Growth strategies
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For more, please visit http://bit.ly/1LIdBT8 Asia's size and diversity: opportunity and obstacle An infographic from The Economist Intelligence Unit
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Growth strategies
- 1. INDONESIA SINGAPORE HONG KONG INDIA 60% 45% 41% AUSTRALIA 41% 37% 31% 28% CHINA TAIWAN AUSTRALIA INDONESIA SINGAPORE HONG KONG INDIA CHINA TAIWAN 55% 48% 35% 29% 28% 27% 17% CHINA INDONESIA SINGAPORE HONG KONG 41% AUSTRALIA 41% 28% TAIWAN 28% 17% 11% 11% INDIA MANUFACTURING PROFESSIONAL SERVICES CONSUMER GOODS + RETAIL 43% 42% 39% FINANCIAL SERVICES 38% 37% 28% CONSTRUCTION TMT TMT CONSTRUCTION FINANCIAL SERVICES CONSUMER GOODS + RETAIL MANUFACTURING PROFESSIONAL SERVICES 50% 43% 41% 37% 35% 25% MANUFACTURING CONSTRUCTION FINANCIAL SERVICES 36% PROFESSIONAL SERVICES 28% 22% CONSUMER GOODS + RETAIL 20% 19% TMT 17% In March 2015, the Economist Intelligence Unit surveyed 525 corporate leaders in Asia on their business plans in the region. The results suggest that while Asia's size and diversity of markets are sources of opportunities, they also make it challenging to maintain a consistent sales approach across the region and raise unique risks of doing business. ASIA: REGION, SUB-REGIONS OR SET OF COUNTRIES? Business development strategies in Asia Companies in Australia and China are more likely to take a regional approach to Asia compared with other countries in Asia. More than a third of businesses in the professional services industry have a regional strategy. TMT refers to telecommunications, media and technology. COUNTRIESINDUSTRIES DRIVERS AND BARRIERS What are the most important drivers producing cross-border business and barriers preventing it? An infographic by The Economist Intelligence Unit Sponsored by ANZ Banking Group Growth strategies WE HAVE A SINGLE SALES STRATEGY FOR THE ENTIRE ASIA REGION WE HAVE SALES STRATEGIES FOR SUB-REGIONS IN ASIA WE ONLY HAVE SALES STRATEGIES FOR INDIVIDUAL MARKETS IN ASIA INDONESIA SINGAPORE HONG KONG INDIA 60% 45% 41% AUSTRALIA 41% 37% 31% 28% CHINA TAIWAN AUSTRALIA INDONESIA SINGAPORE HONG KONG INDIA CHINA TAIWAN 55% 48% 35% 29% 28% 27% 17% CHINA INDONESIA SINGAPORE HONG KONG 41% AUSTRALIA 41% 28% TAIWAN 28% 17% 11% 11% INDIA MANUFACTURING PROFESSIONAL SERVICES CONSUMER GOODS + RETAIL 43% 42% 39% FINANCIAL SERVICES 38% 37% 28% CONSTRUCTION TMT TMT CONSTRUCTION FINANCIAL SERVICES CONSUMER GOODS + RETAIL MANUFACTURING PROFESSIONAL SERVICES 50% 43% 41% 37% 35% 25% MANUFACTURING CONSTRUCTION FINANCIAL SERVICES 36% PROFESSIONAL SERVICES 28% 22% CONSUMER GOODS + RETAIL 20% 19% TMT 17% In March 2015, the Economist Intelligence Unit surveyed 525 corporate leaders in Asia on their business plans in the region. The results suggest that while Asia's size and diversity of markets are sources of opportunities, they also make it challenging to maintain a consistent sales approach across the region and raise unique risks of doing business. ASIA: REGION, SUB-REGIONS OR SET OF COUNTRIES? Business development strategies in Asia Companies in Australia and China are more likely to take a regional approach to Asia compared with other countries in Asia. More than a third of businesses in the professional services industry have a regional strategy. TMT refers to telecommunications, media and technology. COUNTRIESINDUSTRIES DRIVERS AND BARRIERS What are the most important drivers producing cross-border business and barriers preventing it? An infographic by The Economist Intelligence Unit Sponsored by ANZ Banking Group Growth strategies WE HAVE A SINGLE SALES STRATEGY FOR THE ENTIRE ASIA REGION WE HAVE SALES STRATEGIES FOR SUB-REGIONS IN ASIA WE ONLY HAVE SALES STRATEGIES FOR INDIVIDUAL MARKETS IN ASIA BUILDING, GROWING, HIRING What are your company's specific investment plans in the next five years? (%) Sponsored by CHINA 71% 23% INDIA 43% 36% SOUTH KOREA South-east Asia. Malaysia will see a drop in investment from other Asian countries. Myanmar, Vietnam and Thailand will become top intra-Asian investment destinations. 