFinder.com/JustBooks network,
produced by a team of high-tech librarians and programmers based in Berkeley, California, and
Düsseldorf, Germany. We are heavy readers, and buy several dozen books every year using our
own search engine. We enjoy blogging about our work, and advocating for a strong, diverse,
bookselling industry.

 ConsumerReview.com
ConsumerReview is a network of leading web sites focused on niche market segments and
driven by user generated content. Our sites currently fall into three broad categories: Consumer
Electronics, Sports Recreation and Automotive.
Since 1996, we have been a leading source of trusted buying advice for consumers in each of
our market segments. Our network of properties are highly influential within each market
segment and are trendsetters for standard and value. Each one of our sites creates a social
network where a collective wisdom is continuously generated by contributions from our
consumers and editorial staff. We provide features such as product reviews, editorial reviews,
how to guides, price comparison, discussion forums, classsified, news and event coverage,
among others, in each of our sites.
We work with Merchants in various ways to help sell their products. For example, links to our
Featured Merchants appear on the top of individual Product Review pages and these links go
to either the merchant's relevant site category or exact item page (product to product mapping
with e-commerce stores).

 eFurnity.com
Don't Just Get More Traffic, Get More Sales--from eFurnity.com. Become a partner and get
your store and living and furnishing products in front of our targeted audience. Increase sales
by speaking directly to our ready-to-buy furniture shoppers! Our Advantages at a Glimpse:
open a new sales channel; get more qualified leads, not just more traffic; increase sales;
closely targeted marketing = lower marketing costs;; easily manageable campaign tracking;
full control of budgeting; and low pay-per-click flat rates. Additional options: your logo will
appear in a front page logo flow as well as in a partner overview section on efurnity.com. These
presentations are all linked to your dedicated partner website that offers information about
your store and your business - another great opportunity to create customer awareness!

 GolfPricer.com
Golfpricer is simply the first and only price comparison website dedicated to golf equipment.
Golf and nothing else! Our visitors are golfers or passionate persons of this wonderful sport.
Your target is not lost in the middle of a general offer, usually confuse and hardly accessible.
Golfpricer was thought out and build by golfers for golfers. The explosion of the number of
online shoppers, the incredible diversity of equipments are finally available to all the golfers
worldwide. Golfpricer provides a complete and absolute visibility. Available in English and
French, integrating shops from all the countries, allowing you to target your local market and
clients worldwide, Golfpricer is simply the gateway of all those who want to purchase the
equipment of their dream for the best deal.
In order to optimize and get the most of your campaign, our teams are available to help you
translate and put up your advertisement, target your offers, the concept and design or analyze
the results

 Gourmet Food Mall
Gourmet Food Mall is the premier resource on eBusiness for the gourmet products and specialty
food industry. We offer a complete integrated eCommerce solution. Gourmet Food Mall
provides you with a state of the art platform to do business on the Internet, the location where
your webstore and products can be seen by your targeted customers, and the customized
strategies that you need to use to be successful profitable in the online channel.

 Greenzer
Greenzer is a next-generation shopping engine designed to make environmentally conscious
shopping easier. At Greenzer, we're building a unique service for consumers to browse, compare
and shop thousands of greener products from dozens of our carefully chosen merchant
partners. Greenzer collects product and merchant information from across the internet to filter
and arrange it into a comprehensive catalogue of the web's best and greenest products. We
are still in our infancy and will be adding new features and content on an ongoing basis. In
the meantime, we hope you'll spend a few minutes to give us your feedback while we work to
improve your Greenzer experience.

 HealthPricer
HealthPricer is an independent, award-winning product finder and comparison shopping site
dedicated to helping you find the best healthcare products from trusted merchants online. We
are a free site that helps consumers compare prices on a range of healthcare products including
prescription and OTC drugs, contact lenses, supplements and beauty products (more to come).
Our aim is to save you time and money when shopping for healthcare products online.

 HGTV
HGTV is a dedicated Website sales channel that leverages the HGTV cable show and name to
sell all products for decorating the home.
HGTV Pro HGTV Pro is a dedicated Website sales channel that leverages the HGTV cable show
and name to sell products for homebuilding professionals.

