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Mobile and Social apps 3 rd  International Arab e-Tourism and e-Marketing Conference Eamonn Carey [email_address] @eamonncarey
Say goodbye to guidebooks
No more awkward maps
No more awkward maps The future is always on, portable and always in your pocket
Then
 
Some facts and figures
 
 
 
 
 
Examples of travel apps
 
 
 
 
 
 
Sponsorship
Making it social
Cone 2010 Consumer New Media Survey
 
The problems
Roaming charges
overpriced  or unavailable
discoverability
Conclusions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
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Smartphone apps and tourism presentation