Only 57% Vietnamese employee feel satisfied with their current working environment. Find more at: http://www.di-onlinesurvey.com/

1. STUDY ABOUT EMPLOYEE SATISFACTION
BY DI-MARKETING (www.di-onlinesurvey.com)
August, 2015

2. 1
SCOPE OF WORK
 This survey was conducted to study about employee satisfaction
and working environment in Vietnam
 Methodology: Online survey
 Fieldwork time: 3 days (25/07/2015 to 28/07/2015)
 Sample size: N = 971
 Geography: 5 key cities
• Ho Chi Minh, Ha Noi, Hai Phong, Da Nang, Can Tho

3. 2
KEY FINDINGS
• 1/2 employee are working for private owned company
• 57% employee feel satisfied with their working environment
• 47% feel they are offering good benefits from their company
• Low salary payment and benefits are main reasons for feeling unhappy
• Only 37% feel their jobs are interesting
• 59% feel they are motivated to contribute more for company
• 55% feel their contributions to company are recognized
• 68% admitted that unfair competition happen in their workplace
• 52% employee are loyal with their current companies

4. 3
N=971
DEMOGRAPHIC INFORMATION
30%
35%
35%
22-25
26-30
Over 30
33%
67%
Female
Male
29%
2%
5%
4%
22%
38%
Others
Can Tho
Da Nang
Hai Phong
Hanoi
Ho Chi Minh
17%
2%
5%
7%
11%
15%
20%
22%
Others
Agri/Forestry/aquaculture
Advertising/marketing
Real estate/construction
Education/Health & medical related
Trading/services/tourism
Design/IT/ technical/producing
Finance/accounting/banking
Age Gender
Living place Occupation

5. 4
A HALF OF EMPLOYEE ARE WORKING FOR PRIVATE COMPANY
What type of company/organization are you working for?
N=971
5%
18%
24%
52%
Others
Foreign owned
State owned
Private onwed

6. 5
57% EMPLOYEE FEEL SATISFIED WITH THEIR WORKING
ENVIRONMENT
How do you rate your satisfaction with your current working environment?
N=971
6% 8% 5% 2% 3%
36%
38%
35%
23%
59%
44%
44%
44%
47%
28%
14%
9%
15%
28%
10%
Total Private onwed State owned Foreign
owned
Other
Totally satisfied
Satisfied
Neutral
Dissatisfied
Totally dissatisfied
6% 5% 10%
2% 6%
5%
0%
7%
36% 41%
30%
32%
34% 28%
34%
39%
43%
43%
41%
50%
44%
42% 50%
45%
39%
37%
14% 12% 15% 14%
21% 17% 13%
22%
11%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Employee work in Real estate field have
highest satisfaction
Employee work for foreign company are more
satisfied with their working environment
*: small sample size

7. 6
47% FEEL THEY ARE OFFERING GOOD BENEFITS
FROM THEIR COMPANY
How do you rate about the benefits that company offers to employee?
N=971
1% 0% 0% 3% 2%
11% 10% 10%
13% 12% 13%
16%
11% 12%
42% 44%
37%
38% 43%
33%
53%
50% 45%
33% 35%
38%
34% 27%
37%
21%
6%
30%
14% 11% 14% 14% 17% 17%
8%
33%
11%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
11% 14%
10% 6% 5%
42%
43%
45%
28%
65%
33%
34%
33%
34%
19%
13%
8% 12%
31%
11%
Total Private onwed State owned Foreign owned Other
Very good
Good
Neutral
Bad
Very bad
Employee who work in real estate field and for foreign company feel they are offered good
benefits
*: small sample size

8. 7
LOW SALARY PAYMENT AND BENEFITS ARE MAIN REASONS FOR
FEELING UNHAPPY OF EMPLOYEE
If you give bad score for employee’s benefits, what are the reasons for that?
6%
23%
23%
29%
31%
34%
45%
45%
46%
56%
56%
68%
Others
Usually delay salary payment
No day off in addition for working in weekend
No over time payment
Lack of insurance for staff
Low annually leave day
No training program for staff to improve skills
Too much workload
No salary review annually
Lack of activities: company trip, team building
No benefits/performance bonus
Low payment
N=116

