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Prospective Growth of eCommerce in India

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India ecommerce landscape
India ecommerce landscape
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Prospective Growth of eCommerce in India

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Are still not aware of growing number of internet users in India? Check this infogarphic for facts about mobile eCommerce & key drivers of India eCommerce. #IndiaeCommerce #eZdiaContentCreationPlatform #ContentCreation

Are still not aware of growing number of internet users in India? Check this infogarphic for facts about mobile eCommerce & key drivers of India eCommerce. #IndiaeCommerce #eZdiaContentCreationPlatform #ContentCreation

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Prospective Growth of eCommerce in India

  1. 1. Growing number of Internet users in India eCommerce market in India Facts about mobile eCommerce Key drivers in Indian eCommerce are: Retail market in India 2009 2010 2011 2012 2013 2014 2015 330 Million of Internet users by 2015 250 million 170 million 115 million 78 million 53 million 36 million According to an India Times report, India has experienced a 32% year-over-year growth in the number of Internet users $3.8 billion in 2009 $12.6 billion in 2013 $470 billion in 2011 $675 billion by 2016 Much of India’s eCommerce money is in travel Online travel accounts for nearly 71% of eCommerce business in India. Sales of physical goods in India through eCommerce 2% of all mobiles sold 1% of fashion goods7% of total book sales 0.2% of jewellery Nearly 50-80 million smarphone users in India Second largest in the world after China More than 10 million app downloads 70% of orders from mobile app Over 50% of traffic to Flipkart.com comes via mobile Case study: Flipkart’s mobile app More than 50% orders from outside metropolitan areas The contribution from mobiles to overall traffic has grown 10% in January 2012 70% in May 2014 More than 5 Million App downloads Standard of living Improved standard of living and a growing, upwardly mobile middle class with high disposable incomes. Engagement Increasing usage of online classified websites, with more people selling and buying second-hand goods. Increasing Internet and 3G penetration. Social media Social media playing a pivotal role  in driving traffic to e-tailers. Availability Availability of much wider range of products (including direct imports and long tail) Case study: OLX’s mobile app Reference http://www.worldometers.info/world-population/india-population/ http://en.wikipedia.org/wiki/List_of_countries_by_number_of_Internet_users http://www.fatbit.com/fab/stats-figures-facts-learn-glorious-indian-ecommerce-growth/ Brought to you by Prospective Growth of eCommerce in India Out of a population of 1.2 billion, 250 million use the Internet. Internet access

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