Ce diaporama a bien été signalé.
Nous utilisons votre profil LinkedIn et vos données d’activité pour vous proposer des publicités personnalisées et pertinentes. Vous pouvez changer vos préférences de publicités à tout moment.

Fairtrade Global Strategy, 2016-2020

11 700 vues

Publié le

Fairtrade International has launched a new global strategy that looks to boost impact and reach and also align Fairtrade's goals with the Global Goals for Sustainable Development.

  • Hey guys! Who wants to chat with me? More photos with me here 👉 http://www.bit.ly/katekoxx
       Répondre 
    Voulez-vous vraiment ?  Oui  Non
    Votre message apparaîtra ici

Fairtrade Global Strategy, 2016-2020

  1. 1. 1
  2. 2. Introduction • Fairtrade plays a unique role engaging people on tough issues in trade and development. • The global Fairtrade system has grown to represent over 1.65 million small-scale farmers and workers, thousands of companies and traders, and 30 member organizations. • Producers now co-own the Fairtrade system, shaping global strategy and running operations across three continents. • Fairtrade is well positioned to make important contributions to the Global Goals for Sustainable Development Fairtrade Global Strategy | January 2016 2 FAIRTRADE‘S FIVE YEAR STRATEGY
  3. 3. Fairtrade Global Strategy | January 2016 3
  4. 4. The world today The challenges the world faces are intricately interconnected: – cannot address poverty until we address inequality – rampant development exacerbates climate change – any approach to eradicating child labour and forced labour must address sustainable livelihoods throughout value chains – a lack of equal rights for women inhibits progress across the board Fairtrade Global Strategy | January 2016 4
  5. 5. the world we want Fairtrade seeks a world where: – the benefits of trade are distributed more equitably – human rights are respected at every stage of the value chain, from the largest multinational to the smallest producer organization – business does better – fairness and justice come first – governments and policymakers actively foster the environment required for trade to drive living income and living wage Fairtrade Global Strategy | January 2016 5
  6. 6. OUR STRATEGY IS SHAPED BY FIVE GOALS DESIGNED TO LEVERAGE OUR STRENGTHS AND ENABLE US TO DRIVE CHANGE IN TRADE AND TRANSFORM THE LIVES OF PEOPLE WHO ENGAGE IN IT. Fairtrade Global Strategy | January 2016 6
  7. 7. the world we want OUR STRATEGY’S 5 GOALS ARE DESIGNED TO LEVERAGE OUR STRENGTHS & ENABLE US TO DRIVE CHANGE IN TRADE & TRANSFORM LIVES. Fairtrade Global Strategy | January 2016 7
  8. 8. 8Fairtrade Global Strategy | January 2016
  9. 9. Goal 1: Building benefits for smallholders and workers Our new strategy now seeks to enable producer organizations to secure the revenues they need for workers to be paid a living wage and for farmers and artisanal miners to earn a living income. CAPTURING GREATER VALUE FROM SALES • We aim to increase the proportion of production sold on Fairtrade terms. • New business models will help producers and businesses create greater value through committed long-term relationships. Fairtrade Global Strategy | January 2016 9
  10. 10. Goal 1: Building benefits for smallholders and workers COMMODITYFOCUS • We will focus our efforts on our three largest commodities – coffee, cocoa and bananas, present in all three producer regions and staples in every Fairtrade market. TRANSFORMING COMMODITYSECTORS • Focusing on investment and innovation in key commodity categories allows us to set benchmarks for excellence that can extend to other products and drive change. Fairtrade Global Strategy | January 2016 10
  11. 11. 11Fairtrade Global Strategy | January 2016
  12. 12. Goal 2: deepening impact through services and programmes • Fairtrade producer networks will work across key theme areas by working with global advisors, and international and local partners. • We will improve our work to help producers achieve measurable social, economic and environmental impact. ORGANIZATIONAL AND BUSINESS STRENGHTHENING • Support producers to access specialist services to build business skills, and attract investment finance WORKERS‘ RIGHTS • Actively support freedom of association, collective bargaining and improved wages and conditions. • Continue to lead in living wage work Fairtrade Global Strategy | January 2016 12