9. 8
ONLY 37% FEEL THEIR JOBS ARE INTERESTING
How do you feel about your current job?
1% 1% 0%
5%
1%
13% 13% 11%
17%
7%
17%
11%
28%
11%
49%
53%
42%
43%
53% 33%
66% 39%
58%
26%
26%
34%
25% 26%
31%
13%
17%
23%
11% 8%
13% 15% 13%
19%
5%
17%
8%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
13% 15% 13%
6% 8%
49%
51% 55%
38%
50%
26%
26% 22%
32%
28%
11% 7% 10%
23%
15%
Total Private
onwed
State
owned
Foreign
owned
Other
Very interesting
Interesting
Neutral
Boring
Very boring
Again, people working in real estate and for foreign company have higher interesting with their
job. While advertising/marketing field has lowest interesting from employee
N=971
*: small sample size

10. 9
NO ROOM FOR ADVANCEMENT IS THE MAIN REASONS FOR FEELING
NOT INTERESTING IN THEIR JOB
If choose boring, what are the reasons for that?
21%
22%
26%
27%
29%
30%
34%
35%
37%
45%
50%
No support from colleague/company
No guidance for staff's growth
My boss doesn't like me
I don't like that job
My job is not suitable with my stream
No KPI to evaluate staff performance
Company vision not fit with me
Don't have opportunity for going out and meet others
Too many unreasonable rules in company
My contribution to company is not recognized
No room for growing/advancement
N=126

11. 10
59% FEEL THEY ARE MOTIVATED TO CONTRIBUTE MORE FOR
COMPANY, SPECIALLY IN FOREIGN COMPANY
What is your opinion toward statement: ‘I feel encouraged to find new
way/solution to make work more efficient?
6% 7% 9%
4% 3%
6% 5% 11%
33% 30% 25%
30% 37%
33%
55%
22%
40% 43%
42%
49% 41% 44%
21%
28%
19% 19% 23%
16% 18% 15% 16%
39%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
6% 7% 9%
4%
0%
33% 35% 34%
23%
54%
40%
42% 39%
41%
22%
19% 15% 18%
31%
24%
Total Private
onwed
State owned Foreign
owned
Other
Totally agreed
Agreed
Neutral
Disagreed
Totally
disagreed
N=971
*: small sample size

12. 11
55% FEEL THEIR CONTRIBUTIONS TO COMPANY ARE RECOGNIZED
What is your opinion toward statement: ‘I feel my contribution to company
are recognized by my manager”?
7% 7% 8% 8% 6% 7%
10% 5% 8%
36%
31%
35%
30%
40% 36%
56%
29%
42%
39%
45% 36% 47% 33% 42%
21%
29%
36%
16% 15% 18% 14%
19%
13% 10%
33%
13%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2% 2% 2%
2% 0%
36% 38% 37%
26%
56%
39%
41%
34%
44%
18%
16%
11%
17%
26%
21%
Total Private
onwed
State owned Foreign
owned
Others
Totally agreed
Agreed
Neutral
Disagreed
Totally
disagreed
N=971
*: small sample size

13. 12
68% ADMITTED THAT UNFAIR COMPETITION HAPPEN
IN THEIR WORKPLACE
What do you think about unfair competition in workplace?
State owned company/organization has highest rate of unfair competition
16% 14% 15% 13%
60%
16% 19%
10% 18%
14%
42% 44%
43%
45%
9%
26% 24%
32%
24%
16%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Private onwed State owned Foreign owned Others
Usually happen in my
workplace
Rarely happen in my
workplace
Never happen in my
workplace
No idea
N=971

14. 13
12% SAY THAT CONFLICT IN WORKING USUALLY HAPPEN
WITH THEM
What do you think about conflict in working?
17%
13%
23%
14%
36%
17%
18%
11%
21%
20%
54% 58% 53% 51%
39%
12% 11% 13% 14%
5%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Private onwed State owned Foreign owned Others
Usually happen
Rarely happen
Never happen with me
No idea
N=971

15. 14
6/10 CHOOSE FACE TO FACE TALKING TO SOLVE CONFLICT WITH
THEIR COLLEAGUE
What would you do to solve conflict with your colleague?
9%
12%
7%
3%
3%
3%
3%
4%
3%
6%
7%
6%
19%
18%
19%
60%
57%
62%
Total Male Female
Talk directly with colleague
Ask direct manager help to solve the
problem
Do nothing but will against secretly
Totally against
Change company/move to other team
Others
N=971

