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What is Interaction Design?
• Defines structure and behaviour of
interactive products and services and
user interactions with those products
and services.
~Interaction Design Association
TD Green Machine
Machine lets you control when
you put cash/cheque into slot.
Forms
webpages
Conceptual Model

Design
Model

System
Image

User
Model
Conceptual Model

Design
Model

System
Image

User
Model

Human to Human Communication is heart of all
Interaction Design.
Information Theory
•
•
•
•

Based on 2nd law of thermodynamics
Energy tends toward entropy
Info degrades over time
Signal to Noise ratio
Signal vs. Noise
Decrease Noise
-ambiguous graphics or
wording
-Chaotic layout
-excessive ads,
promotions, branding
-gratuitous graphics

scientific literacy page
Signal vs. Noise

Avoid obfuscation, over-branding.
Signal to Noise
• When System Image is not
communicating your side of
conversation clearly & unambiguously
– Increase the signal
– Or
– Reduce the noise
Metaphors
• Allows users to instantly grasp concept
– Evokes the familiar
– Convey a story
– Create a visual picture in the mind
– Empowering & demystifying to beginners
– Increases productivity for experts
Metaphors Case Study
• 16.8 million
colours
• Whoa!
• Too much?
Metaphors Case Study
•
•
•
•
•

Apple Colour Picker
Familiar metaphor
48 Colours
Labelled
Advanced mode
available
• Everyone loves crayons
Principles for Effective Design
•
•
•
•
•
•
•
•
•
•
•
•
•
•

Aesthetics
Animation
Anticipation
Autonomy
Consistency
Customization
Defaults
Efficiency of the User
Envision Information
Explorable Interfaces
Flow
Freedom
Human-Interface Objects
Illusions Good & Bad

•
•
•
•
•
•
•
•
•
•
•
•
•
•

Kinesthesia
Latency Reduction
Learnability
Leverage
Memorability
Metaphors
Modes
Protect Users’ Work
Readability
Simplicity
Stability
State
Undo
Visible Interfaces
Creating Articles is an Illegal
Act Principle
Efficiency of the User
Does this error message allow me to
be more efficient?
Data Viz

Voter Turnout Graph
Fitts Law
Time to acquire a target is a function of
the distance to and size of the target.
-directly under cursor
-four sides of the screen
-corners of the screen
Voter Turnout Graph
Continuous Improvement
Continuous Improvement
-W. Edwards Deming
-responsible for quality of Japanese products
-ISO 9000 standards

Results in
DESIGN MODEL ≠ USER MODEL
User Testing
Iterative Cycle
Design + Prototype
User Test
No

Perfect?
Yes!
Fin.
Interaction Design Concepts

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Interaction Design Concepts

Notes de l'éditeur

  1. -not limited to the tech sphere -any place where people interact with systems or artifacts -very deep, deep discipline -under the wholistic discipline of user experience design -Communicates a system’s interactivity and functionality -Reveals workflows -Informs users about system state changes and prevents user error -Interaction design is grounded in an understanding of real users (goals, tasks, experiences, needs, and wants) and balances these needs with business goals and technological capabilities. -contest form -form design
  2. Design model is what we want to create. System Image represents our Design Model. User Model is another term for User Mode another term for Mental Model ~ how users expect to interact.
  3. Design model is what we want to create. System Image represents our Design Model. User Model is another term for User Mode another term for Mental Model ~ how users expect to interact. Designers and users take part in a time-shifted conversation.
  4. Online, visual recognition is not as important as remembering how a site works, where content is, how to easily find it, is it relevant. User experience is the brand.
  5. Make sure you track the user mode.
  6. Paper prototypes: