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The UC-Enabled Enterprise    Deployments, Barriers, and Targets       Bill Haskins       Senior Analyst       Wainhouse Re...
Definitions  © 2013 Wainhouse Research, Inc. All rights reserved.   2
Enterprise IM Usage  90%  85%  80%  75%  70%  65%  60%  55%  50%      2004              2005              2006           2...
IM in the Enterprise                                                         18%                                          ...
UC Feature Deployments 70% 60% 50% 40% 30% 20% 10%   0%            Instant Messaging             Desktop Sharing   UC Audi...
UC Barriers     Platform                                   Equipment             Expertise   Features   User Habit       C...
Platform Barrier - Cost     • Operational           – Cut costs (travel, telephony, real estate)           – Support workf...
Feature Barrier - Video                     What UC Features are you currently trialing?   35%   30%   25%   20%   15%   1...
Feature Barrier - MobilityIf you have a UC client on your device, what features do you use?                               ...
Deployment                                                                                                     10         ...
Complex Communications                                                                        Events                      ...
Vendors – Use Case                                                                        Events                          ...
Summary Full UC deployments are still the exception Value prop includes hard, soft and squishy targets Mobility and Video ...
Your Guide to Survival                              “It is not the strongest of the                              species t...
Q&A                                                              Bill Haskins                                             ...
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Overcoming Barriers to UC Adoption-Bill Haskins of Wainhouse Research

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Overcoming Barriers to UC Adoption-Bill Haskins of Wainhouse Research

  1. 1. The UC-Enabled Enterprise Deployments, Barriers, and Targets Bill Haskins Senior Analyst Wainhouse Research CoLab 11 March 2013© 2013 Wainhouse Research, Inc. All rights reserved.
  2. 2. Definitions © 2013 Wainhouse Research, Inc. All rights reserved. 2
  3. 3. Enterprise IM Usage 90% 85% 80% 75% 70% 65% 60% 55% 50% 2004 2005 2006 2007 2008 2009 2010 2011 2012 Source: Wainhouse Research, WebMetrics 2012 H1 © 2013 Wainhouse Research, Inc. All rights reserved. 3
  4. 4. IM in the Enterprise 18% 5% 9% 52% 16% © 2013 Wainhouse Research, Inc. All rights reserved. 4
  5. 5. UC Feature Deployments 70% 60% 50% 40% 30% 20% 10% 0% Instant Messaging Desktop Sharing UC Audio UC Video PBX / Telephony Source: Wainhouse Research, RichMedia Metrics Q4 2012 © 2013 Wainhouse Research, Inc. All rights reserved. 5
  6. 6. UC Barriers Platform Equipment Expertise Features User Habit Cost © 2013 Wainhouse Research, Inc. All rights reserved. 6
  7. 7. Platform Barrier - Cost • Operational – Cut costs (travel, telephony, real estate) – Support workforce virtualization Hard • Productivity – More efficient workers, less human latency – More inclusion, better decisions – Shorter time to market Soft – Reduced management stress • Strategic – Business transformation & improvement – Innovation Squishy – Sexier recruiting © 2013 Wainhouse Research, Inc. All rights reserved. 7
  8. 8. Feature Barrier - Video What UC Features are you currently trialing? 35% 30% 25% 20% 15% 10% 5% 0% Source: Wainhouse Research, 2012 UC Survey © 2013 Wainhouse Research, Inc. All rights reserved. 8
  9. 9. Feature Barrier - MobilityIf you have a UC client on your device, what features do you use? Smartphone Tablet 80% 69% 67% 70% 60% 56% 50% 48% 48% 44% 42% 40% 36% 39% 36% 30% 20% 23% 18% 10% 12% 13% 13% 9% 0% IM and Audio Video Desktop / IM and Video Audio Desktop / Presence App Share Presence App Share Available Used Regularly Source: Wainhouse Research, 2012 UC Survey © 2013 Wainhouse Research, Inc. All rights reserved. 9
  10. 10. Deployment 10 Source: Wainhouse Research, 2012 UC Survey © 2013 Wainhouse Research, Inc. All rights reserved.
  11. 11. Complex Communications Events Group Video Voice – 2 party (PSTN) Desktop VideoImpact Desktop / App Sharing Voice – 2 Party (On-Net) Audio Conferencing Social Enterprise Instant Messaging and Presence Content Creation and Management Email © 2013 Wainhouse Research, Inc. All rights reserved. Volume / Reach 11
  12. 12. Vendors – Use Case Events Group Video Voice – 2 party (PSTN) Desktop / App Sharing Desktop VideoImpact Voice – 2 Party (On-Net) Audio Conferencing Social Enterprise Instant Messaging and Presence Content Creation and Management Email © 2013 Wainhouse Research, Inc. All rights reserved. Volume / Reach 12
  13. 13. Summary Full UC deployments are still the exception Value prop includes hard, soft and squishy targets Mobility and Video are the areas of focus Deployment metrics lean towards the premises Enterprises are thinking holistically There is (growing) demand for solutions sale © 2013 Wainhouse Research, Inc. All rights reserved. 13
  14. 14. Your Guide to Survival “It is not the strongest of the species that survives, nor the most intelligent. It is the one that is the most adaptable to change” …Charles Darwin© 2013 Wainhouse Research, Inc. All rights reserved. 14
  15. 15. Q&A Bill Haskins bhaskins@wainhouse.com @whaskins Asia Make Smarter Decisions© 2013 Wainhouse Research, Inc. All rights reserved. 15

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