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VITALY M. GOLOMB
CCC STARTUPS
STARTUP HERE, STARTUP MEOW
#STARTUPADDVENTURE
@VITALYG
VITALYM.GOLOMB
SANFRANCISCO//KYIV
ENTREPRENEUR//INVESTOR
DESIGNER//SPEAKER//AUTHOR
1981
1990
1993
1996
1999
2010
2013
2015...
cccstartups.com
@cccstartups
corporate
CATS
startup
CATS
! expertsinonearea
! yearsclimbingladder
! stablelifestyle
! realresponsibilities
! lifebalanc...
SOWHATTHEF***
ISASTARTUP?
ASTARTUPIS...
anexperimentinsearch
ofabusinessmodel-steveblank
SCALABLE

STARTUP TRANSITION COMPANY
businessmodelfound
product/marketfit
repeatablesalesmodel
managershired
break-even
pr...
ASTARTUPISACOMPANY
THATISCONFUSEDABOUT:
1.WHATITSPRODUCTIS,
2.WHOITSCUSTOMERSARE,
3.HOWTOMAKEMONEY
-DAVEMCCLURE
“ASTARTUP’SDEFAULT
STATEIS#FAILURE.ASA
FOUNDER,YOUHAVETO
WORKTOUNFAILIT.”
-VITALYM.GOLOMB
whywouldyouwantto
startacompany?
getgoodgrades
gotoagoodcollege
getinagoodcompany
getregularpromotions
retire,playgolf,die
normalcareer
startupcareer
ifsuccessful
whatpeoplethink
itlookslike
whatitreally
lookslike
entrepreneurship
isamentaldisorder
butittakesa
littlecrazy…
tochange
theworld
so,whyareyoudoingit?
forthe
money?
fortheIPOmoney?
50
100
150
200
250
1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
numberoftech
ipossince1...
fundedstartup
successrate
30%fail
30%
unprofitable
30%
somewhat
profitable
10%big
success
BYTHEWAY...
#FAILUREIN
STARTUPSIS
OVERGLORIFIED
FAILUREIS
ahardlesson
1sttimefounder18%
repeatfailedfounder20%
repeatsuccessfulfounder30%
theoddsareagainstyou
you’llget
acquired
ifyouare
lucky&good
freedom?
normaljob:
oneboss
startup:
everyuser
isyourboss
haveafamily?
theywillsuffer
“asastartupceo,islept
likeababy. iwokeup
every2hoursandcried.”
-benhorowitz
feeling
defeated
yet?
founderandteammorale
jess lee - “why startup founders are always unhappy”
goodnews:
youcanimprove
yourchances
findaproblem
youcan’tlive
withoutsolving
don’tbuildtechnology
lookingforaproblemtosolve
solveapainfulproblem
whatisallthisleanbullshit?
lean=quickiterations
morechancesto
solvetheproblem
morechancesto#unfail
sowhat’sagoodstartup?
NOTHINGMATTERS
MORETHANTRACTION
solvesa
painful
problem
fora
specific
customer
howcanyoubesure
you’resolvingaproblem?
HOWISITCURRENTLY
BEINGSOLVED?
nocompetitors
=
noproblem
=
nomarket
stopcoding
getoutofthebuilding
talktoyourcustomers
faceyourfears
validateassumptions
HOWAREYOUDIFFERENT
ANDBETTER?
HARD?EXPENSIVE?SUCKS?
F’IN
ARISINGTIDE
LIFTSALLBOATS
what’syourbusinessmodel?
symmetric
customerpays
forexperience
asymmetric
3rdpartypays
forcustomer
DOESITscale?
$1,000,000
$2,000,000
$3,000,000
$4,000,000
Craigslist Apple Google Facebook Amazon McDonalds
revenueperemployee$3.6M
$2.1...
don’tforget:
youarebuildinga
repeatablebusiness
measureeverything
mainingredient:team
hiringishard
" much money
" stability
" support structure
" a long-term plan
! stock
! flexibility
! chance to make
a difference
whatyo...
BUSINESSwithdomainexpertise
DESIGN ENGINEERING
balancedstartupteam
whatisyour
unfairadvantage?
ACCOMPLISHMENTS
MONEYRAISED?
PARTNERSHIPS?
GROWTH?
THESILICONVALLEYFUNDINGSTACK
BOOTSTRAP/FriendsFamily&Fools
ACCELERATORS
ANGELS/SEEDVCs
$100M+VCFUNDS
GROWTHEQUITY
circa 20...
BOOTSTRAP
ACCELERATORS
ANGELS/SEEDVCs
$100M+VCFUNDS
GROWTHEQUITY
EUROPEANFUNDINGSTACKcirca 2015
/FFF
M&A/IPO
2001DOTCOMCRASHUSVCFUNDSRANAWAYFROMEUROPE
few,STRONGEUROPEANVCFUNDSSURVIVED
ITISEASIERTOSTARTUP
ANYWHERENOWTHENIN
SILICONVALLEYIN1999
thenewtools
ofthetrade
VENTURE
CAPITAL
ISCHANGING
SOURCE: STEVE BLANK
SOURCE: SEED DB
MEDIANEXIT=$20M
WHYHERE?
WHYNOW?
EUROPEPRODUCESHIGHER
VENTUREEXITMULTIPLESTHANU.S.
EUROPEANEXITARE25%SMALLER,BUT…
ENTRYVALUATIONSARE3-4XLOWER
EUROPEPRODUCES
1/2ASMANYEXITSASU.S.
AND1/3OF$100M+EXITS
WITHONLY20%OFU.S.VC
MEDIANCASH-ON-CASH
$100M+EXITMULTIPLE
4.5X
US
7.2X
EUROPE
2005-2011 SOURCE: EARLYBIRD, DOW JONES VENTURE SOURCE
EUROPEANINVESTED
CAPITALUPOVER35%
IN2014ALONE SOURCE:PITCHBOOK
BRACEYOURSELVES
INVESTORSARECOMING
THEFUTUREFOR
EUROPEANSTARTUPS
ISBRIGHT
LOOKINGFORWARD
WINYOURHOME
MARKETFIRST1
support/mentor
thenextgeneration2
helpbuild
theecosystem
www.goo.gl/Y2nOL2
3
source:
WANTTHESLIDES?
FOLLOW@VITALYG
COMINGSOON
download
1STCHAPTER
freenow
www.founderco.com
@vitalyg
Vitaly M. Golomb - Startup Here, Startup Now - Startup AddVenture Gdynia 2015
Vitaly M. Golomb - Startup Here, Startup Now - Startup AddVenture Gdynia 2015
Vitaly M. Golomb - Startup Here, Startup Now - Startup AddVenture Gdynia 2015
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Vitaly M. Golomb - Startup Here, Startup Now - Startup AddVenture Gdynia 2015