  13. 13. Goal 2: deepening impact through services and programmes GENDER EQUALITY • Systematically mainstream gender discussion throughout Fairtrade operations CHILDREN AND YOUNG PEOPLE • Empower producer organizations as leaders in tackling the exploitation of children in their communities • Make farming a more attractive career option for young people CLIMATE RESILIENCE • Increase support for adaptation efforts • Help farmers advocate at governmental level Fairtrade Global Strategy | January 2016 13
  14. 14. 14Fairtrade Global Strategy | January 2016
  15. 15. Goal 3: Building fairtrade markets We will complement the Fairtrade mark with ways of working that range from product labelling to enabling business engagement in programmes, always centered on the Fairtrade principles of empowerment, capacity, transparency and fair pricing. ENABLING BUSINESS TO DO BETTER We will: • work with business to enable them to achieve their own sustainability and sourcing objectives while driving change to meet producers’ needs • enable learning and adaptive strategies based on impact data to improve the lives of farmers and workers • offer optional monitoring and evaluation services to corporate partners to support their sustainability impact measurement Fairtrade Global Strategy | January 2016 15
  16. 16. Goal 3: Building fairtrade markets GLOBAL CONSUMER POWER We will: • establish a truly global support base for Fairtrade, putting products on ever more shelves across the world. • prioritize growth in Brazil and India COMMITED CITIZENACTION • We will leverage the unique strength in our grassroots consumer support to drive change. Fairtrade Global Strategy | January 2016 16
  17. 17. 17Fairtrade Global Strategy | January 2016
  18. 18. Goal 4: influencing government policies The new focus of global development is on tackling global inequality and promoting sustainability in every country. This represents a powerful opportunity to improve the lives of the 1.3 billion small-scale farmers and agricultural workers. GREATER INFLUENCE FOR SMALL-SCALE FARMERS AND WORKERS We will: • work to amplify the voices of farmers and workers in key policy debates • advocate, together with producers, for government policies that create an enabling environment for fairer trade Fairtrade Global Strategy | January 2016 18
  19. 19. Goal 4: influencing government policies LIVING INCOMEAND LIVING WAGE We will: • use our direct experience to influence policies and practices • pressure institutions and governments to enforce regulations, set boundaries for the market and incentivize a more equal playing field COALITIONS AND PARTNERSHIPS We will: •strengthen links with the wider Fair Trade movement •support Fairtrade producers to join wider national and regional platforms relevant to them •continue to play an active role with other social and environmental initiatives through ISEAL Fairtrade Global Strategy | January 2016 19
  20. 20. 20Fairtrade Global Strategy | January 2016
  21. 21. Goal 5: Building a strong global system WORKING AS ONE We will: • maximise our impact by working together as one system, finding the optimal global-local balance to create a whole that far outweighs the sum of its parts • build a stronger culture of partnership, transparency and shared accountability PRODUCER LEADERSHIP • Our new strategy will accelerate investment in the producer networks to strengthen governance, transparency, and accountability to their members, as well as building operational and external capacity. • We will focus on developing leadership at all levels. Fairtrade Global Strategy | January 2016 21
  22. 22. Goal 5: Building a strong global system LEARNING AT THE HEART OF IMPACT We will: • incorporate learning tools and impact data into all planning and decision-making processes • provide open access to impact information • involve farmers and workers in learning processes and facilitate peer learning EFFECTIVE USE OF RESOURCES • We will implement a Value for Money approach, assessing our interventions against a clear cost-benefit framework. Fairtrade Global Strategy | January 2016 22
  23. 23. An invitation AS WE MOVE FORWARD, WE INVITE YOU TO REACH OUT AND JOIN US IN THIS EXCITING STAGE OF OUR JOURNEY. FIND FAIRTRADE NEAR YOU. WWW.FAIRTRADE.NET/NEAR-YOU. Fairtrade Global Strategy | January 2016 23

×