 HockeyAdNetwork.com
The HockeyAdNetwork has been established with the aim of creating a valuable ecosystem
within the larger online display advertising economy for hockey publishers, enthusiasts, and
marketers. The HockeyAdNetwork brings together handpicked hockey-focused websites that
are actively used by hockey fans everywhere. It is the only ad network focused on the hockey
vertical.
The Benefits:
 Relevant advertising for hockey enthusiasts
 Marketers reach new targeted prospects
 Publishers generate higher effective yield on their ad inventory
 Free to join
 Completely transparent
By aggregating premium advertising space the HockeyAdNetwork is able to deliver levels of
coverage and penetration not available to single-site buy campaigns – meaning advertiser
brands and products are placed in front of more users at the right time and alongside relevant
content.
Publishers working with the HockeyAdNetwork put their name and site in front of a wide range
of Hockey advertisers that they may never normally be exposed to, while maximizing their site’s
revenue potential. Through the Cam Neely Foundation, we give 10% of our profits to provide
comfort, support, and hope to cancer patients and their families.

 Machine Tools
MachineTools.com is a global company serving customers from over 100 countries, with
content conveniently available in English, Spanish, Chinese, and German. With over 100,000
registered users, over 500,000 visitors monthly, and listings for over 45,000 machines and
tooling components, MachineTools.com is ranked as the number one online machinery and
tools website by Alexa.com, the industry standard for web traffic ratings. The site's offerings
extend well beyond a place for buyers and sellers to connect. MachineTools.com offers a
comprehensive online resource for manufacturers, job shops, distributors, dealers, auctioneers,
appraisers and virtually anyone affiliated with the industry.


0

International Marketing Channels - Continued

International Marketing Channels
These are marketing channels located outside of the USA and work on PPC, PPA, or commission basis.
MerchantAdvantage can feed to any channel even if not listed below.

 Buy – Commission
Canada, France, Germany, and United Kingdom
Buy.com engages over 5 million educated, savvy, and influential shoppers each month. Since
1997, Buy.com has been a trusted advertising destination for high-impact campaigns that build
brand awareness and drive direct response goals. 8 of Interbrand 2008’s top 15 global brands
have advertised with Buy.com. Buy.com now sells in Canada, France, Germany, and the United
Kingdom through Buy.com marketplaces in those respective countries.
We work closely with our partners to develop flexible and innovative advertising solutions.
Example options include: selling products in our marketplace on a commission basis, custom
rich media placements, behavioral re-targeting, purchase targeting, sponsorships, video content
integration, roadblocks, microsites, and email marketing.
Our premium IAB premium banner placements deliver prime exposure to reach your target
audience. All our standard and rich media options can be targeted by site section, site content,
user behavior, time, geography, and much more! Through custom email programs, we can
partner to relevantly reach millions of opt-in subscribers that actively shop online. Methods
include dedicated emails to targeted audiences, as well as placements in Hot Deal newsletters
and confirmation receipts.
Buy.com works with qualified sellers on an approval basis only. So check us out and start selling
with us.

 Ciao! – Pay-Per-Click
France, Germany, Italy, Netherlands, Spain, Sweden, and United Kingdom
Ciao family of sites benefits from its ownership by Microsoft and integration to Bing.
Ciao.com Shopping Community: Ciao is an established shopping comparison engine with over
9 years of experience and launched in the USA February 2008. Ciao presently is the leading
consumer review and comparison shopping engine across Europe, with over 40 million
unique shoppers per month, and brings this experience and marketing prowess to the USA.
CIAO's unique and valuable user-generated content, via product and merchant reviews, helps
consumers and visitors compare prices and make purchasing decisions. From the merchant's
point of view Ciao's users are highly valuable because they have all the necessary information
they need to make a purchase decision before they click through to the merchant's site. With all
of this information users are much closer to a purchase rather then just browsing a homepage.
Ciao.com gathers unique and valuable user-generated content via product and merchant
reviews that help consumers and visitors to compare prices and make purchasing decisions. The
recommendation of consumers is the best advertising to sell products. Joining Ciao means an
increase in revenue and brand awareness.

 GetPrice – Pay-Per-Click
Australia
Getprice is Australia's leading independent shopping comparison engine, helping Australian
customers connect with online stores selling the products they want.
With over 600 merchants currently displaying their products on the Getprice network, savvy
consumers use Getprice as an essential shopping tool when looking for their next bargain. Our
network reaches over a million consumers each month (and growing!) so it's the perfect place
for your store to develop a greater online presence and boost your sales.

 Google Product Search – Free
Worldwide
A FREE worldwide service that reaches customers in many countries, this is a destination site
that every merchant should be on as it allows the existing online retailer and first time retailer
to access a gigantic marketplace of shoppers. Google Product Search supplies the power of
Google's search technology to a very specific task: locating stores that sell the item shoppers
want to find and pointing them directly to the place where shoppers can make a purchase.

