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A Conversation about Twitter
      in 140 characters or less


  to tweet       or   not to tweet




      Part One: What is Twitter?
Twitter!     Twitter!


Twitter!    Twitter!
Hello, is this thing on?


        Meet Tom
Let’s Tweet!



Meet Twitter Tina
“Tweet”? “Twitter”? What
  is the craze all about?

Tom has heard a lot about
Twitter, but he still doesn’t
       get the point
I can help Tom


Twitter Tina is an avid Tweeter,
   who wants to help Tom
Twitter is this totally incredible tool
     that changes people’s lives
              read more
No seriously - what is it?
It’s a way to communicate with friends,
family, & co-workers in short messages
        of 140 characters or less
           (aka microblogging)
                read more
What’s the big deal? How is that
 different from text messaging,
       Facebook, or blogs?
It’s like texting but to a wider
          global audience
            read more
It’s like Facebook but it connects
    you to more than “friends”
             read more
It’s like blogs but in a micro format or
     easy to digest bite sized chunks
                read more
I already use e-mail, text messaging,
blogs & facebook. Do I need to add
      yet another technology?
It’s not meant to complicate your life,
but to simplify it using micro messages
For example, Twitter is used by
thousands of other applications to help
         synchronize your life
              read more
Twitter can be a source of news,
research, communication, & fun!
           read more
Because of this people are adapting to
  the Twittosphere at an astonishing
      rate. Faster than Facebook,
         LinkedIn, or Myspace
               read more
Why do you often add links with the
         things you say?
That’s what Tweeple do. They add value
 to their micro messages by adding a
   link at the end where people can
               read more
Who are all these “people”or
   “tweeple” anyways?
All types from students to CEOs!
Athletes, politicians, doctors, musicians,
     retail & service companies…
              you name it!
                read more
And what exactly are they all
    sharing on Twitter?
Twitter is often used for sharing the
 little stuff that happens in real life
   between phone calls or emails
By sharing what they are doing, they
are opening their minds & activity to
          those that care
Some people call it mindcasting
        read more
So is Twitter just a place where all
     these people share random
information? …like what they ate for
            breakfast? (heh)
They tweet about that & much more.
There are tweets about the best coffee
 shops in town to the latest marketing
     strategies to breaking news
Some people relate it to a game of golf
 where people chat about life, news, &
 more while playing, but they also get
    business done between holes
So the conversations can be about
anything or nothing for that matter?
Wait, how is it even a conversation?
You can start or join a conversation
with anyone on anything by starting a
    message with the @ symbol
@Tina @Tom Yeah, Twitter allows you
to have open conversations connecting
   you to others that can share their
                insights
Right! This is a great example. Twitter-
  Ted was able to contribute to our
  conversation in real time with his
                 thoughts
Hmmm...it’s confusing though.
    You make it sound like its
conversations about EVERYTHING
        with EVERYONE
It kind of is about EVERYTHING
      because it’s a communication
platform for conversing about anything
Yeah, it is even one of the largest
search engines for conversations
           about anything
So my “tweets” would go out to
         EVERYONE?
Everyone who follows you would see
 your tweet on their Twitter account
Those who aren’t following you would
be able to find your tweet by searching
 for topics of interest that match your
              conversation
For example you can type something of
   interest in Twitter’s search box to
              explore topics
                 try here
Let’s say I’m interested in cheese...
If you are interested in cheese, there
are hundreds of tweets on that topic
     that you can see in real time
               see here
People who read the tweets & have
similar interests will tend to follow
  each other...much like how birds
    of a feather flock together!
This sounds like Twitter can end up just
being a BIG waste of time… “tweeple”
   following a whole bunch of little
            conversations
Good point. Not all communication
will be value add to you, but Twitter can
connect you to valuable conversations,
      information, and people you
            are interested in
               read more
Well I’m interested in lots of stuff, but
  you have said so many different
    things…can you summarize?
Twitter is the online water cooler
where people can connect and share
 about what’s going on in their life
          and in the world!
OK, yeah, I get it…but I’m not
         convinced!
At least you understand it Tom. Let me
 explain more of the benefits in our
            next discussion
Sure, in the mean time, what if I have
       more questions for you?
You can reach our team on Twitter
@freshconsulting or feel free to email
  us at team@freshconsulting.com
     before our next discussion
5 PART Twitter educational series by the team at:




ALL RIGHTS RESERVED
contact us for your business use

Authors
@jeffdance
@syamaguchi

FreshConsulting.com | 206.801.0961

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Part One - A Conversation about Twitter

