A brief illustration of the behavioral change model first developed by social psychologist Kurt Lewin in the 1940s and subsequently elaborated by MIT professor of management Edgar Schein.

1. Change
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2. Change
Behavior is stable
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3. Change
Behavior is stable
We’re frozen in patterns
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4. Change
Driving forces favor change
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5. Change
Driving forces favor change
Restraining forces resist it
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6. Change
Patterns keep these forces balanced
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7. Change
Patterns keep these forces balanced
Change requires unfreezing
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8. Change
Driving force = Survival anxiety
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9. Change
Driving force = Survival anxiety
I must change in order to
to achieve my goals
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10. Change
Restraining force = Learning anxiety
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11. Change
Restraining force = Learning anxiety
Change means a new identity
or loss of self-esteem
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12. Change
Increase survival anxiety to change?
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13. Change
Increase survival anxiety to change?
Or decrease learning anxiety?
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14. Change
Increase survival anxiety to change?
Or decrease learning anxiety?
Both are necessary
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15. Change
Three steps to unfreezing
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16. Change
Three steps to unfreezing
1) Disconfirmation
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17. Change
Three steps to unfreezing
1) Disconfirmation
Dissatisfaction created
by disconfirming data
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18. Change
Three steps to unfreezing
1) Disconfirmation
Dissatisfaction created
by disconfirming data
Necessary but insufficient
(Dismissal, denial, blame)
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19. Change
Three steps to unfreezing
2) Survival anxiety
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20. Change
Three steps to unfreezing
2) Survival anxiety
Must be aroused by
disconfirming data
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21. Change
Three steps to unfreezing
3) Psychological safety
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22. Change
Three steps to unfreezing
3) Psychological safety
Critical to overcoming
defensiveness & denial
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23. Change
Threat from survival anxiety must
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24. Change
Threat from survival anxiety must
be balanced by sufficient safety
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25. Change
Threat from survival anxiety must
be balanced by sufficient safety
to decrease learning anxiety
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26. Change
Change =
Survival anxiety > Learning anxiety
Psychological safety
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27. Change
Kurt Lewin & Edgar Schein
http://j.mp/ChangeModel
http://j.mp/ChangeModel2
www.edbatista.com
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