 Kelkoo – Pay-Per-Click
Belgium, Denmark, France, Germany, Italy, Netherlands, Norway, Poland, Spain,
Sweden, and United Kingdom
Kelkoo is one of the largest online shopping search engines in the UK! And owned by Yahoo!
With a reach of over 10 million unique users every month, thousands of online retailers are
benefiting from showing their products on Kelkoo. Kelkoo is one of the top destinations for
shopping in the UK, following Amazon and Ebay for volume of visits - Hitwise. Kelkoo is one
of the top 10 most influential websites of the decade – Nielson.

 LeGuide – Pay-Per-Click
Austria, Belgium, Denmark, France, Germany, Ireland, Italy, Luxembourg, Netherlands,
Poland, Spain, Switzerland, Sweden, and United Kingdom
LeGuide.com Group is a French independent publisher of guides, shopping search and compare
prices on the Internet. Traded since 2006 on Alternext by Euronext Paris (Wording: ALGUI),
LeGuide.com Group is currently pursuing its development in Europe and already covers 14
countries with content published in 9 languages.
Since 1998, LeGuide.com Group is a trusted partner for online shoppers and e-merchants: it
helps first to identify online offers the most interesting and the latter to increase their visibility
and grow their e-activité.Pour merchants, LeGuide.com Group is primarily a great showcase that
can reach millions of online consumers in full preparation purchase and retain new customers.
On its site, it displays million tender, carefully classified in categories 3 200 for relevant results.
Since 2004, the company continues its outreach to key markets in Europe. The company now
operates in 14 European countries (France, Belgium, Luxembourg, Switzerland, Netherlands,
Germany, Austria, United Kingdom, Ireland, Spain, Italy, Poland, Sweden and Denmark) in
9 languages: French , English, German, Spanish, Italian, Dutch, Polish, Swedish and Danish.
LeGuide.com Group has developed new versions of its site specifically tailored to the
requirements of local markets. In all countries, LeGuide.com Reference Group more than 45,
000 merchants and over 135 million offers.

 MSN Shopping – Pay-Per-Click
 Bing Cashback – Pay-Per-Commission
 Bing Search – Various Payment Models
Worldwide
Microsoft has a wide array of ways to work with them to leverage ecommerce merchant
product catalog listings worldwide. This network includes various online shopping sites and the
Bing search engine. There are many ways to work with this network offering a complete range
of solutions for advertising for your online marketing strategy. These include:
Search Advertising
Search Advertising with Bing that puts your ads in front of consumers who are actively seeking
information on your products, with unique profiling features to increase relevance and deliver
the clicks that count.
Display Advertising
Target consumers throughout the purchase cycle with high-impact rich media formats and
online banner ads across MSN Channels, Windows Live Hotmail and Windows Live Messenger.
Microsoft Media Network
Extend your online marketing campaign across Microsoft’s digital media brands and our
premium partner sites such as Facebook. The Microsoft Media Network delivers powerful reach,
with increased targeting and payment by performance options.

 MyShopping – Pay-Per-Click
Australia
MyShopping.com.au is Australia's leading online comparison shopping website and is
consistently leading the online shopping market today because of the wide range of products
from thousands of its trusted online stores. With over 1 million* unique visitors each month,
MyShopping.com.au allows shoppers to save time, money and effort by using our easy-to-use
search tools, search content, and unbiased product and merchant reviews.

 NexTag – Pay-Per-Click
France, Germany, Spain, and United Kingdom
Comparison Shopping
Drive traffic to your online business by listing your products on our comparison shopping
service.
Reach qualified buyers
Our highly targeted comparison shopping service delivers buyers who have already selected the
product you are selling.
Pay for performance
You only pay when we refer an interested consumer. You control how much you pay per lead
- see current category minimum rates - the more you pay the higher your rank in the listings.
Listing on NexTag is FREE.
Manage your account online
Simple online tools allow you to track the performance of your listings, change pricing, and
manage your spending. Establish your account in 5 easy steps!

 PanGora – Pay-Per-Click
United Kingdom
Benefit from the reach of Pangora's network of renowned shopping portals in the UK. Through
us, you will reach the right target group; shopping oriented individuals with substantial buying
power. We give you access to a new sales channel which has the power to increase the level of
your sales permanently.
We offer you a success based compensation model through cost per click billing. No flat rate
or fixed costs. We deliver qualified traffic through shopping relevant portal information such
as delivery timelines, delivery costs and manufacturer suggest retail pricing. We allow you to
control your traffic and budget by limiting your marketing budget including reporting.

 Play – Commission or Flat Fee
United Kingdom
PlayTrade is the new way to make money selling your DVDs, CDs, Books, Games and more
to the millions of customers who shop at Play.com. As a PlayTrade seller, your products will
appear for sale on the Play.com web site, giving you the benefits that only the UK's largest
entertainment online retailer can offer. We do all the advertising and merchandising, credit
card processing and first-line customer care. All you need to do is decide on your price and send
the products to the customers promptly.
Whether you have one or one million things to sell, listing them for sale at Play.com couldn't
be simpler. Our step-by-step guidelines will ensure that your products appear on the site within
a matter of minutes, and the next time a customer comes to buy that item, they are given the
option to buy it from you. We then process their order on your behalf and let you know where
to send the product. Once you have sent it out, we pass the proceeds on to you.

