SlideShare a Scribd company logo
1 of 28
A social media
platform that let's
you share ideas,
passions, and
interests visually.
   17.8 million users in March, a
                                        52% jump in just one month.
                                       Majority of Pinterest users are
                                        between 25-45 years old.
                                       More referral traffic to
                                        websites than LinkedIn, YouTube
                                        and Google+ combined.
                                       Referral traffic from Pinterest
                                        spends an average of 2.5
                                        minutes on site.
                                       Mobile accessibility.

68% of Pinterest Users are women.
Drive Traffic To Your Website
●



Better Customer Engagement
●



Ideas – Giving and Getting
●



Place To Showcase Designs
●
How Florists Are Using
Use Your Pinterest To...
Use Your Pinterest To...
Use Your Pinterest To...
Getting Started With
   Create a Pinterest account specifically for your
    shop .
    To learn how to create an account go to
    http://www.flowershopnetwork.com/blog/pinterest/

   Be a Voyeur – check Pinterest out and learn how to use it.
   Better Photos - buy a good digital camera or smartphone.
   Know Pinterest's rules – to learn more visit
    www.pinterest.com/about/copyright.

   Best Boards - Decide what boards you want and how you
    will measure success.
Getting The Most From
Simply drag the 'Pin It' button to your
             bookmarks.
   Promote Your
    Pinterest Online
           Social Media
            (Facebook)
           Link From Your
            Website

   Pinterest
    In Your Store
           iPad or Tablet
           Inspiration Station
            setup
Create at least one
board that is just for
your creations. This
shows customers and
brides exactly what
you can do for them!
Your Custom-tailored
Online Portfolio
Showcasing Your       Inspiration From
Work                  Others

   Wedding              Wedding Trends
   Funeral Flowers      Tips, Tricks, & Ideas
   Prom Flowers         Holiday Inspiration
   Holiday Flowers      Designs We Love
   Gift Ideas           Inspiration
   Your Goal –
    Showcase wedding
    bouquets



   Expectation –
    Better communication
    with brides
   Goal – Showcase
    personalized funeral
    pieces



   Expectation – better
    communication with
    families
   Goal – To inspire
    people to use send
    flowers everyday



   Expectation –
    Increased traffic to
    everyday flowers page
    on website
   Re-arrange your
    Boards to put your best
    foot forward.



   Edit Board Covers
    to make your boards
    more appealing.
Places To Go For Help

Video on creating boards, pinning & repinning
http://youtu.be/ElMptvxthiA

How to get started on Pinterest
www.flowershopnetwork.com/blog/pinterest/

Pinterest Help Section
http://pinterest.com/about/help/
Companies With
                   Great Board Ideas

Flower Shop Network http://pinterest.com/flowershopnetwk/

Blooming Idea http://pinterest.com/bloomingidea/

Lavender Hill Florals http://pinterest.com/mshillfloral/

Every Bloomin' Thing http://pinterest.com/EBTIC/

Poseyland Florist http://pinterest.com/poseyland/

Petals & Vines http://pinterest.com/petalsnvines/

Zenplicity Studio Florist http://pinterest.com/zenplicity/

Monday Morning Flowers http://pinterest.com/mondayflowers/
Jamie Jamison Adams
SEO/ InBound Marketing Manager
      Flower Shop Network
jadams@flowershopnetwork.com

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Pinterest: Portfolio & Networking in One Convenient Package

  • 1.
  • 2. A social media platform that let's you share ideas, passions, and interests visually.
  • 3.
  • 4.
  • 5. 17.8 million users in March, a 52% jump in just one month.  Majority of Pinterest users are between 25-45 years old.  More referral traffic to websites than LinkedIn, YouTube and Google+ combined.  Referral traffic from Pinterest spends an average of 2.5 minutes on site.  Mobile accessibility. 68% of Pinterest Users are women.
  • 6. Drive Traffic To Your Website ● Better Customer Engagement ● Ideas – Giving and Getting ● Place To Showcase Designs ●
  • 12. Create a Pinterest account specifically for your shop . To learn how to create an account go to http://www.flowershopnetwork.com/blog/pinterest/  Be a Voyeur – check Pinterest out and learn how to use it.  Better Photos - buy a good digital camera or smartphone.  Know Pinterest's rules – to learn more visit www.pinterest.com/about/copyright.  Best Boards - Decide what boards you want and how you will measure success.
  • 14. Simply drag the 'Pin It' button to your bookmarks.
  • 15.
  • 16.
  • 17. Promote Your Pinterest Online  Social Media (Facebook)  Link From Your Website  Pinterest In Your Store  iPad or Tablet  Inspiration Station setup
  • 18. Create at least one board that is just for your creations. This shows customers and brides exactly what you can do for them!
  • 20. Showcasing Your Inspiration From Work Others  Wedding  Wedding Trends  Funeral Flowers  Tips, Tricks, & Ideas  Prom Flowers  Holiday Inspiration  Holiday Flowers  Designs We Love  Gift Ideas  Inspiration
  • 21. Your Goal – Showcase wedding bouquets  Expectation – Better communication with brides
  • 22. Goal – Showcase personalized funeral pieces  Expectation – better communication with families
  • 23. Goal – To inspire people to use send flowers everyday  Expectation – Increased traffic to everyday flowers page on website
  • 24. Re-arrange your Boards to put your best foot forward.  Edit Board Covers to make your boards more appealing.
  • 25.
  • 26. Places To Go For Help Video on creating boards, pinning & repinning http://youtu.be/ElMptvxthiA How to get started on Pinterest www.flowershopnetwork.com/blog/pinterest/ Pinterest Help Section http://pinterest.com/about/help/
  • 27. Companies With Great Board Ideas Flower Shop Network http://pinterest.com/flowershopnetwk/ Blooming Idea http://pinterest.com/bloomingidea/ Lavender Hill Florals http://pinterest.com/mshillfloral/ Every Bloomin' Thing http://pinterest.com/EBTIC/ Poseyland Florist http://pinterest.com/poseyland/ Petals & Vines http://pinterest.com/petalsnvines/ Zenplicity Studio Florist http://pinterest.com/zenplicity/ Monday Morning Flowers http://pinterest.com/mondayflowers/
  • 28. Jamie Jamison Adams SEO/ InBound Marketing Manager Flower Shop Network jadams@flowershopnetwork.com