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Product Design
Tomiwa Ijaware
First steps in product design
GDG
● Split into teams
● Understand the design challenge
● Rapid prototyping
● Testing / user validation
The Agenda
The Challenge Statement
Design an event spaces booking service
for wedding planners.
Deliverables
Polish mockups and a clickable
prototype
The process
The ground rules
● No forming
● Put in as much as you can
● Put yourself in the position of the user.
photo
Tayo Aina
Understand
Meet eventspaces.com
Meet Kawabunga
Kawabunga is a fresh graduate who
hopes to get married by the end of the
year.
User research
Event space owners do not trust startup
companies.
Wedding planners get frustrated
searching for events manually.
GDG
Business goals / Success Metrics
To become the go to service for finding
event spaces.
To gain the trust of event space owners
- allowing them to list their spaces
online.
Stakeholder mapping
List all possible people concerned in
booking and listing events.
Think deeply about how they interact in
the real world
GDG
Ideation
Choose a stakeholder you want to
design for.
Identify the different activities this
stakeholder might perform on your
platform.
photo
Define Stage
Tomiwa Ijaware
User Journey
Create a journey
of your user
from discovery
to expert use.
Define Your Design principles
What three words
would you like for users
to describe your
product?
GDG
Compose a first Tweet
Love cooking? Download
MasterChef, a cooking app with
over 100 million recipes!
Sshhh….Work individually here :)
photo
Diverge & Define
Busayo Omotosho
Just before prototyping
GDG
Sketch 8 ideas in 5mins
Sketch your biggest idea
Demo
Storyboarding
Vote for the best Idea
Decide on what idea your team would be
going on with.
First steps in Product Design
User testing [ only available offline :) ]
Stakeholder validation
Signal…
What have you learnt?
…!
thank
you
GDG
PS: This presentation is mostly based off Google’s Design sprint Doc

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First steps in Product Design