This document discusses the future of online classified advertising. It notes that classifieds have long been a form of commerce but are now facing challenges from sites like eBay and Craigslist. However, classifieds still represent a big opportunity if companies can reinvent the segment through innovations like social networking features, pay-for-performance models, specialized micro verticals, integrated platforms, customer-driven development, video ads, cross-platform partnerships, and collaborative team approaches.

1. The Future of Classifieds May 14, 2009

2. Classifieds - An Ancient Form of Commerce

3. Classifieds: Content & Commerce

4. Today

5. eBay

6. eBay Classifieds Group

7. eBay Classifieds Group - A Multi-directional Approach

8. An Industry in Crisis

9. Online Advertising

10. Online Classifieds - A Big Opportunity

11. HUGE Potential

12. Innovation Is a Must

13. Redefining a Segment

14. Redefining a Segment

15. Redefining a Segment

16. Redefining a Segment

17. Redefining a Segment

18. What Classified Users Need

19. Tackling the Market in Different Ways

20. Social Networking vs. Traditional Sites

21. The Next Big Thing - Pay for Performance

22. The Next Big Thing - Micro Verticals

23. The Next Big Thing - An Integrated Approach

24. The Next Big Thing - Customer Driven Development

25. The Next Big Thing – Video Ads

26. The Next Big Thing - Cross-Platform Partnering

27. The Next Big Thing - It Takes a Team

28. Compete and Win!