This document outlines the ideal design process from start to finish. It begins with finding a client and discussing finances. The fun part is sketching concept designs. Good presentations and prototypes are crucial to validate the design with the client. Attention to details and quality suppliers are important throughout development. Seeing the final product match the original sketch allows for a good night's sleep. Good design fosters client loyalty, more projects, and success for both the designer and client.

1. Davide Tonizzo designD Davide Tonizzo

2. designD Once upon a perfect design process.

3. First you have to find a client, so get on the phone.

4. Once you find them it’s the nasty business first. No one likes to talk about money

5. Nasty business done. Time for the fun part…..sketch, sketch, sketch.

6. Always check that your concept is realistic.

7. Good presentations convey the idea.

8. And get your client on your wavelength.

9. Nitty gritty design development.

10. Good relationships are a 2 way street.

11. Prototypes are crucial for validation.

12. Keep the time in mind.

13. Good suppliers are like gold.

14. Details, details, details…

15. Nothing like the factory floor to keep it real.

16. When the final product looks like your sketch…

17. … you can get a good night’s sleep.

18. Good design breeds client loyalty.

19. And more projects.

20. And more success for your client.

21. And everyone lived happy ever after.