34% 31% TAIWAN 38% 31% INDONESIA 37% 35% MALAYSIA 41% 31% MYANMAR 42%22% VIETNAM 38%30% THAILAND 36%31% RESPONDENTS IN: AUSTRALIA CHINA HONG KONG INDIA INDONESIA SINGAPORE TAIWAN 10% 20% 30% 40% 50% 60% Open new offices Invest in new infrastructure Add to labour force Improve existing infrastructure Hire local agent or distributor Form local business partnership Market-entry research and due diligence 19% 56% 33% 52% 67% 39% 47% 20% 60% 43% 56% 63% 35% 32% 25% 51% 49% 51% 56% 34% 32% 27% 49% 43% 45% 60% 39% 29% 39% 53% 45% 44% 39% 26% 44% 17% 57% 24% 32% 49% 39% 60% 41% 37% 19% 21% 51% 27% 35% Indonesian companies are particularly focused on investing in their infrastructure Companies in Asia's largest emerging markets will be hiring more than other countries Firms in China and Taiwan will be looking for joint ventures and alliances
- 2. INDONESIA SINGAPORE HONG KONG INDIA 60% 45% 41% AUSTRALIA 41% 37% 31% 28% CHINA TAIWAN AUSTRALIA INDONESIA SINGAPORE HONG KONG INDIA CHINA TAIWAN 55% 48% 35% 29% 28% 27% 17% CHINA INDONESIA SINGAPORE HONG KONG 41% AUSTRALIA 41% 28% TAIWAN 28% 17% 11% 11% INDIA MANUFACTURING PROFESSIONAL SERVICES CONSUMER GOODS + RETAIL 43% 42% 39% FINANCIAL SERVICES 38% 37% 28% CONSTRUCTION TMT TMT CONSTRUCTION FINANCIAL SERVICES CONSUMER GOODS + RETAIL MANUFACTURING PROFESSIONAL SERVICES 50% 43% 41% 37% 35% 25% MANUFACTURING CONSTRUCTION FINANCIAL SERVICES 36% PROFESSIONAL SERVICES 28% 22% CONSUMER GOODS + RETAIL 20% 19% TMT 17% In March 2015, the Economist Intelligence Unit surveyed 525 corporate leaders in Asia on their business plans in the region. The results suggest that while Asia's size and diversity of markets are sources of opportunities, they also make it challenging to maintain a consistent sales approach across the region and raise unique risks of doing business. ASIA: REGION, SUB-REGIONS OR SET OF COUNTRIES? Business development strategies in Asia Companies in Australia and China are more likely to take a regional approach to Asia compared with other countries in Asia. More than a third of businesses in the professional services industry have a regional strategy. TMT refers to telecommunications, media and technology. COUNTRIESINDUSTRIES DRIVERS AND BARRIERS What are the most important drivers producing cross-border business and barriers preventing it? An infographic by The Economist Intelligence Unit Sponsored by ANZ Banking Group Growth strategies WE HAVE A SINGLE SALES STRATEGY FOR THE ENTIRE ASIA REGION WE HAVE SALES STRATEGIES FOR SUB-REGIONS IN ASIA WE ONLY HAVE SALES STRATEGIES FOR INDIVIDUAL MARKETS IN ASIA MANUFACTURING PROFESSIONAL SERVICES FINANCIAL SERVICES 37% 28% CONSTRUCTION TMT CONSUMER GOODS + RETAIL MANUFACTURING PROFESSIONAL SERVICES 41% 37% 35% 25% FINANCIAL SERVICES CONSUMER GOODS + RETAIL 20% 19% TMT 17% TMT refers to telecommunications, media and technology. IND DRIVERS AND BARRIERS What are the most important drivers producing cross-border business and barriers preventing it? Among the issues that help drive international business for companies in Asia, cyclical factors are the most important. Regulations and free-trade agreements are also key. Meanwhile, Asia's diverse consumer preferences and different levels of development are challenges. Sponsored by DRIVERS Significant SignificantNot Significant BARRIERS Improving economic conditions (ie, higher growth rates, rising employment) Harmonisation of regulations and/or product standards Easing of regulations that hamper cross- border investment Infrastructure improvements New free trade or investment agreements Reduced capital controls Differing stages of development among Asian economies Different consumer preferences Political corruption and instability in Asian economies Different legal standards or regulations Poor physical infrastructure in some Asian economies Difficulty sourcing talent in some Asian economies 90% 85% 82% 79% 77% 76% 10% 15% 18% 21% 23% 24% 14% 16% 20% 20% 22% 24% 86% 84% 80% 80% 78% 76%