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Restaurant Moneyball:
    A Reviewers’ Guide
  5 Point Evaluation Methodology for
      Quantifying and Reporting
Consumer Value & Reviewer Credentials
Meals That are a Steal at
           Twice the Price
• Restaurant Moneyball is about value of food,
  whether fine dining or street food
• Evaluation/recommendation on whether meal
  is over- or under-priced
• Helps consumers looking for great deals on
  meals (whether at the high or low end)
• This 5 point Restaurant Moneyball Scale (RMS)
  is a key yardstick reviewers can use
The Restaurant Moneyball Scale (RMS)
1. Completely Unwarranted Fleecing
     An entire waste of money
2. Overpriced
     Not quite worth the price
3. Accurately Priced
     At par with general market value
4. Good Value
     Worth more than the price
5. Superlative Value
     A steal at twice the price
Expert Reviews/Unimpeachable Credentials,
      Smart & Informed Novice Opinions
• Reviewers are smart informed people
   – But freely admit they’re not experts in every cuisine
• When rating with RMS, will also self-score (1-5)
  their Level of Experience (LOE) in a given cuisine
   – Quantifying the familiarity that allows them to
     accurately gauge the value of a meal
• This backs up expert reviews on value with
  unimpeachable credentials
• Yet reviewers can offer smart/informed novice
  opinions on value of newly experienced cuisines
Reviewer’s Level of Experience (LOE)
        with a Given Cuisine
1. Very Limited Experience
      New to this cuisine, expressing instinctive opinion
2. Not My First Rodeo
      Can’t claim special knowledge of this cuisine, know lay of land
3. Well Versed
      Regular experience of this cuisine, can’t claim specialized
      knowledge
4. Significant Research & Experience
      Know this cuisine intimately, has broad and varied background
5. Unimpeachable Expert
      Grew up with this cuisine, is part of reviewer’s culture and
      identity, or reviewer has detailed education in it and opinions
      should be regarded as expert level

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Restaurant moneyball

  • 1. Restaurant Moneyball: A Reviewers’ Guide 5 Point Evaluation Methodology for Quantifying and Reporting Consumer Value & Reviewer Credentials
  • 2. Meals That are a Steal at Twice the Price • Restaurant Moneyball is about value of food, whether fine dining or street food • Evaluation/recommendation on whether meal is over- or under-priced • Helps consumers looking for great deals on meals (whether at the high or low end) • This 5 point Restaurant Moneyball Scale (RMS) is a key yardstick reviewers can use
  • 3. The Restaurant Moneyball Scale (RMS) 1. Completely Unwarranted Fleecing An entire waste of money 2. Overpriced Not quite worth the price 3. Accurately Priced At par with general market value 4. Good Value Worth more than the price 5. Superlative Value A steal at twice the price
  • 4. Expert Reviews/Unimpeachable Credentials, Smart & Informed Novice Opinions • Reviewers are smart informed people – But freely admit they’re not experts in every cuisine • When rating with RMS, will also self-score (1-5) their Level of Experience (LOE) in a given cuisine – Quantifying the familiarity that allows them to accurately gauge the value of a meal • This backs up expert reviews on value with unimpeachable credentials • Yet reviewers can offer smart/informed novice opinions on value of newly experienced cuisines
  • 5. Reviewer’s Level of Experience (LOE) with a Given Cuisine 1. Very Limited Experience New to this cuisine, expressing instinctive opinion 2. Not My First Rodeo Can’t claim special knowledge of this cuisine, know lay of land 3. Well Versed Regular experience of this cuisine, can’t claim specialized knowledge 4. Significant Research & Experience Know this cuisine intimately, has broad and varied background 5. Unimpeachable Expert Grew up with this cuisine, is part of reviewer’s culture and identity, or reviewer has detailed education in it and opinions should be regarded as expert level