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Randwick Tafe College



Business Blogs
Screencast




Quan Thanh Luong MMDIP 2009
9/6/2009
Major Project                                                          MMDIP


Synopsis
Create a short 5 – 10 minutes interactive screencast, to teach workers and
businesses about blogs and how it can benefit them and their business.

The screencast is made up of 3 components, these include:

What is a blog?

5-8 animated screens created in Microsoft PowerPoint, briefly explaining what
blogs are, its uses and how it can benefit businesses. Using Camtasia a
screen capturing software I will record the PowerPoint presentation, at the
same time recording the narration (voice over).

Features

Using Camtasia I will record a step by step tutorial on how to create a blog.
There will be narration explaining each step and its features and uses. I
will be using Blogger.com as my example for this tutorial.

Quiz

The quiz is the interactive component of the screencast. Using Camtasia to
create the quiz, it is then embedded within the video. The quiz will test the
reader on what they have learnt.

The end product will be exported as a flash file format (FLV). The screencast
can be viewed on my wikispace or blog via slideboom.com or slideshare.net.




Quan Thanh Luong                                                    Design Plan
Major Project                                                           MMDIP


Intention
Hundreds of businesses big and small around the world are using blogs to
their own advantages, bringing more and more traffic into their website and
business.

So the intention of the screencast is to educate Australian Businesses about
blogs and how it can benefit them and their business. At the end of the
screencast the learner will have knowledge of what a blog is, setting up
their own blog site, and how they can use the advantages of blogging to
benefit their business.

Concept




Specifications
Microsoft PowerPoint – The 5 – 8 screens will be created in Microsoft
PowerPoint

Camtasia – Capture the PowerPoint presentation, the step by step tutorial and
the narration.

Audio recorder/Mic – used to record the narrations.

Internet – Blogger.com in conjunction with Camtasia is used as the example
for the step by step tutorial.




Quan Thanh Luong                                                    Design Plan
Major Project                         MMDIP


Script
Time               Narration
                   So what is a blog?
                         Blog is short for
                         quot;web log.quot;
                         Basically, a blog
                         is an online
                         journal/diary
                   What do they contain?
                         Commentary or news
                         on a particular
                         subject; others
                         function as more
                         personal online
                         journals/diaries.
                   What can I do?
                         The ability for
                         readers to leave
                         comments in an
                         interactive format
                         Upload pictures,
                         music, URLs etc.
                   How can blogs benefit me
                   and my business?
                         Blogs can increase
                         the traffic to
                         your website,
                         meaning more
                         clients for your
                         business.
                   Do other businesses use
                   blogs?
                         Hundreds of
                         businesses big and
                         small around the
                         world are using
                         blogs to their own
                         advantages,
                         bringing more and
                         more traffic into
                         their website and
                         business.

                   Okay, so where do I sign
                   up?
                         Easy! Sites like
                         blogger.com or
                         wordpress.com free


Quan Thanh Luong                   Design Plan
Major Project                                                          MMDIP


                                                          blog hosts, will
                                                          allow you to
                                                          easily create,
                                                          update…
                                                    WOW!!!
                                                          Here I’ll show
                                                          you. In this step
                                                          by step tutorial I
                                                          will show you how
                                                          to create a blog
                                                          using blogger.com


References
Yahoo Answers – What is a blog?
http://help.yahoo.com/l/us/yahoo/360/blog/blog-01.html
Accessed – June 9, 2009

Webupon.com - What is a blog? (May 31, 2009)
http://www.webupon.com/Blogging/What-is-a-Blog.741049
Accessed – June 9, 2009

Linkisking.com - What Is The Best Way To Increase Traffic To A Website? (June
8, 2009)
http://linkisking.com/blog/1520/what-is-the-best-way-to-increase-traffic-to-
a-website/
Accessed – June 9, 2009




Quan Thanh Luong                                                    Design Plan
Major Project         MMDIP


Storyboard




Quan Thanh Luong   Design Plan

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Quan Thanh Luong - Screencast Blogs

  • 1. Randwick Tafe College Business Blogs Screencast Quan Thanh Luong MMDIP 2009 9/6/2009
  • 2. Major Project MMDIP Synopsis Create a short 5 – 10 minutes interactive screencast, to teach workers and businesses about blogs and how it can benefit them and their business. The screencast is made up of 3 components, these include: What is a blog? 5-8 animated screens created in Microsoft PowerPoint, briefly explaining what blogs are, its uses and how it can benefit businesses. Using Camtasia a screen capturing software I will record the PowerPoint presentation, at the same time recording the narration (voice over). Features Using Camtasia I will record a step by step tutorial on how to create a blog. There will be narration explaining each step and its features and uses. I will be using Blogger.com as my example for this tutorial. Quiz The quiz is the interactive component of the screencast. Using Camtasia to create the quiz, it is then embedded within the video. The quiz will test the reader on what they have learnt. The end product will be exported as a flash file format (FLV). The screencast can be viewed on my wikispace or blog via slideboom.com or slideshare.net. Quan Thanh Luong Design Plan
  • 3. Major Project MMDIP Intention Hundreds of businesses big and small around the world are using blogs to their own advantages, bringing more and more traffic into their website and business. So the intention of the screencast is to educate Australian Businesses about blogs and how it can benefit them and their business. At the end of the screencast the learner will have knowledge of what a blog is, setting up their own blog site, and how they can use the advantages of blogging to benefit their business. Concept Specifications Microsoft PowerPoint – The 5 – 8 screens will be created in Microsoft PowerPoint Camtasia – Capture the PowerPoint presentation, the step by step tutorial and the narration. Audio recorder/Mic – used to record the narrations. Internet – Blogger.com in conjunction with Camtasia is used as the example for the step by step tutorial. Quan Thanh Luong Design Plan
  • 4. Major Project MMDIP Script Time Narration So what is a blog? Blog is short for quot;web log.quot; Basically, a blog is an online journal/diary What do they contain? Commentary or news on a particular subject; others function as more personal online journals/diaries. What can I do? The ability for readers to leave comments in an interactive format Upload pictures, music, URLs etc. How can blogs benefit me and my business? Blogs can increase the traffic to your website, meaning more clients for your business. Do other businesses use blogs? Hundreds of businesses big and small around the world are using blogs to their own advantages, bringing more and more traffic into their website and business. Okay, so where do I sign up? Easy! Sites like blogger.com or wordpress.com free Quan Thanh Luong Design Plan
  • 5. Major Project MMDIP blog hosts, will allow you to easily create, update… WOW!!! Here I’ll show you. In this step by step tutorial I will show you how to create a blog using blogger.com References Yahoo Answers – What is a blog? http://help.yahoo.com/l/us/yahoo/360/blog/blog-01.html Accessed – June 9, 2009 Webupon.com - What is a blog? (May 31, 2009) http://www.webupon.com/Blogging/What-is-a-Blog.741049 Accessed – June 9, 2009 Linkisking.com - What Is The Best Way To Increase Traffic To A Website? (June 8, 2009) http://linkisking.com/blog/1520/what-is-the-best-way-to-increase-traffic-to- a-website/ Accessed – June 9, 2009 Quan Thanh Luong Design Plan
  • 6. Major Project MMDIP Storyboard Quan Thanh Luong Design Plan