16. 15
TRYING TO EXPLAIN FOR LEADER/MANAGER UNDERSTAND IS THE
MOST CHOSEN WAY TO SOLVE THE PROBLEM
9% 8% 6% 8%
48%
2% 2%
2%
3%
0%
2% 2%
3%
2%
0%
4% 3% 5% 4%
13% 16%
10%
13%
17% 16%
21%
19%
8%
52% 52% 54% 51%
43%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Private onwed State owned Foreign owned Others
9%
16%
6%
2%
2%
2%
2%
4%
2%
4%
3%
4%
13%
11%
14%
17%
14%
19%
52% 49% 53%
Total Male Female
Try to explain for manager
understand
Will follow manager's direction
Secretlly find new job
Do nothing but will against
secretly
Quite job
Fight to project what I think is
right
Others
What would you do when you have conflict with your direct manager/leader?
N=971

17. 16
EMPLOYEE WHO WORK FOR FOREIGN COMPANY HAVE HIGHEST
OPPOSE RATE TOWARD FALLING IN LOVE IN WORKPLACE SUBJECT
9% 6%
11%
20%
2%
74%
76%
73%
69%
78%
16% 18% 16% 12%
20%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Private onwed State owned Foreign owned Others
9% 5%
11%
75%
73%
75%
17%
22%
14%
Total Male Female
Support
Neutral
Oppose
What is your opinion toward falling in love in workplace subject?
N=971

18. 17
52% EMPLOYEE ARE LOYAL WITH THEIR CURRENT COMPANIES
6% 3% 4% 6% 2% 2%
11%
5%
14%5%
4% 5% 4%
2% 4%
13%
19% 4%11%
9%
11% 8%
6%
17%
21%
14%
15%
26%
27%
28% 34%
25%
19%
18%
24%
25%
52%
57%
53%
48%
65%
58%
37% 38% 42%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
6% 5% 2% 4%
36%
5% 4% 6% 4%
2%
11% 13%
8% 8%
10%
27%
30%
23% 24%
21%
52% 48%
60% 59%
31%
Total Private
onwed
State owned Foreign
owned
Others
Will continue my job at
current company
Will consider to change
change company if I
receive a better offer
Will change company
definitely if I receive a
better offer
Will secretly find a new
job and quit current
job when have a new
one
Don't know
What is your career plan in next 6 - 12 months?
Marketing/advertising field has highest turn over rate since it has lowest loyalty rate
N=971
*: small sample size

19. 18
When start working for a new company, how much time do you need to adapt with new workplace
environment?
57% NEED 1-2 WEEKS TO ADAPT WITH THE
NEW WORKPLACE ENVIRONMENT
4% 2%
7% 4% 5%
4% 3%
6%
4% 5%
2%
2%
3%
3% 0%
24%
23%
31%
23%
14%
8%
8%
10%
8%
9%
31%
33%
22%
36%
37%
26% 29%
21% 23%
30%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Total Private onwed State owned Foreign owned Others
4% 3% 4%
4% 5% 4%
2% 4%
1%
24% 20% 26%
8% 8%
9%
31% 32% 30%
26% 27% 26%
Total Male Female
1 week
2 weeks
3 weeks
1 month
1.5 months
2 months
More than 2 months
Surprising 1/3 employee work for state owned company/organization admit that they need 1
month to adapt with new environment
N=971

20. 19
CONTACT US
• Japan & Taiwan:
o Address: 3 Chome-2-6 Kasumigaseki, Chiyoda, Tokyo 100-0013, Japan
o Contact person: Mr. Hideyuki Kato (CEO)
o Email: hideyuki.kato@di-mktg.com
o Contact number: +81 3-5532-3200
• Vietnam:
o Address: 9-15, Vincom center, 45A Ly Tu Trong, Ben Nghe ward, District 1,
Ho Chi Minh City, Vietnam
o Contact person: Mr. Ho Hai Dang (Manager - DI Marketing)
o Email: dang.hohai@di-marketing.com.vn
o Contact number: +84 902-73-9944
• Thailand
o Address: 30 Raffles Place, #19-02 Chevron House, Singapore 048622
o Contact person: Ms. Woon Khiaozen (Manager - DI Marketing)
o Email: woon.k@di-mktg.com
o Contact number: +66 092-282 7992

21. 20
CONTACT US
• Singapore, Indonesia, Malaysia:
o Address: 30 Raffles Place, #19-02 Chevron House, Singapore 048622
o Contact person: Mr. Hendry Pratama (Manager - DI Marketing)
o Email: pratama.hendry@dreamincubator.com.sg
o Contact number: +65 6671 9290 | +65 8518 3870
• India:
o Address: 30 Raffles Place, #19-02 Chevron House, Singapore 048622
o Contact person: Mr. Sujit Kunte (Regional representative)
o Email: kunte.sujit@dreamincubator.com.sg
o Contact number: +65 9127 7654

22. 21