Vitaly is the Founding Partner at CCC Startups and Executive Producer of Startup AddVenture.

A Ukrainian-born, Silicon Valley-bred entrepreneur, investor, keynote speakers, and author. He is an award-winning designer who got an early start first as an intern at the age of 13 and then as the youngest employee in the history of Kinko’s. He founded PrintMo.co (venture-backed by 500 Startups and IDG-Accel), a local online marketplace for print, apparel, and promotional products.

During the Dot Com boom, Vitaly ran the User Interface design team at a fast-growing startup. He later founded a design and marketing firm that quickly grew to three offices, won several awards, and landed projects with numerous large brands. Vitaly holds a B.A. in Computer and Video Imaging from Cogswell College. Vitaly has guest lectured on design and the startup economy at Stanford and UC Berkeley and other universities. He is sought-after mentor at 500 Startups and other accelerators around the world and a conference keynote speaker on startups, design, and angel/venture capital in over 20 countries each year.

Vitaly M. Golomb - Startup Here, Startup Now - Startup AddVenture Gdynia 2015

  1. VITALY M. GOLOMB CCC STARTUPS STARTUP HERE, STARTUP MEOW #STARTUPADDVENTURE @VITALYG
  2. VITALYM.GOLOMB SANFRANCISCO//KYIV ENTREPRENEUR//INVESTOR DESIGNER//SPEAKER//AUTHOR 1981 1990 1993 1996 1999 2010 2013 2015 born odessa ukraine arrived sanfrancisco dotbomb spincircuit UA 2005 sputnik
  3. cccstartups.com @cccstartups
  4. corporate CATS startup CATS ! expertsinonearea ! yearsclimbingladder ! stablelifestyle ! realresponsibilities ! lifebalance ! generalists ! earlystart ! cheaplifestyle ! nothingtolose ! nothingelsematters
  5. SOWHATTHEF*** ISASTARTUP?
  6. ASTARTUPIS... anexperimentinsearch ofabusinessmodel-steveblank
  7. SCALABLE
 STARTUP TRANSITION COMPANY businessmodelfound product/marketfit repeatablesalesmodel managershired break-even profitable rapidscale newseniormanagement ~150people “astartupisnotasmaller versionofalargecompany”-steveblank
  8. ASTARTUPISACOMPANY THATISCONFUSEDABOUT: 1.WHATITSPRODUCTIS, 2.WHOITSCUSTOMERSARE, 3.HOWTOMAKEMONEY -DAVEMCCLURE
  9. “ASTARTUP’SDEFAULT STATEIS#FAILURE.ASA FOUNDER,YOUHAVETO WORKTOUNFAILIT.” -VITALYM.GOLOMB
  10. whywouldyouwantto startacompany?
  11. getgoodgrades gotoagoodcollege getinagoodcompany getregularpromotions retire,playgolf,die normalcareer
  12. startupcareer ifsuccessful whatpeoplethink itlookslike whatitreally lookslike
  13. entrepreneurship isamentaldisorder
  14. butittakesa littlecrazy… tochange theworld
  15. so,whyareyoudoingit?
  16. forthe money?
  17. fortheIPOmoney?
  18. 50 100 150 200 250 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 numberoftech ipossince1999 26 <50
  19. fundedstartup successrate 30%fail 30% unprofitable 30% somewhat profitable 10%big success
  20. BYTHEWAY... #FAILUREIN STARTUPSIS OVERGLORIFIED
  21. FAILUREIS ahardlesson
  22. 1sttimefounder18% repeatfailedfounder20% repeatsuccessfulfounder30% theoddsareagainstyou
  23. you’llget acquired ifyouare lucky&good
