- Facebook fan page growth increased 2.09% in July 2017 reaching 154,660 likes.
- A marketing campaign in July 2017 reached over 359,331 people on Facebook with the Wiko Upulse post at a cost of 10,000 baht.
- YouTube views of Wiko Thailand channel videos totaled over 5,715 in July 2017, with the most popular being a Behind the Scene video of the Upulse at 5,715 views.
2. Fan page July 2017
*ดูในเอกสารแนบ
* LIKE Fan page = 1.8+ Million (+100K)
* LIKE Fan page : (TH) 154,660 (+2.09 % from June)
Post 43 { Reached = 974,814 / Share = 1074 Engagement = 56614}
3. Online Media
Advertising
Post 41contents
A. Report Google Adwords / Face book Ads
D . You tube & Google Analytics
C. Face book Post
a. Google Adwords b. Face book Ads
a. Post New Product
b. Post Current Product
c. Lifestyle / Branding
E. Back office Report
B . Report Marketing Oop!!
4. Month 2017 Fan page %
Jan 141,369 +2% form Dec
Feb 143,646 +1% form Jan
March 142,523 -0.78% form Feb
April 145,394 +2% form March
May 149,110 +2.5% form April
June 151,491 +1.6% from May
July 154,660 +2.09% from June
Fan page Growth / month
Global Fan page 1.86
Millions
5. Target
audience
Target Group Age 18-24 (46 %)
Men = Women 50% - 50 %
Target Group 2nd Age 25-34 ( 25 %)
Target People Engagement Age 18-2
Women > Men Engagement 87 : 13
Location : Bangkok / Chiang Mai / Na
13. GoogleText (SearchEngineMarketing)
Total Text Impression = 65,036
Total Click = 4,173 Click
Average group competitor = 6.18 Baht
/ Click
Average group price = 6.46 Baht
/ Click
Average group Spec = 6.06
Baht / Click
Cost = 25,927.11 Baht