Which platform comes out on top?

1. 94% 99% 99%
51%
Facebook
Twitter
Facebook Twitter YouTube
11% 13% 10%
Facebook Twitter YouTube
67% 7% 15%
Facebook Twitter YouTube
93%
39% 35%
Facebook Twitter YouTube
56%
15%
38%
FoursquareYelp
Healthcare professionals
using Twitter worldwide
2006 2014
75,000
23
10% of Brazilian
physicians use.
social media in 2014.
51%
25% 24% 24%
LATIN AMERICA
17% of Chinese
patients use the
Internet to select a
hospital.
52%
28% 31%
26%
MIDDLE EAST
48%
27% 26% 24%
43%
18% 16% 18%
EUROPE
94% of US social
media users with a
medical condition
agree with sharing
health data to help
other patients.
35% of US adults
looked online to
diagnose a medical
condition.
ASIA-PACIFIC
Doctors using social
media in Canada
51%
12%
55%
24%
17%
26%
NORTH AMERICA
Social media use in healthcare worldwide
Social media use by hospitals
Top web platforms by region
Sources:
GlobalWebIndex, Q4 2013. Note: Global Internet users aged 16-64, excluding China.
Canadian Medical Association. Data from 2011.
Institute of Medicine, 2014; Pew Research Center, 2013.
Cegedim Strategic Data.
Creation Healthcare.
McKinsey & Company, 2013.
United States
Netherlands
Germany UK
Australia
Sources:
Griffis HM, Kilaru AS, Werner RM, Asch DA, Hershey JC, Hill S, Ha YP, Sellers A, Mahoney K, Merchant RM, "Use of social media across US hospitals: Descriptive analysis of adoption and utlilization", J Med Internet Res 2014; 16(11):e264.
Aussie Hospital Social Media 2012, Life in the Fast Lane, http://lifeinthefastlane.com/aussie-hospital-social-media-2012/.
Van de Belt TH, Berben SA, Samsom M, Engelen LJ, Schoonhoven L, "Use of Social Media by Western European Hospitals: Longitudinal Study," J Med Internet Res 2012;14(3):e61.
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