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WebRTC Transforming Communications

Martin Steinmann and Christina Inge's talk on WebRTC and its transformation of the communications industry, including mobile apps, mobile customer service, and enterprise applications

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WebRTC Transforming Communications

  1. 1. WebRTC TransformingCommunications
  2. 2. 2> Web Real-Time Communications> New standard that allows browserto be endpoint for communications> ―Allows developers to add real-time voice calls, video chats andfile sharing to their web appswithout the need for plug-ins.‖ –TechCrunch> Javascript, open sourced byGoogleWebRTCWhat it is, exactly
  3. 3. 3 Communications at Web SpeedNothing short of a communications revolution
  4. 4. 4> Threat to local telcomms> Microsoft has made attemptsto stall, or drive it in a newdirection> Cisco supports it> Mozilla is betting on it> Growing industry consortium> Phone manufacturers?The ControversyNot everyone is happy with WebRTC
  5. 5. 5> A softphone in a browser> Complexity reduction> Next generation ‗phone‘ network> Real-time everywhere> $2 trillion industry re-invented> Skype, but better, based on standardsThe Vision of WebRTCApproaching reality at Web speed
  6. 6. 6Features• Codecs• Encryption• NATtraversal• BandwidthmgmtSignaling• SIP• XMPP• ProprietaryHow Does It Work?Simple, its (almost) all in the browser 6WebSocketsWebSockets
  7. 7. 7 Browser SupportHeading towards adoptionChrome• Desktop: Full support• Mobile: Coming soonFirefox / Firefox Mobile• Desktop: Full support and interop withChrome• Mobile: Announced (Android)Safari• Apple focused on Face Time walled gardenand H.264• Third party plugin: e.g. webrtc4all• iOS is closed and prevents third partybrowsers from accessing certain functionsOpera• Mobile: Available (Android)IE• Via ChromeFrame plugin• Microsoft chose a proprietary path
  8. 8. 8 Basic DiagramPutting the pieces together
  9. 9. 9> Voice• Opus (royalty free, opensource)> Video• Google and Mozilla and W3Cfavor VP8 (patent free andopen source)• Microsoft, Cisco, Apple favorH.264 (requires a license)> Microsoft• Remember RTAudio andRTVideo?Ongoing Fight over Codecs and PatentsWebRTC attempts to set a new standard for open source and royalty free codecs
  10. 10. 10> Websites become a keycustomer service function• Yes, a function> Scores, on large sites, hundredsof endpoints where a call can—and will—originate> Forget click-to-chat on sites, thewebsite is the customer service,and sometimes sales, hubChanging What Web sites Can DoA communications end-point
  11. 11. 11> WebRTC will be integrated theway social needs to be now> Part of the evolution to website asapplications> Once it‘s accepted, will need toplan for WebRTC as a key part ofany serious enterprise orconsumer-facing websiteChanging Websites’ FunctionSites Become More Interactive In A Way Social Leads
  12. 12. 12> Email, such as Outlook,Zimbra> CRM, such as Salesforce> Not just voice/video, butscreen-sharing, right in theapp> Communications-enablementbecomes the standard for webapps, especially at workCommunications-Enabling Web AppsAdding Voice, Video, Screen Share, and Chat capabilities
  13. 13. 13Unite Zimbra first version• Initiate calls (click-to-call)• Presence integration• Unified messaging / call history• Conference management• Corporate address book• Calendar free / busyUnite Zimbra second version• Voice / video in the browser• Screen sharing from the Zimbra UI• Integrated chat / group chatVMware Zimbra Communications EnabledWebRTC brings voice / video / screen sharing right into the Zimbra UI