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About Page, da dove si inizia

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Le slide del mio intervento a Creativi in rete, 24 settembre 2015

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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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  • DOWNLOAD THAT BOOKS INTO AVAILABLE FORMAT (2019 Update) ......................................................................................................................... ......................................................................................................................... Download Full PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download Full doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download PDF EBOOK here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download EPUB Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... Download doc Ebook here { http://bit.ly/2m6jJ5M } ......................................................................................................................... ......................................................................................................................... ................................................................................................................................... eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. (An eBook reader can be a software application for use on a computer such as Microsoft's free Reader application, or a book-sized computer that is used solely as a reading device such as Nuvomedia's Rocket eBook.) Users can purchase an eBook on diskette or CD, but the most popular method of getting an eBook is to purchase a downloadable file of the eBook (or other reading material) from a Web site (such as Barnes and Noble) to be read from the user's computer or reading device. Generally, an eBook can be downloaded in five minutes or less ......................................................................................................................... .............. Browse by Genre Available eBooks .............................................................................................................................. Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, ......................................................................................................................... ......................................................................................................................... .....BEST SELLER FOR EBOOK RECOMMEND............................................................. ......................................................................................................................... Blowout: Corrupted Democracy, Rogue State Russia, and the Richest, Most Destructive Industry on Earth,-- The Ride of a Lifetime: Lessons Learned from 15 Years as CEO of the Walt Disney Company,-- Call Sign Chaos: Learning to Lead,-- StrengthsFinder 2.0,-- Stillness Is the Key,-- She Said: Breaking the Sexual Harassment Story That Helped Ignite a Movement,-- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones,-- Everything Is Figureoutable,-- What It Takes: Lessons in the Pursuit of Excellence,-- Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!,-- The Total Money Makeover: Classic Edition: A Proven Plan for Financial Fitness,-- Shut Up and Listen!: Hard Business Truths that Will Help You Succeed, ......................................................................................................................... .........................................................................................................................
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About Page, da dove si inizia

  1. 1. Enrica Crivello About page: da dove si inizia? per Creativi in Rete
  2. 2. I tuoi potenziali clienti sanno cosa fai? SÌ. NO.
  3. 3. Ad esempio: mettiamo che fai il copy.
  4. 4. Ciao! Senti, tu che ti occupi di ufficio stampa…
  5. 5. Ciao, ti scrivo perché ho proprio bisogno di un nuovo sito
  6. 6. Visto che hai un blog ti invio questo prodotto da provare
  7. 7. Ma quindi sei una giornalista?
  8. 8. Ma di lavoro, dico, cos’è che fai?
  9. 9. About page disasters 😱 😲
  10. 10. Ogni riferimento a fatti e persone, eccetera.
  11. 11. 1. Sintetica «Questo è il mio blog dove scrivo del mio lavoro. Se vuoi puoi contattarmi inviandomi una mail: nome.cognogme@gmail.com»
  12. 12. 2. Formato europeo «Nata a Modena nel 1970. Nel 1976 ho frequentato le elementari a Sassuolo, e lì ho iniziato a partecipare alla creazione del giornalino di classe. Alle medie…»
  13. 13. 3. Pluridecennale «grazie alla pluridecennale esperienza in ogni ambito della comunicazione, commerciale e sociale, di [nome], con particolare specializzazione per [settore] maturata amministrando la più grande e nota community nazionale di professionisti esperti del settore…»
  14. 14. 4. Uomo invisibile about page
  15. 15. 5. Altruista «mi sono imbattuta in [nome prestigioso] e [altro nome prestigioso] e sono stata loro allieva. Oggi collaboro con [blog prestigioso] e periodicamente scrivo su [rivista di settore]»
  16. 16. 6. Globetrotter «I am a freelance copywriter. Before I became a technical marketing writer, I worked as editorial assistant for The Saturday Evening Post and assistant editor for Children’s Digest magazine. For a more complete résumé, please see my profile on LinkedIn.»
  17. 17. 7.Troppo simpa «Ciao! Faccio la copy o almeno ci provo 😅 😅 😅 Se vuoi scrivermi aggiungimi su FB oppure mandami una mail 🌷 🌸 🌹 A presto! 😍»
  18. 18. About page che funziona 🎉 🎉
  19. 19. «Il marketing è quello che dice al tuo potenziale cliente che tu hai una soluzione per migliorare la sua vita. (un set personalizzato di 10 paia di calzini abbinati alle sfumature del suo armadio, ad esempio).» http://cpiub.com/2013/10/cosa-vuol-dire-marketing/
  20. 20. Ispira 1. permette al cliente di riconoscersi in quello di cui parli.
  21. 21. Ispira 2. offre al tuo cliente la possibilità di compiere qualcosa che lui desidera.
  22. 22. Ispira 3. gli fa capire che tu sei la persona giusta per portarlo dove vuole andare.
  23. 23. Ispira 4. risponde alle sue domande prima che lui te le faccia.
  24. 24. Ispira 5. gli suggerisce cosa fare dopo.
  25. 25. «Ci sono due modi per influenzare qualcuno: manipolarlo oppure ispirarlo»
  26. 26. marketing online per piccoli business con un cuore. enricacrivello.it @jembenton

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