  24. freedom?
  25. normaljob: oneboss
  26. startup: everyuser isyourboss
  27. haveafamily? theywillsuffer
  28. “asastartupceo,islept likeababy. iwokeup every2hoursandcried.” -benhorowitz
  29. feeling defeated yet?
  30. founderandteammorale jess lee - “why startup founders are always unhappy”
  31. goodnews: youcanimprove yourchances
  32. findaproblem youcan’tlive withoutsolving
  33. don’tbuildtechnology lookingforaproblemtosolve solveapainfulproblem
  34. whatisallthisleanbullshit?
  35. lean=quickiterations
  36. morechancesto solvetheproblem
  37. morechancesto#unfail
  38. sowhat’sagoodstartup?
  39. NOTHINGMATTERS MORETHANTRACTION
  40. solvesa painful problem fora specific customer
  41. howcanyoubesure you’resolvingaproblem?
  42. HOWISITCURRENTLY BEINGSOLVED?
  43. nocompetitors = noproblem = nomarket
  44. stopcoding getoutofthebuilding talktoyourcustomers faceyourfears validateassumptions
  45. HOWAREYOUDIFFERENT ANDBETTER? HARD?EXPENSIVE?SUCKS?
  46. F’IN
  47. ARISINGTIDE LIFTSALLBOATS
  48. what’syourbusinessmodel?
  49. symmetric customerpays forexperience
  50. asymmetric 3rdpartypays forcustomer
  51. DOESITscale?
  52. $1,000,000 $2,000,000 $3,000,000 $4,000,000 Craigslist Apple Google Facebook Amazon McDonalds revenueperemployee$3.6M $2.15M $1.25M $1.1M $691K $64K
  53. don’tforget: youarebuildinga repeatablebusiness
  54. measureeverything
  55. mainingredient:team
  56. hiringishard
  57. " much money " stability " support structure " a long-term plan ! stock ! flexibility ! chance to make a difference whatyou don’thave whatyou dohave
  58. BUSINESSwithdomainexpertise DESIGN ENGINEERING balancedstartupteam
  59. whatisyour unfairadvantage?
  60. ACCOMPLISHMENTS MONEYRAISED? PARTNERSHIPS? GROWTH?
  61. THESILICONVALLEYFUNDINGSTACK BOOTSTRAP/FriendsFamily&Fools ACCELERATORS ANGELS/SEEDVCs $100M+VCFUNDS GROWTHEQUITY circa 2015 M&A/IPO
  62. BOOTSTRAP ACCELERATORS ANGELS/SEEDVCs $100M+VCFUNDS GROWTHEQUITY EUROPEANFUNDINGSTACKcirca 2015 /FFF M&A/IPO
  63. 2001DOTCOMCRASHUSVCFUNDSRANAWAYFROMEUROPE few,STRONGEUROPEANVCFUNDSSURVIVED
  64. ITISEASIERTOSTARTUP ANYWHERENOWTHENIN SILICONVALLEYIN1999
  65. thenewtools ofthetrade
  66. VENTURE CAPITAL ISCHANGING
  67. SOURCE: STEVE BLANK
  68. SOURCE: SEED DB MEDIANEXIT=$20M
  69. WHYHERE? WHYNOW?
  70. EUROPEPRODUCESHIGHER VENTUREEXITMULTIPLESTHANU.S.
  71. EUROPEANEXITARE25%SMALLER,BUT… ENTRYVALUATIONSARE3-4XLOWER
  72. EUROPEPRODUCES 1/2ASMANYEXITSASU.S. AND1/3OF$100M+EXITS WITHONLY20%OFU.S.VC
  73. MEDIANCASH-ON-CASH $100M+EXITMULTIPLE 4.5X US 7.2X EUROPE 2005-2011 SOURCE: EARLYBIRD, DOW JONES VENTURE SOURCE
  74. EUROPEANINVESTED CAPITALUPOVER35% IN2014ALONE SOURCE:PITCHBOOK
  75. BRACEYOURSELVES INVESTORSARECOMING
  76. THEFUTUREFOR EUROPEANSTARTUPS ISBRIGHT
  77. LOOKINGFORWARD
  78. WINYOURHOME MARKETFIRST1
  79. support/mentor thenextgeneration2
  80. helpbuild theecosystem www.goo.gl/Y2nOL2 3 source:
  81. WANTTHESLIDES? FOLLOW@VITALYG
  82. COMINGSOON download 1STCHAPTER freenow www.founderco.com @vitalyg

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