  • 1. A Conversation about Twitter in 140 characters or less to tweet or not to tweet Part One: What is Twitter?
  • 2. Twitter! Twitter! Twitter! Twitter!
  • 3. Hello, is this thing on? Meet Tom
  • 5. “Tweet”? “Twitter”? What is the craze all about? Tom has heard a lot about Twitter, but he still doesn’t get the point
  • 6. I can help Tom Twitter Tina is an avid Tweeter, who wants to help Tom
  • 7. Twitter is this totally incredible tool that changes people’s lives read more
  • 8. No seriously - what is it?
  • 9. It’s a way to communicate with friends, family, & co-workers in short messages of 140 characters or less (aka microblogging) read more
  • 10. What’s the big deal? How is that different from text messaging, Facebook, or blogs?
  • 11. It’s like texting but to a wider global audience read more
  • 12. It’s like Facebook but it connects you to more than “friends” read more
  • 13. It’s like blogs but in a micro format or easy to digest bite sized chunks read more
  • 14. I already use e-mail, text messaging, blogs & facebook. Do I need to add yet another technology?
  • 15. It’s not meant to complicate your life, but to simplify it using micro messages
  • 16. For example, Twitter is used by thousands of other applications to help synchronize your life read more
  • 17. Twitter can be a source of news, research, communication, & fun! read more
  • 18. Because of this people are adapting to the Twittosphere at an astonishing rate. Faster than Facebook, LinkedIn, or Myspace read more
  • 19. Why do you often add links with the things you say?
  • 20. That’s what Tweeple do. They add value to their micro messages by adding a link at the end where people can read more
  • 21. Who are all these “people”or “tweeple” anyways?
  • 22. All types from students to CEOs! Athletes, politicians, doctors, musicians, retail & service companies… you name it! read more
  • 23. And what exactly are they all sharing on Twitter?
  • 24. Twitter is often used for sharing the little stuff that happens in real life between phone calls or emails
  • 25. By sharing what they are doing, they are opening their minds & activity to those that care
  • 26. Some people call it mindcasting read more
  • 27. So is Twitter just a place where all these people share random information? …like what they ate for breakfast? (heh)
  • 28. They tweet about that & much more. There are tweets about the best coffee shops in town to the latest marketing strategies to breaking news
  • 29. Some people relate it to a game of golf where people chat about life, news, & more while playing, but they also get business done between holes
  • 30. So the conversations can be about anything or nothing for that matter? Wait, how is it even a conversation?
  • 31. You can start or join a conversation with anyone on anything by starting a message with the @ symbol
  • 32. @Tina @Tom Yeah, Twitter allows you to have open conversations connecting you to others that can share their insights
  • 33. Right! This is a great example. Twitter- Ted was able to contribute to our conversation in real time with his thoughts
  • 34. Hmmm...it’s confusing though. You make it sound like its conversations about EVERYTHING with EVERYONE
  • 35. It kind of is about EVERYTHING because it’s a communication platform for conversing about anything
  • 36. Yeah, it is even one of the largest search engines for conversations about anything
  • 37. So my “tweets” would go out to EVERYONE?
  • 38. Everyone who follows you would see your tweet on their Twitter account
  • 39. Those who aren’t following you would be able to find your tweet by searching for topics of interest that match your conversation
  • 40. For example you can type something of interest in Twitter’s search box to explore topics try here
  • 41. Let’s say I’m interested in cheese...
  • 42. If you are interested in cheese, there are hundreds of tweets on that topic that you can see in real time see here
  • 43. People who read the tweets & have similar interests will tend to follow each other...much like how birds of a feather flock together!
  • 44. This sounds like Twitter can end up just being a BIG waste of time… “tweeple” following a whole bunch of little conversations
  • 45. Good point. Not all communication will be value add to you, but Twitter can connect you to valuable conversations, information, and people you are interested in read more
  • 46. Well I’m interested in lots of stuff, but you have said so many different things…can you summarize?
  • 47. Twitter is the online water cooler where people can connect and share about what’s going on in their life and in the world!
  • 48. OK, yeah, I get it…but I’m not convinced!
  • 49. At least you understand it Tom. Let me explain more of the benefits in our next discussion
  • 50. Sure, in the mean time, what if I have more questions for you?
  • 51. You can reach our team on Twitter @freshconsulting or feel free to email us at team@freshconsulting.com before our next discussion
  • 52. 5 PART Twitter educational series by the team at: ALL RIGHTS RESERVED contact us for your business use Authors @jeffdance @syamaguchi FreshConsulting.com | 206.801.0961