 PriceCanada – Pay-Per-Click
Canada
PriceCanada.com is a Canadian Shopping Comparison Service that lets you compare pricing,
products, and retailers. All prices are in Canadian dollars and only retailers who sell to
Canadians with no cross border or unexpected charges are listed. PriceCanada.com helps you
find and rate online retailers, so you can comfortably purchase computers, electronics, and
DVDs wherever you are in Canada!

 PriceGrabber – Pay-Per-Clic
Brazil, Canada, Mexico, and United Kingdom
PriceGrabber combines informative content with intuitive design and breakthrough
technologies, attracting some of the most demanding customers the web has to offer. We
attract a wide range of users, from IT professionals to the occasional web browser.
PriceGrabber.com provides advertisers with the opportunity to reach a narrowly targeted
audience visiting our site with the intention to shop. Our site attracts computer literate,
informed buyers, in search of the best deal they can find. PriceGrabber offers advertisers the
ability to target their message to a specific audience through category-specific advertising.

 Shop – Commission and Pay-Per-Click
Canada, Japan, and United Kingdom
SHOP.COM is unique from other shopping comparison sites, in that we focus on serving the
coveted female demographic through targeted merchandising, editorial and advertorial
initiatives, all of which are designed to compliment her online experience no matter where she
is in the shopping process. Many comparison shopping engines are designed primarily to serve
their own strategic business agendas, meaning there are limited media opportunities available
to outside advertisers. At SHOP.COM, we have just two missions: to serve our consumers with
the most compelling shopping experience and to serve our advertisers with media programs
that meet their objectives. That means as an advertiser with SHOP.COM, you'll get industry-
leading and flexible advertising opportunities through both our CPO and CPC product listing
programs in addition to a full range of standard media advertising units.
SHOP.COM attracts a very unique and valuable audience - one who explores SHOP.COM for
gifts, price product comparison, engaging editorial content, buying guides and other online
shopping experiences. Our media reaches the most active, engaged and responsive female
consumers in the online universe. The efficacy of SHOP.COM's powerful advertising platform
is evidenced by its wide array of regular advertisers - many of whom represent the most
prestigious brands in their respective categories.
At SHOP.COM, customers can:
 Discover. Shoppers can compare products from over 1,000 of their favorite stores and
purchase on-site with OneCart® or directly from our Partner Stores.
 Compare. Customers can search for the products they love from their favorite stores
on the web and see them side by side. They decide which price, shipping method, and
delivery schedule options works best for them.
 Learn. Unlike other shopping comparison sites, we offer our audience a variety of
tools and expert advice like informative articles and buying guides to help the
consumer make informed purchasing decisions and to find the best product to suit
their needs.
 Share. Customers can share opinions through tools like product reviews, our shopping
blog, and My Shop, a place to keep track of favorites.
 Shop. And when ready to buy, we give our customers options. They can use their secure
SHOP.COM account to make purchases right on our site using our patented OneCart or
make purchases directly from the web sites of one of hundreds of our Partner Stores.

 Shopping – Pay-Per-Click
Australia, France, Germany, and United Kingdom
Shopping.com, an eBay® company, pioneered online comparison shopping and today is
consistently the leading online comparison site because of its comprehensive set of products
from thousands of trusted stores from across the Web.
With an average of 20 million unique visitors each month, Shopping.com offers shoppers
easy-to-use search tools, engaging content, and time saving navigation, along with millions of
unbiased product and merchant reviews from Epinions.com community, all in one place.

 Shopzilla – Pay-Per-Click
France, Germany, and United Kingdom
Shopzilla's Shopping Search Engine program is the easiest and most cost effective way to reach
targeted buyers while giving you the control over the price you pay for traffic. There are no set
up fees; you only pay for clicks directed to your online store. Shopzilla allows online retailers to
list the products they sell in our comparison shopping search engine. When shoppers search for
the products you sell, your product listings appear in our search results. If a shopper clicks on
your listing, they are linked to your online store. It's as easy as that!

 Webgains – Affiliate Channel
Denmark, France, Germany, Ireland, Netherlands, Spain, Sweden, and
United Kingdom
Webgains was formed in 2004 to create a serious and professional presence in the on-line
marketing arena. Our aim is to provide the best affiliate marketing network in the world. We
understand that our role is three-fold:


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