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FIVE CULTURAL SHIFTS
CHANGING COMMUNICATION
Mark Drapeau
CONSUMER TECHNOLOGY AS FASHION
CELEBRITIES NOBODIES AS INFLUENCERS
GENERATION Y AND THE RECESSION
WEB 2.0 AND ‘OPEN’ GOVERNMENT
THE DO-IT-YOURSELF MOVEMENT
21ST CENTURY COMMUNICATIONS
• Try new approaches!Creativity
• Play nice with others!Collaboration
• Bring everyone up!Comm...
PUBLIC SERVICE AS A UNIFYING THEME
Public
Relations
Public
Sector
Public
Service
@cheeky_geeky
“SHARING IS CARING.”
–GARY VAYNERCHUK
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Five Cultural Shifts Affecting Business Communications

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Five Cultural Shifts Affecting Business Communications

  1. 1. FIVE CULTURAL SHIFTS CHANGING COMMUNICATION Mark Drapeau
  2. 2. CONSUMER TECHNOLOGY AS FASHION
  3. 3. CELEBRITIES NOBODIES AS INFLUENCERS
  4. 4. GENERATION Y AND THE RECESSION
  5. 5. WEB 2.0 AND ‘OPEN’ GOVERNMENT
  6. 6. THE DO-IT-YOURSELF MOVEMENT
  7. 7. 21ST CENTURY COMMUNICATIONS • Try new approaches!Creativity • Play nice with others!Collaboration • Bring everyone up!Community • Work to common good!Commons
  8. 8. PUBLIC SERVICE AS A UNIFYING THEME Public Relations Public Sector Public Service
  9. 9. @cheeky_geeky “SHARING IS CARING.” –GARY VAYNERCHUK

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