1. Social Media and Event Logistics
Elizabeth Glau, CMP
Building Blocks Social Media
@elizabethglau

2. Customer Service for Conferences
• WHO ARE YOUR RESOURCES?
• PUBLIC VS. PRIVATE
• TWITTER TOOLS
• VIRTUAL AND HYBRID
engagement
@elizabethglau

3. Who are these people?
• ATTENDEES
– Influencers
– Social Media Reporters
• CONSULTANTS
– Social Media Strategy
– Mobile App Project Management
• STAFF
– Social Media Moderators
– Social Media Concierge
• VENDORS
– Social Media Monitors
– Social Media Marketing
@elizabethglau

4. Striking the balance between
PUBLIC AND PRIVATE
@elizabethglau

5. Twitter Tools
• HASHTAGS
– #eventprofs
– #mpi
– #wec13
• MONITORING
– HootSuite
– TweetChat
– Radian6
• CONTENT CAPTURING
– Eventifier
– Summary service
– Archived on website
@elizabethglau

6. Special considerations for
VIRTUAL AND HYBRID
@elizabethglau

7. Questions?
ELIZABETH GLAU, CMP
CHIEF FOUNDATION STRATEGIST
BUILDING BLOCKS SOCIAL MEDIA
www.SocialMediaForPlanners.com
eglau@BasicSocialMediaTraining.com
Mobile: 614-286-4685
@elizabethglau

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