1.
From San Diego Sport Innovators “Eye of the Innovator” Event
April 2, 2019
By Denise Lee Yohn

2.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
Scott Tilton
Co-Founder &
CEO of
Hookit.com
Beaver
Theodosakis
Founder of
prAna
Steve Lake
Co-Founder &
President of Sector
9 Skateboard Co.
Mitch Thrower
Founder &
Chairman of
Events.com
Bill Walton
Basketball Hall
of Famer

3.
The worst time to
raise money is
when you need it .
Scott Tilton, Co-Founder and CEO of Hookit.com
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

4.
Ask for help.
Don't ask for
money.
Mitch Thrower, Founder & Chairman of Events.com, Co-Founder Active.com,
Former President & COO of Triathlete Magazine
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

5.
Steve Lake, Co-Founder & President of Sector 9 Skateboard Co.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
Find comfort
in the
uncomfortable.

6.
If you take the
customer's
perspective
on every decision,
it's usually the best
long term decision
for the brand.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
Beaver Theodosakis, Founder of prAna

7.
It takes talent to
get to top and
it takes character
to stay there.
Bill Walton, Basketball Hall of Famer and Executive Chairman of the Board, SDSI
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

8.
Steve Lake, Co-Founder & President of Sector 9 Skateboard Co.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
You have to wake up
every morning ready
to battle. There will
always be someone
bigger, stronger,
faster that you, so
you have to love to
compete.

9.
You need integrity,
motivation, and
intelligence. If
you've got any two
without the third,
you're screwed.
Mitch Thrower, Founder & Chairman of Events.com, Co-Founder Active.com,
Former President & COO of Triathlete Magazine
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

10.
Everything takes
longer and costs
more than you
think.
Scott Tilton, Co-Founder and CEO of Hookit.com
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

11.
Going up in
altitude is really
important. Get out
of the space you're
in and get a fresh
perspective.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
Beaver Theodosakis, Founder of prAna

12.
You'll never learn
what you don't
want to know.
Bill Walton, Basketball Hall of Famer and Executive Chairman of the Board, SDSI
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

13.
Steve Lake, Co-Founder & President of Sector 9 Skateboard Co.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
We learn about
what we want as
much by what we
don't want.

14.
Don't mistake
action for traction.
Scott Tilton, Co-Founder and CEO of Hookit.com
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
(Quoting Maynard Webb, former COO of eBay)

15.
Find in what you
love where the
money is flowing
and insert yourself
there.
Mitch Thrower, Founder & Chairman of Events.com
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

16.
Beaver Theodosakis, Founder of prAna
Create a forum
where's OK to be
super-critical of
everything.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

17.
Entrepreneurs are
athletes -- you
have to have the
endurance and
the mental and
physical stamina.
Scott Tilton, Co-Founder and CEO of Hookit.com
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

18.
A dream without
a plan and a
deadline is little
more than a
prayer.
Bill Walton, Basketball Hall of Famer and Executive Chairman of the Board, SDSI
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

19.
The learning is in
the struggle. When
things come easy,
in many cases, you
may have success
but you don't know
how you got there.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
Beaver Theodosakis, Founder of prAna

20.
Just keep
going....no matter
what happens.
Mitch Thrower, Founder & Chairman of Events.com, Co-Founder Active.com,
Former President & COO of Triathlete Magazine
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

21.
It's OK to say no.
Scott Tilton, Co-Founder and CEO of Hookit.com
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
On backing out of a deal:

22.
Steve Lake, Co-Founder & President of Sector 9 Skateboard Co.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn
Be polarizing. It's
always easier to be
loved or hated
than anywhere in
between.

23.
Those who aren't
willing to risk going
too far will never
know how far they
can go.
Bill Walton, Basketball Hall of Famer and Executive Chairman of the Board, SDSI
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

24.
San Diego Sport Innovators “Eye of the Innovator” Event April 2, 2019 By Denise Lee Yohn

25.
WWW.SDSPORTINNOVATORS.ORG/
HTTP://DENISELEEYOHN.COM