M A S T E R I N G
D i g i t a l
Transformation

Hi, I’m Jo Caudron
Active in digital since 1993
Internet entrepreneur involved
in 20+ start-ups.
Founding Partner of
Duval Union Consulting
@jcaudron
jo@duvalunion.com
We are business
consultants for a digital
world.
Our mission is to help
organization transform.

O N A
P E R S O N A L
N O T E

Are you an active social media user?
Do you embrace new technology?
Do you get your kicks from new business models?
Who
Are
You?

Expect a smack in the face…
Digital Disruption is real

What do
These 4 have
in common?

1995+
Music
Photography
Video Rental
…
2005+
Print Media
TV
Travel
HR
…
2015+
Retail
Healthcare
Automotive
Education
Telco
Food
FMCG
Banking/Insurance
…
2025
All Safe
havens will be
subject to
digital
disruption
…
WAVES OF Disruption

What can we learn?

Digital Disruption is a story of…
%

This is NOT our story
YOU THEM
We are COMPLIANT!
We are a TRUSTED partner!
We have DECADES of experience!
We are on SOCIAL MEDIA!

This IS our story
YOU
We are COMPLIANT!
We are a TRUSTED partner!
We have DECADES of experience!
We are on SOCIAL MEDIA!
But your
app sucks
I want
experience
Uhh..ok
Hey this
solves my
problem!
I don’t want
to wait a
week
NEW
THEM

The Tipping Point
YOU
THEM

THE IMPACT OF
D I G I T A L

DIGITAL CHANGES
Your Business

http://benchmademodern.com/

duvalunionconsulting.com

Watch This

DIGITAL CHANGES
Organizations

YOU ARE A MEDIA
COMPANY

VR

YOU BECOME OPEN
AND FLEXIBLE

Are you
Scared or
Inspired?
@jcaudron

Don’t worry,
we’ve got a PLAN

YOU NEED TO
Scan YOUR
ENVIRONMENT

DETERMINE
THE IMPACT

CREATE A
North Star
VISION

DEFINE A
Transformation
STRATEGY

DEFINE A
Transformation
STRATEGY
@jcaudron
BUILD A
ROAD MAP

KNOW WHO YOU
WORK FOR

@jcaudron

@jcaudron

@jcaudron

@jcaudron

@jcaudron

@jcaudron

@jcaudron

@jcaudron

@jcaudron
YOU CHALLENGERS
The Challengers move into your space,
when will you move into theirs?

@jcaudron
F R O M DIGITIZATION
T O TRANSFORMATION

TRANSFORMATION
STRATEGY
ROADMAP
DIGITAL
LEADERSHIP &
CAPABILITIES ASSESS
TEAMS
TRAIN &
COACH
CHANNEL
STRATEGY
POLICY &
GOVERNANCE
SET-UP AND
ROLL-OUT RUN
ROLL-OUT
DIGITAL OFFICE
RUN DIGITAL
OFFICE
CUSTOMER
ENGAGEMENT
CHANNELS
PLATFORM
DESIGN
REQUIREMENTS
PARTNER
SELECTIONRFP
CREATION
LAUNCHDEVELOPMENT
BUSINESS/SERVICE/
PRODUCT DESIGN TRADITIONAL
BUSINESS MODEL
START-UP
BUSINESS MODEL
PROJECT
KICK-OFF
START-UP KICK-
OFF (FUNDING,
INCUBATION)
RUN PROGRAM/
DEVISION/…
RUN START-UP
(COACHING,
ADVICE)
START-UP
BUSINESS
TRADITIONAL
BUSINESS
TRANSFORMATION
STRATEGY
IMPACT
ANALYSIS
NORTH STAR
VISION OF
YOUR FUTURE
SCAN
MARKET TRENDS &
INTERNAL DIGITAL
READINESS

Thank You!
DOWNLOAD THE SLIDES
www.speakersbase.com/JO